makeitmvp.com
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The $4.6M Ghost Company
How a training firm built revenue without a website
In a world obsessed with digital presence, makeitmvp.com has achieved the impossible: generating $4.6M in annual revenue with a website that doesn't exist. The domain resolves to a Squarespace expiration page, yet the company continues operating with 32 employees. This isn't a failure—it's a masterclass in offline-first business building.
"When your website is literally expired, you're not doing digital marketing—you're doing business."
The Founder's Advantage
Traci Levine, Executive Director and Founder, has built a training company that operates entirely offline. With no digital presence to maintain, her team focuses 100% on client delivery and relationship building. The 32 employees aren't managing SEO or social media—they're executing training programs. This is the anti-SaaS playbook: revenue without the growth hacking overhead.
The Revenue Paradox
MakeItMVP generates $4.6M annually with zero organic search traffic. While competitors chase keywords and backlinks, this company has achieved product-market fit so strong that customers find them through referrals and direct relationships. The lack of digital infrastructure isn't a bug—it's a feature that filters for serious clients only.
The tech stack reveals the irony: Tailwind CSS, HSTS, and Squarespace are detected, but the site itself is expired. This suggests the domain was once hosted on Squarespace, but the company has since moved operations entirely offline or to private channels. The $4.6M revenue figure likely comes from enterprise training contracts that don't require public-facing marketing materials.
- Revenue without digital overhead: $4.6M with zero marketing spend
- Referral-only growth: No SEO, no ads, no content marketing
- Enterprise focus: 32 employees serving high-value B2B clients
- Operational efficiency: No website maintenance costs or security vulnerabilities
The Offline Unicorn
Proof that B2B training doesn't need a digital front door to build a $4.6M business
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Squarespace - Website Expired
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About makeitmvp.com
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Technology Stack
makeitmvp.com uses 3 technologies across their website including HSTS, Squarespace, Tailwind CSS.
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HSTS
CMS
Squarespace
CSS Frameworks
Tailwind CSS
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makeitmvp.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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