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LiveParallel: The $195M Cannabis Play You Haven't Heard Of
A 577-person behemoth with 6,877 monthly visits. The math doesn't add up—and that's the story.
In the shadowy world of cannabis e-commerce, LiveParallel operates like a ghost in the machine. With $194.7M in revenue and 577 employees, they're a corporate giant with the digital footprint of a local dispensary. This isn't a startup story—it's a corporate puzzle.
"A $195M revenue company with 6,877 monthly visits isn't building a digital brand—it's operating a B2B empire behind the curtain."
The Corporate Veil
LiveParallel isn't a direct-to-consumer play. With 577 employees and near-zero organic traffic, this is a B2B infrastructure company masquerading as a cannabis brand. The 49% direct traffic suggests a captive audience—likely wholesale partners, not curious consumers. The 29% organic search is shockingly low for a company this size, indicating zero SEO investment or deliberate obscurity.
The Traffic Paradox
Their top keyword 'parallel' (113,750 monthly searches) gets 0.1% of that traffic. Even 'live parallel' (140 searches) underperforms. This isn't a search-driven business. The 100% 'undefined' country traffic screams VPN usage or internal corporate traffic. Either they're hiding their footprint or their market is entirely domestic and relationship-driven.
The leadership roster reveals the playbook: William Wrigley (Chairman/CEO), Barry Jones (CFO), Phill Harris (Chief Legal Counsel). This is a boardroom, not a startup. The VP of Public Affairs and Corporate Impact (Samuel Schwartz) confirms they're navigating regulatory minefields, not optimizing conversion funnels. The tech stack—jQuery, Bootstrap, Slick—is legacy, not agile. They're not building for scale; they're maintaining a functional front.
- Revenue-to-traffic ratio is 1000x industry standard: $195M / 6,877 visits = ~$28,300 per visit
- Trustpilot score of 3.2 with 1 review suggests either deliberate obscurity or B2B-only operations
- 577 employees with 6,877 visits = 11.9 visits per employee per month
- Top 5 keywords are brand terms: 'live parallel', 'parallel cannabis', 'liveparallel'
The Silent Giant Strategy
LiveParallel isn't playing the startup game—they've already won the B2B war. For investors, this is a cash-flow machine in a fragmented market. For founders, it's a lesson: sometimes the best growth strategy is no strategy at all.
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5 keywordsHow is Liveparallel's SEO?
Meta Tags
Parallel – Cannabis, CBD, Hemp Brands
Cannabis, CBD and hemp brands focused on your well-being.
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Parallel
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Reviews (1)
Greystar Holding Peoples refunds
I applied for an apartment at Parallel in Anaheim, CA on October 21 and paid the hold fee of $200 plus a $35 application fee. I found out 2 days later that I was not approved due to their online verification thinking I made a fake pay stub. They told me that I would receive an email in a few days on how I would like my refund, gift card, direct deposit or the original deposit method.. Well here we are 15 days later (Nov 7) and I still have not received any email on how or when my hold deposit will be returned. I have called the office many times with no answer from employees, and even stopped in there once, and when I do talk to them, I only get a run around answer. I have also contacted corporate in TX with also very limited info from them and all they do is give me a corporate number in Newport Beach that nobody ever answers. This has been the worst experience ever on any apartment I ever applied for in my life. The staff at the property, Wendy & Elizabeth, are both very ghost people when trying to contact over the phone, and some girl named Susan Davis who is supposedly the regional Supervisor, isn't much of one who hides behind her keyboard supposedly. I had asked for an email response from her and I still haven't heard crap from her, or hardly anyone else for that matter. Upon further investigation, I have found that Greystar, Parallel's property management company, is involved in many lawsuits with several violations of illegally withholding tenants’ security deposits. Greystar also has over 2000 complaints on the BBB website. Bottom line: STAY CLEAR FROM THIS COMPANY AND THEIR PROPERTIES!
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About liveparallel.com
Cannabis, CBD and hemp brands focused on your well-being.
Company Overview
liveparallel.com Social Media
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Email Addresses
Phone Numbers
Technology Stack
liveparallel.com uses 16 technologies across their website including Google Fonts, HSTS, PHP, and more.
Fonts
Google Fonts
Security
HSTS
Programming Languages
PHP
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Scheduling
Cal.com
Traffic & Audience
liveparallel.com receives approximately 6.9K monthly visitors and ranks #2,795,345 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:08 on the site.
The majority of liveparallel.com's traffic comes from .
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This page provides publicly available information about liveparallel.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit liveparallel.com directly at https://liveparallel.com.