loopia.se
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Loopia: The Quiet Giant of Swedish Web Hosting
How a 66-person team commands 1.2M monthly visits and dominates Sweden's digital infrastructure
While Silicon Valley chases the next unicorn, Loopia has quietly built an empire on the fundamentals of the internet. With 66 employees generating $8.6M in revenue and serving over a million monthly visitors, this Swedish web host isn't just surviving—it's defining what sustainable scale looks like in an industry obsessed with explosive growth.
"They don't need to shout about being the best—1.2 million monthly visitors do it for them."
The Loyal Customer Machine
Loopia's 75% direct traffic is the most telling metric here. It means customers aren't finding them through ads or SEO tricks—they're typing 'loopia.se' directly into their browser. This isn't just brand recognition; it's a habit. When your own domain becomes your primary traffic source, you've achieved something most SaaS companies would kill for: true customer stickiness. The 1.2M monthly visits with just 66 employees suggests an incredibly efficient customer-to-support ratio.
The SEO Paradox
Here's the fascinating contradiction: Loopia gets only 19% of its traffic from organic search, yet it ranks for 14.2 million backlinks. They've built such a strong brand that they don't need to compete on keywords like 'best web hosting'—people already know who they are. Their top keyword is simply 'loopia' with 19,830 monthly searches. When your brand name is your biggest search term, you've won the long game.
The Swedish market is notoriously difficult to crack—highly sophisticated, privacy-conscious, and skeptical of flashy promises. Loopia's 1999 founding date means they've survived multiple boom-and-bust cycles. They've watched competitors come and go while steadily growing their 4.4/5 Trustpilot rating across 1,605 reviews. That's not luck; that's operational excellence.
- Dominates Swedish web hosting with 91.8% traffic from Sweden (despite undefined country labels)
- Leverages direct traffic as its primary growth engine (75% vs 19% organic)
- Maintains enterprise-level scale with startup-sized team (66 employees, $8.6M revenue)
- Built a moat around brand trust—1,605 reviews with 4.4/5 stars
The Anti-Startup Success Story
Loopia proves that in a world obsessed with growth hacking, the real moat is simply being indispensable to your customers.
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5 keywordsHow is Loopia's SEO?
Open Graph Image
https://www.loopia.se/assets/images/other/loopia-og-image.jpg
Meta Tags
Loopia - Hemsida | Domän | Webbhotell | WordPress
Loopia är Sveriges största och ledande webbhotell sedan 1999. Vi erbjuder enkla, trygga och hållbara tjänster med marknadens bästa support.
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Loopia
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Reviews (20)
Very good company
Very good company , good prices and great support-
Loopia is truly the best experiences about
Loopia is truly the best experience
It truly is :)
Loopia has amazing support
Loopia has amazing support, I have never met such helpful support in any other domain hosting service. Thank you for always helping, You are amazing!
Very good technical support from the chat.
Very good technical support from the chat. Fast access. I suggest using the chat and avoid queue from the phone support team.
Always good service and support
Always good service and support. All my websites are using loopia because of the support.
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About loopia.se
Loopia är Sveriges största och ledande webbhotell sedan 1999. Vi erbjuder enkla, trygga och hållbara tjänster med marknadens bästa support.
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Technology Stack
loopia.se uses 20 technologies across their website including AccessiBe, HSTS, reCAPTCHA, WordPress, and more.
Accessibility
AccessiBe
Security
HSTS, reCAPTCHA
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WordPress
Privacy & Consent
Iubenda
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Microsoft Ads
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Trustpilot
Traffic & Audience
loopia.se receives approximately 1.2M monthly visitors and ranks #42,290 globally. The website has a bounce rate of 24% with visitors viewing an average of 6.6 pages per visit. Users spend an average of 5:18 on the site.
The majority of loopia.se's traffic comes from undefined, undefined, .
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This page provides publicly available information about loopia.se. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit loopia.se directly at https://loopia.se.