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lumen5.com
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lumen5.com

22 technologies
VerifiedVisit456.1K/mo$4M3322 Tech25 Leads
Deep Dive

Lumen5: The AI Video Juggernaut You Can't Ignore

33 employees, $3.7M revenue, and 456k monthly visits. How they cracked the code on AI video creation.

While most AI startups are burning cash chasing AGI, Lumen5 is quietly building a video empire with just 33 employees. They've cracked the code on making video creation accessible to the masses, and the numbers prove it.

33
employees
$3.7M
annual revenue
456K
monthly visits
310K
backlinks

The Efficiency Play

Lumen5 isn't trying to be everything to everyone. With 40% direct traffic and 47% organic search, they've built a product that users actively seek out. That's product-market fit most SaaS companies would kill for. Their secret? Removing every barrier between a text idea and a video final product.

"They're not selling AI video tools. They're selling the elimination of video editors."

The Trustpilot Paradox

Here's the red flag: a 2.3/5 rating on Trustpilot from 74 reviews. But this might actually be a feature, not a bug. Lumen5 targets non-technical users who expect magic. When AI generates a video that's 'good enough' but not Hollywood-grade, the gap between expectation and reality creates negative reviews. Yet the traffic keeps growing. This suggests the product is sticky for its core audience despite vocal detractors.

The tech stack reveals their pragmatic approach: jQuery, Bootstrap, and Tailwind CSS aren't sexy, but they ship fast. Combined with AI-powered video generation, they're optimizing for velocity over vanity. This is a company that understands their moat isn't technical novelty—it's user experience.

  • 47% organic traffic shows strong SEO moat around 'AI video creation'
  • 40% direct traffic indicates brand recognition and repeat usage
  • Massive backlink profile (310K) from content marketers sharing their videos
  • Top keywords include 'lumen5' (42K searches) proving brand stickiness
No moat in AI tech (everyone uses same underlying models)
Exceptional capital efficiency ($112K revenue per employee)
Low Trustpilot rating suggests quality/expectation mismatch
Strong organic growth engine (47% of traffic)
N/A funding status means they're bootstrapped or early-stage
Clear product-market fit with non-technical users

Lumen5 is playing a different game

While others chase AI breakthroughs, they're building a business. 33 people, $3.7M revenue, and a product that turns marketers into video creators without them realizing it. That's not just smart—it's profitable.

What tech stack does Lumen5 use?

36 detected
Video1
Security1
Error Tracking1
Cloud & Hosting1
Marketing Automation1
Customer Support1
UI Libraries2
Tracking & Analytics14
G
Google Analytics
G
Google Tag Manager
S
Segment
C
Crisp
H
HubSpot
G
Google APIs
H
HubSpot
G
Google Tag Manager
C
Crisp
T
Tracking Pixel
A
Analytics Service
G
Google Analytics
S
Sentry
G
Google Static

How much traffic does Lumen5 get?

Traffic & Engagement

492.4K
Monthly Visits
-5.7%
5.3
Pages/Visit
12:48
Avg. Duration
43%
Bounce Rate
Monthly Traffic Trend-7%
527.9K
Oct 2025
Oct
522.3K
Nov 2025
Nov
492.4K
Dec 2025
Dec

Rankings

#87,979
Global Rank
#19,308
India Rank
Advertising and Marketing
Category

Backlinks & Authority

310.8K
Backlinks
16.4K
Ref. Domains
51
Authority Score
Low
Penalty Risk
Backlinks Trend-70%
1.1M
Jul 2025
Jul
935.5K
Aug 2025
Aug
744.9K
Sep 2025
Sep
583.7K
Oct 2025
Oct
436.6K
Nov 2025
Nov
310.8K
Dec 2025
Dec

Search Traffic

Organic
200.8K

Top Organic Keywords

#1lumen5
49,500 vol66.2%
#23facebook video downloader
9,140,000 vol22.9%
#5lumen
33,100 vol2.8%
#36fb video downloader
1,220,000 vol1.4%
#1lumen 5 com
480 vol0.6%

Where is Lumen5's audience located?

🇮🇳India35.2%
🇺🇸United States7.2%
🇳🇬Nigeria5.3%
🇮🇹Italy5.1%
🇧🇷Brazil5.0%

Device Distribution

Desktop37.9%
Mobile62.1%

What keywords does Lumen5 rank for?

5 keywords
1lumen542.6K vol$0.37
2lumen 55.2K vol$0.45
3lumen5 ai2.9K vol$0.70
4lumen141.7K vol$1.16
5lumen ai2.0K vol$1.27

How is Lumen5's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.lumen5.com/lumen5-site-images/og-image.png

Meta Tags

title58 chars

Lumen5 - AI Video Maker | Generate Videos from Text Online

description156 chars

Lumen5 is a video creation platform powered by AI that enables anyone without training or experience to easily create engaging video content within minutes.

og:title

Social video marketing made easy. A video maker that turns text into video marketing content in minutes.

og:description

Lumen5 is a video creation platform designed for brands and businesses to produce social video content for driving audience engagements online. The platform is powered by artificial intelligence and enables anyone without training or experience to easily create engaging video content within minutes.

languageEN

H1 Tags

h1Repurpose your content into video with the #1 AI video maker for business

Who works at Lumen5?

Loading leads...

What do customers think of Lumen5?

Lumen5

Lumen5

2.3
74 reviews
✓ Claimed

Categories

Business to Business Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
2/15/2019

Contact Information

Address:
Vancouver, CA

Reviews (20)

Filter by rating:
Amaya Hazard
12/15/2023
🇺🇸 United States3 reviewsOrganicUnverified
Experience date: 10/10/2023
Lumen5 is a revolution when it comes to…

Lumen5 is a revolution when it comes to making videos in quick time.

Byiringiro Elie
9/7/2023
🇷🇼 Rw1 reviewsOrganicUnverified
Experience date: 9/7/2023
user friendly

more advanced , easy to use on any platform professional

Oussama Bensekhria
8/31/2023
🇩🇿 Dz1 reviewsOrganicUnverified
Experience date: 8/31/2023
Simple quick great results

Simple quick great results

Libby Sterling Sterling Imager
7/20/2023
🇦🇺 Australia3 reviewsOrganicUnverified
Experience date: 7/18/2023
Highly recommended

I love Lumen5; it's easy to use, intuitive, and even the free version has everything you need to create engaging video reels with music. I add my own images now as well. If you are not sure, use the free version to get started - you can't get better than that!

Ulas Basar GezginVerified
7/20/2023
🇹🇷 Turkey1 reviewsOrganicUnverified
Experience date: 7/20/2023
Highly Recommended

İt is fast and practical. I have made more than 100 videos with Lumen5. I love it. Highly recommended.

Frequently Asked Questions about Lumen5

What is Lumen5's Revenue?
Lumen5 generates approximately $4M in annual revenue. With 33 employees, that's $112,000 per employee.
What does Lumen5 do?
Lumen5 is a video creation platform powered by AI that enables anyone without training or experience to easily create engaging video content within minutes.
How fast is Lumen5 growing?
Lumen5 has declined by 5.7% in the last 6 months according to traffic data.
How do people interact with Lumen5?
When visiting Lumen5, visitors view an average of 5.3 pages per visit, and spend around 12:48 on the site, and the bounce rate is 42.8%.
How do people find Lumen5?
291.6K people (59%) visit Lumen5 directly. 200.8K (41%) find them through organic search.
Who uses Lumen5?
Lumen5's top market is India with 173.5K visitors (35.2%). United States is 2nd with 35.3K (7.2%). Nigeria is 3rd with 26.3K (5.3%).
What technologies does Lumen5 use?
Lumen5 uses 22 technologies across their website including Video, Fonts, Security. Key technologies include Wistia, Google Fonts, HSTS.
Who are Lumen5's competitors?
Lumen5's main competitors include InVideo, Canva, Animoto, Promo, Biteable. These companies operate in similar markets and compete for the same customer base.
What do customers think of Lumen5?
Lumen5 has a Trustpilot score of 2.3 out of 5 (2 stars) based on 74 customer reviews.

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About lumen5.com

Lumen5 is a video creation platform powered by AI that enables anyone without training or experience to easily create engaging video content within minutes.

Company Overview

lumen5.com
Website
computers_electronics_and_technology
Industry
#96,010
Global Rank
456.1K
Monthly Visitors
22
Technologies
25+
Employees

lumen5.com Social Media

Contact lumen5.com

Technology Stack

lumen5.com uses 22 technologies across their website including Wistia, Google Fonts, HSTS, and more.

Video

Wistia

Fonts

Google Fonts

Security

HSTS

Error Tracking

Sentry

CMS

Contentful

Cloud & Hosting

Cloudflare

Traffic & Audience

456.1K
Monthly Visits
43%
Bounce Rate
3.5
Pages/Visit
1:53
Avg. Duration

lumen5.com receives approximately 456.1K monthly visitors and ranks #96,010 globally. The website has a bounce rate of 43% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 1:53 on the site.

The majority of lumen5.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is lumen5.com?
Lumen5 is a video creation platform powered by AI that enables anyone without training or experience to easily create engaging video content within minutes.
How much does lumen5.com cost?
You can view lumen5.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does lumen5.com use?
lumen5.com uses 22 technologies including Wistia, Google Fonts, and 16 more. View the full tech stack analysis above.
How do I contact lumen5.com?
You can contact lumen5.com via email at [email protected].
What are lumen5.com's social media accounts?
lumen5.com is active on linkedin. You can find links to all their social media profiles in the social section above.
Is lumen5.com hiring?
Check lumen5.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is lumen5.com?
lumen5.com receives approximately 456.1K monthly visitors and ranks #96,010 globally. Traffic is declining by 9.5% month-over-month.

Related Searches

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This page provides publicly available information about lumen5.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit lumen5.com directly at https://lumen5.com.