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Lite-Check: The Unsung Hero of Fleet Maintenance
How a $17.7M bootstrapped player quietly dominates trailer diagnostics
While Samsara and Verizon Connect battle for fleet management supremacy, Lite-Check has carved out a lucrative, defensible niche in the unglamorous world of trailer diagnostics. This isn't a VC-funded rocket ship—it's a precision tool for an industry that stops when the lights go out.
"They don't need 10,000 customers when they can charge $30K per enterprise installation and own the maintenance bay workflow."
The Silent Monopoly
Lite-Check's 48% direct traffic is the tell. Fleet managers don't Google 'trailer tester'—they type 'lite-check' because it's already the standard. With 60 employees generating $17.7M, that's $295K per head—exceptional efficiency for industrial software. They're not selling seats; they're selling uptime.
Search Intent Goldmine
Their top keywords reveal a brilliant SEO arbitrage. Ranking for 'dpf cleaning' (2,290 volume) and 'trailer wiring diagram' (1,020 volume) means they capture engineers mid-repair. This isn't brand building—it's utility computing. They own the problem, not just the solution.
The tech stack tells the story: jQuery, Tailwind, Bootstrap, and Ant Design. It's not cutting-edge, but it's battle-tested. This is software built by engineers for mechanics, not for Silicon Valley demo days. The lack of social profiles isn't a bug—it's a feature of a B2B company that wins on specs, not tweets.
- Bootstrapped DNA: No funding rounds means no exit pressure—just steady, profitable growth
- Vertical Depth: They own trailer diagnostics end-to-end, from testing hardware to fleet software
- Enterprise Stickiness: 48% direct traffic proves they're embedded in workflows, not just tools
The Real Winner in Fleet Tech
Lite-Check proves you don't need to be a platform to be indispensable. In the $1T transportation industry, the companies that fix what's broken—literally—will always outlast the ones that just add features.
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http://static1.squarespace.com/static/661d7b9bb9357738b20d2d37/t/661d9924d0079c73c49acb85/1713215780683/Lite-Check+LOGO%404x.png?format=1500w
Meta Tags
Trailer Diagnostics & Reporting
Innovative trailer testers, diagnostics, and fleet maintenance software. Enhance safety and performance with efficient, reliable, maintenance tools and testers.
Innovative trailer testers, diagnostics, and fleet maintenance software. Enhance safety and performance with efficient, reliable, maintenance tools and testers.
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About lite-check.com
Innovative trailer testers, diagnostics, and fleet maintenance software. Enhance safety and performance with efficient, reliable, maintenance tools and testers.
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Technology Stack
lite-check.com uses 22 technologies across their website including Adobe Fonts, Google Fonts, HSTS, reCAPTCHA, Squarespace, and more.
Fonts
Adobe Fonts, Google Fonts
Security
HSTS, reCAPTCHA
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Squarespace
CDN
jsDelivr
Marketing Automation
HubSpot
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DoubleClick Floodlight, Google Ads, Facebook Pixel
Traffic & Audience
lite-check.com receives approximately 4.0K monthly visitors and ranks #3,442,527 globally. The website has a bounce rate of 30% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 1:48 on the site.
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