9:41
mainstreet.com
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mainstreet.com

6 technologies
VerifiedVisit8.8K/mo$14M1106 Tech19 Leads
Deep Dive

Mainstreet: The AI-Powered Back Office

Uncovering the hidden tax credits and bookkeeping automation for small businesses

Mainstreet isn't just another accounting tool; it's an AI-driven audit engine designed to extract every dollar of hidden tax credits from the government for small businesses. They've turned the mundane task of bookkeeping into a profit center.

$64.7M
Total Funding
$14.3M
Annual Revenue
110
Employees
1.8/5
Trustpilot Score

"They aren't just tracking expenses; they are engineering tax savings."

The Growth Paradox

With 57% of traffic coming directly to mainstreet.com, the brand has achieved strong recall despite a relatively low global rank. However, the 1.8/5 Trustpilot rating suggests a significant disconnect between their aggressive marketing and user satisfaction. It's a classic 'growth at all costs' scenario where customer support is struggling to keep pace with acquisition.

Target Audience

Mainstreet targets the 'forgotten' SMB owner—too small for a dedicated CFO but too complex for DIY spreadsheets. By automating R&D tax credits and R&D payroll tax refunds, they promise immediate ROI, a compelling hook for cash-strapped founders. The 78.9% 'undefined' traffic share likely indicates a heavy US focus where these tax incentives are most lucrative.

The tech stack reveals a modern approach: Tailwind CSS and Radix UI suggest a polished, component-driven frontend. However, the lack of structured data visibility and modest organic search footprint (28%) indicates they rely heavily on paid channels and direct navigation rather than SEO dominance. For a company with nearly $65M in funding, the organic growth engine appears underutilized.

  • R&D Tax Credit Automation: The core value proposition, turning compliance into cash flow.
  • AI Bookkeeping: Promises automation but faces user friction based on low ratings.
  • High Burn Potential: $14.3M revenue on $64.7M funding suggests heavy customer acquisition costs.
Doesn't offer traditional full-service CPA firms
Automates complex tax credits (R&D) usually reserved for big corp
Lacks brand transparency (top keywords include generic 'main street')
Uses AI to reduce manual bookkeeping overhead
Struggles with user sentiment (1.8/5 rating)
Clear pricing model for SMBs

High Risk, High Reward Play

Mainstreet is betting that AI can replace the traditional accountant. With $64.7M in the bank, they have the runway to fix their service gaps, but the low user satisfaction scores are a glaring red flag for investors.

What tech stack does Mainstreet use?

8 detected
Security1
Web Standards1
UI Libraries1
Tracking & Analytics2
G
Google APIs
G
Google Static

How much traffic does Mainstreet get?

Traffic & Engagement

8.8K
Monthly Visits
1.6
Pages/Visit
0:05
Avg. Duration
47%
Bounce Rate
Monthly Traffic Trend-31%
12.7K
Oct 2025
Oct
14.3K
Nov 2025
Nov
8.8K
Dec 2025
Dec

Traffic Sources

Search
28%
Direct
57%
Social
6%
Referrals
8%
Email
0%
Paid
1%

Where is Mainstreet's audience located?

🌍78.9%
🌍10.8%
🌍5.2%
🌍5.1%

What keywords does Mainstreet rank for?

5 keywords
1mainstreet10.2K vol$0.38
2mainstreet.com170 vol
3mainstreet sf430 vol
4main street9.5K vol$1.20
5journal entries3.5K vol$3.09

How is Mainstreet's SEO?

Open Graph Image

OG Image preview
og:image

https://mainstreet.com/og-image.svg

Meta Tags

title53 chars

Mainstreet - Back Office Solutions for Small Business

description183 chars

Streamline your bookkeeping, discover hidden tax credits, and manage your finances with our AI-powered platform. Join thousands of small businesses who've automated their back office.

languageEN

H1 Tags

h1Back office solutions for today's small business

Schema Types

Unknown

Who works at Mainstreet?

Loading leads...

What do customers think of Mainstreet?

MainStreet

MainStreet

1.8
16 reviews
✓ Claimed

Categories

Software Company#undefinedTax Preparation Software#undefinedTax Consultant#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
2/17/2021

Contact Information

Address:
US

Reviews (15)

Filter by rating:
julie jenkins
1/30/2023
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 1/29/2023
Centre Mainstreet

Molly, Holly,and Essence were all very kind and professional..They answered all my questions ,and I left there very satisfied with my visit !!! Keep up the good work ladies !! Thank you !

Ralf Schonherr
7/16/2021
🇺🇸 United States1 reviewsOrganicVerified
Simply amazing!

We are having an amazing experience with Mainstreet. They are exceptional domain experts, provide awesome support and really know what they are doing. We looked at several options but Mainstreet was the obvious choice. They found free money for our start-up and then even advance it at no extra cost. On top of that, you get complete audit protection - it is really a complete no brainer.

Rob Curtis
7/15/2021
🇲🇽 Mexico1 reviewsOrganicUnverified
Do you love free money?

Do you love free money? That's what Mainstreet does. They're constantly releasing new features which as an early stage business means a lot - the more operating cash we have to do our business, the better we grow. The team have great experience, really stood out in the pack and have awesome support.

Daniel Kwak
7/15/2021
🇺🇸 United States1 reviewsOrganicUnverified
Quick sign up, easy experience, amazing customer support

I was encouraged to apply through other founders and they were absolutely right. It took me no more than 3 minutes to sign up, integrate with my payroll system, and receive notice that we were to receive the R&D tax credit. The team was incredibly responsive with follow up questions, addressing my concerns re: audit and financials, and giving us cash now vs. a year later. Looked at other companies and no other ones provided such a level of responsiveness and immediate payment.

Josh
2/25/2021
🇺🇸 United States1 reviewsOrganicUnverified
An amazing product for founders

Our company started using MainStreet in August and it's been trajectory changing for us. Took 20 minutes for us to qualify, and receiving the advances monthly is game changing and allows us to better plan out our runway. Highly recommend!

Frequently Asked Questions about Mainstreet

What is Mainstreet's Revenue?
Mainstreet generates approximately $14M in annual revenue. With 110 employees, that's $130,000 per employee. The company has raised $65M in total funding.
What does Mainstreet do?
Streamline your bookkeeping, discover hidden tax credits, and manage your finances with our AI-powered platform. Join thousands of small businesses who've automated their back office.
How fast is Mainstreet growing?
Mainstreet employee count has changed by -24% year over year.
What technologies does Mainstreet use?
Mainstreet uses 6 technologies across their website including Fonts, Security, Web Standards. Key technologies include Google Fonts, HSTS, PWA.
Who are Mainstreet's competitors?
Mainstreet's main competitors include Stripe, Hyperledger, Find Fiduciary Financial Advisors, Coinbase, MouseBelt. These companies operate in similar markets and compete for the same customer base.
What do customers think of Mainstreet?
Mainstreet has a Trustpilot score of 1.8 out of 5 (2 stars) based on 16 customer reviews.

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What are Mainstreet's key pages?

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About mainstreet.com

Streamline your bookkeeping, discover hidden tax credits, and manage your finances with our AI-powered platform. Join thousands of small businesses who've automated their back office.

Company Overview

mainstreet.com
Website
finance
Industry
#2,592,040
Global Rank
8.8K
Monthly Visitors
6
Technologies
19+
Employees

mainstreet.com Key Pages

mainstreet.com Social Media

Contact mainstreet.com

Technology Stack

mainstreet.com uses 6 technologies across their website including Google Fonts, HSTS, PWA, and more.

Fonts

Google Fonts

Security

HSTS

Web Standards

PWA

UI Libraries

Radix UI

CSS Frameworks

Bootstrap, Tailwind CSS

Traffic & Audience

8.8K
Monthly Visits
47%
Bounce Rate
1.6
Pages/Visit
0:05
Avg. Duration

mainstreet.com receives approximately 8.8K monthly visitors and ranks #2,592,040 globally. The website has a bounce rate of 47% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:05 on the site.

The majority of mainstreet.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is mainstreet.com?
Streamline your bookkeeping, discover hidden tax credits, and manage your finances with our AI-powered platform. Join thousands of small businesses who've automated their back office.
How much does mainstreet.com cost?
You can view mainstreet.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does mainstreet.com use?
mainstreet.com uses 6 technologies including Google Fonts, HSTS. View the full tech stack analysis above.
How do I contact mainstreet.com?
You can contact mainstreet.com via email at [email protected].
What are mainstreet.com's social media accounts?
mainstreet.com is active on twitter, linkedin. You can find links to all their social media profiles in the social section above.
Is mainstreet.com hiring?
Check mainstreet.com's careers page for current job openings and opportunities. The company has 19+ known employees.
How popular is mainstreet.com?
mainstreet.com receives approximately 8.8K monthly visitors and ranks #2,592,040 globally. Traffic is declining by 38.6% month-over-month.

Related Searches

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This page provides publicly available information about mainstreet.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mainstreet.com directly at https://mainstreet.com.