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LiquidityBook: The POEMS of Tomorrow, Today
Inside the hedge fund OMS platform that's quietly scaling in a crowded market
In a market dominated by giants like Bloomberg and Enfusion, LiquidityBook is carving out a $13.8M niche by speaking the language of outsourced trading desks. Their bold claim? They're building 'The POEMS of Tomorrow'—a promise to modernize the buy-side OMS stack while legacy systems stagnate.
"They're not just competing with Enfusion—they're betting that outsourced trading desks need a different OMS DNA entirely."
The Outsourced Trading Revolution
LiquidityBook's 69% direct traffic is a telling signal: their users aren't casually browsing—they're logging in daily. In an industry where 'outsource trading OMS' drives 110 monthly searches, they've positioned themselves as the anti-legacy system. While competitors chase generalist buy-side firms, LiquidityBook targets the specialized outsourced trading desk, where workflow specificity trumps brand recognition.
The Enfusion Shadow
With 'Enfusion' generating 3,010 monthly searches—over 15x LiquidityBook's own brand volume—the battle is asymmetric. Yet their 170 monthly brand searches suggest a loyal, concentrated user base. The real battleground? 'fix flyer' (260 searches) and 'liquiditybook fx' (60 searches)—niche queries where they can own the conversation without fighting giants head-on.
Their tech stack reveals a pragmatic approach: jQuery and Bootstrap for stability, Tailwind CSS for modern UI, and Swiper/Slick for interface components. This isn't a bleeding-edge startup chasing React rewrites—it's a battle-tested stack built for financial institutions where uptime trumps flash. The 22 technologies detected suggest a mature platform that's grown organically rather than being rebuilt from scratch.
- CEO Kevin Samuel leads a lean 73-person team generating $13.8M in revenue ($189k/employee)—a strong efficiency ratio for B2B fintech
- Their 'POEMS' branding (Portfolio, Order, Execution, Management, System) suggests an integrated platform vision, not just a point solution
- Direct traffic dominance (69%) indicates strong customer retention and word-of-mouth in a closed network industry
The Quiet Giant Strategy
LiquidityBook isn't trying to be the biggest OMS—it's building the most specialized one for a $100B+ market segment that legacy players ignore.
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LiquidityBook - Hedge Fund OMS Platform
LiquidityBook scalable trade management solutions enable buy-side, sell-side, and outsourced trading firms to connect, track and execute.
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About liquiditybook.com
LiquidityBook scalable trade management solutions enable buy-side, sell-side, and outsourced trading firms to connect, track and execute.
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liquiditybook.com uses 22 technologies across their website including Font Awesome, PHP, WordPress, and more.
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Traffic & Audience
liquiditybook.com receives approximately 5.8K monthly visitors and ranks #3,379,738 globally. The website has a bounce rate of 30% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:08 on the site.
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