listium.com
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Listium: The AI-Powered List Engine
How a 3-person team built a $200K revenue machine that ranks for 'jjk characters'
In a world drowning in information, Listium isn't just making lists—it's weaponizing them. With 181K monthly visits and a lean team of 3, this isn't a productivity app; it's a search engine for human curiosity.
"They're not competing with Todoist. They're competing with Google's 'People Also Ask' box."
The SEO Juggernaut Strategy
Listium's traffic isn't random—it's surgical. Their top keyword 'jjk characters' alone drives 92K monthly searches, while 'shrek characters' pulls in 16K. This isn't content marketing; it's content arbitrage. They identified that people don't want to search—they want curated, visual lists they can interact with. By targeting specific fandoms and visual categories, they've built a moat that traditional encyclopedias and blogs can't touch.
The Lean Machine Paradox
Three people. $200K revenue. 181K monthly visits. This is the anti-scale playbook. While competitors burn millions on acquisition, Listium's organic search engine does the heavy lifting. Their tech stack—Ant Design, React, Vite, PWA—isn't flashy, but it's ruthlessly efficient. They've proven that with the right product-market fit, you don't need a 50-person team or Series A funding to build a real business.
The genius lies in their positioning. 'Discover. Create. Share. Every list tells a story' isn't just a tagline—it's a product thesis. They've transformed the humble list from a productivity tool into a social, discoverable content format. The social profiles (TikTok, Twitter, YouTube, Instagram) aren't for branding—they're distribution channels for their content engine.
- Traffic arbitrage: Ranking for high-volume, visual search terms that traditional content ignores
- Micro-team efficiency: 3 employees generating $66K+ per head in revenue
- PWA-first approach: Lightning-fast experience that bypasses app store fees
- Social-native distribution: Content designed for sharing across 6+ platforms
The Future is Curated, Not Created
Listium proves that in the age of AI, human curation at scale is the ultimate competitive advantage. They're not building a list app—they're building the interface for how we discover and share information in the 2020s.
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Listium
Discover. Create. Share. Every list tells a story.
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About listium.com
Discover. Create. Share. Every list tells a story.
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Technology Stack
listium.com uses 16 technologies across their website including Cloudinary, Font Awesome, Google Fonts, Sentry, and more.
Media
Cloudinary
Fonts
Font Awesome, Google Fonts
Error Tracking
Sentry
Programming Languages
PHP
Cloud & Hosting
Cloudflare
Push Notifications
OneSignal
Traffic & Audience
listium.com receives approximately 181.1K monthly visitors and ranks #246,894 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:34 on the site.
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