In a world obsessed with AI and SaaS, Luxmet is playing a different game: industrial optimization in the steel industry. They're not building flashy consumer apps—they're making electric arc furnaces smarter, cheaper, and greener. With just 18 employees and a laser focus on process efficiency, they're proving that deep tech still wins in heavy industry.

"Luxmet isn't selling software—they're selling tons of steel produced with less energy. That's the only metric that matters in their industry."

The keywords reveal their strategy perfectly. They're not competing for generic terms like 'steel production'—they're targeting the exact technical questions that plant engineers and operations managers search for. When someone searches 'does eaf replace bof' (170 monthly volume), they're not just curious—they're evaluating a multi-million dollar capital decision. That's the audience Luxmet captures.

• Deep industry focus: They're not trying to be everything to everyone. They solve one critical problem in steel production.
• Technical SEO strategy: Their keyword targeting shows they understand their buyer's journey better than most industrial companies.
• Capital efficiency: $3.8M revenue with 18 employees suggests ~$211K revenue per employee—excellent for deep tech.
• Industry 4.0 positioning: They're not just selling hardware or software, but a complete system for digital transformation in steel.