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Letting Property: The Profit-First Landlord
A data-driven look at the online letting agent maximizing returns for UK landlords.
In a market saturated with traditional high-street agents, LettingProperty.com isn't just offering a service; they are engineering a revenue stream for landlords. By stripping away the physical overhead and focusing on digital efficiency, they’ve turned property management into a scalable SaaS-like product.
"They aren't just listing properties; they are commoditizing landlord peace of mind."
The Efficiency Engine
With only 23 employees generating $1.7M in revenue, the revenue-per-head is approximately $74,000. While lower than high-margin SaaS, it’s exceptionally high for the traditional property sector. Their traffic split—52% organic vs. 42% direct—suggests strong brand recall and SEO dominance, likely driven by content targeting specific landlord pain points like 'what legal information should I give to my tenants'.
The Landlord-Centric UX
The tech stack reveals a modern, component-driven frontend (Tailwind, Radix UI, shadcn/ui) overlaid on a likely robust backend. This isn't a legacy site; it's a product built for conversion. The high direct traffic (42%) implies that once a landlord finds them, they return to the platform repeatedly—likely using the 'easy landlord tools' mentioned in their description.
The keyword strategy is telling. They rank for high-intent, bottom-of-funnel terms like 'letting agent fees' but also capture 'best time of year to find rent in london'. This dual approach captures both the transactional user and the research-heavy landlord, keeping them in the ecosystem longer.
- Revenue-per-head is optimized for a service business, not a tech giant.
- Social presence is omnichannel (TikTok to LinkedIn), targeting demographics from Gen Z landlords to institutional investors.
- The 'Guaranteed Rent' option suggests a risk-averse financial model, likely hedging against vacancy periods.
The Verdict: A Quiet Giant
LettingProperty.com proves that in PropTech, boring infrastructure beats flashy disruption.
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Online Letting Agent — Trusted by Thousands of Landlords
Save on letting fees with a trusted online letting agent. Guaranteed rent options, expert support, fast lets and easy landlord tools to maximise rental returns.
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LettingaProperty.com
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Reviews (20)
Thank you to Charlotte and the team at…
Thank you to Charlotte and the team at LettingaProperty.com for their brilliant service.
Hi Gary, Thank you for the kind words — I’ve shared your feedback with Charlotte and the rest of the team. We really appreciate you taking the time to leave a review. It’s great to hear the service hit the mark. All the best, Helen Davis Operations Manager Lettingaproperty.com
Charlotte was prompt and tenacious with…
Charlotte was prompt and tenacious with ensuring rent payments were made, following an initial delay, to enable no arrears were encountered.
Hi Ian, Thanks so much for your feedback. I’m really pleased to hear Charlotte was prompt and tenacious in helping get things back on track. She always aims to stay ahead of any issues, so it’s great to know her support made a difference in avoiding arrears. We appreciate you taking the time to share this — it means a lot to the team. Best regards, Helen Davis Operations Manager Lettingaproperty.com
Charlotte and Demi have been fantastic…
Charlotte and Demi have been fantastic in updating us and keeping us informed about how the property is managed and following up on rental payments. They are easily contactable and aim to resolve any queries we may have.
Hi Nyasha, Thank you for the lovely feedback! Charlotte and Demi will be really pleased to hear this. Keeping you informed and supported is what we’re here for, so I’m glad it’s coming through. We’re always just a message or call away if there’s anything you need. Best regards, Helen Operations Manager LettingaProperty.com
Transparent and effective, with particular praise to their customer service
Lettingaproperty in general has a very efficient user interface and experience, they’re communicative throughout the tenancy but I’d like to call particular praise to their personable approach with tenants which makes the world of difference, the defining exemplar of which I found in Charlotte Clarke who is fair and kind and efficient- a person whose knowledge and empathy make a great difference to the individual and is as such a credit to the company and its ethos.
Hi, Thank you so much for taking the time to leave such thoughtful feedback. It’s brilliant to hear that the platform has worked well for you, but even better to hear the impact that Charlotte has made personally. She’ll be genuinely touched by your comments – she takes great pride in doing the right thing for tenants and landlords alike. Appreciate your kind words and support. All the best, Helen Operations Manager LettingaProperty.com
Charlotte is a great agent.
Great agent. Charlotte was very considerate and helpful. She assisted me with the information that I needed and was patient. 👍 👍 👍 👍 👍
Hi Michelle, Thank you so much for the lovely feedback! I’m really pleased to hear Charlotte was helpful and patient — she’s a real asset to the team and I’ll make sure she sees this. If there’s anything else you need as things move forward, just let us know. Best wishes, Helen Operations Manager LettingaProperty.com
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About lettingaproperty.com
Save on letting fees with a trusted online letting agent. Guaranteed rent options, expert support, fast lets and easy landlord tools to maximise rental returns.
Company Overview
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Technology Stack
lettingaproperty.com uses 23 technologies across their website including PHP, Contentful, WordPress, Cloudflare, and more.
Programming Languages
PHP
CMS
Contentful, WordPress
Cloud & Hosting
Cloudflare
Email Marketing
Mailchimp
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads +1 more
Traffic & Audience
lettingaproperty.com receives approximately 30.3K monthly visitors and ranks #920,164 globally. The website has a bounce rate of 50% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:28 on the site.
The majority of lettingaproperty.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about lettingaproperty.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit lettingaproperty.com directly at https://lettingaproperty.com.