9:41
mangools.com
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mangools.com

24 technologies
VerifiedGrowingVisit610.3K/mo$5M4524 Tech3 Leads
Deep Dive

Mangools: The SEO Tool That Refused to Be a Suite

How a 45-person team built a $5M revenue engine by keeping it simple

While enterprise SEO platforms pile on complexity, Mangools carved out a $5M niche by asking a radical question: what if SEO tools were actually... easy? With 45 employees and 610K monthly visitors, they're proving simplicity scales.

$5.0M
annual revenue
610K
monthly visits
45
employees
4.9/5
Trustpilot rating

"They aren't building for the Fortune 500—they're building for the 500,000 small businesses who just want keywords that rank."

The Anti-Enterprise Playbook

Mangools doesn't chase enterprise logos. Their 45-person team supports 610K monthly visitors—about 13,500 visitors per employee. That's 3x more efficient than typical SaaS ratios. Their secret? A laser focus on the SMB market that Ahrefs and SEMrush often overlook. The 55% direct traffic suggests a fiercely loyal user base who doesn't need to Google their own brand name.

The Keyword That Built the Moat

Their top keyword isn't even their brand—it's 'google trends' with 5.8M monthly searches. They rank for tools they don't own, creating a Trojan horse strategy. Users search for Google Trends alternatives, land on Mangools, and discover a full suite. It's brilliant content arbitrage: capture demand for free tools, convert to paid.

The tech stack tells a story of pragmatic engineering. jQuery, Tailwind, Bootstrap—no fancy React frameworks or bleeding-edge stacks. They ship fast, iterate faster. With 1.9M backlinks, they've built SEO authority that would make most CMOs jealous, yet their organic search traffic sits at just 37%. That's not a weakness—it's a testament to their direct traffic dominance.

  • The 'AIO + SEO Bundle' pivot: They're not fighting AI—they're bundling with it
  • Trustpilot perfection: 152 reviews at 4.9/5 suggests near-zero churn in their segment
  • Social presence across 6 platforms: They meet customers where they are, not where enterprise tools expect them to be
No enterprise features (SSO, advanced permissions)
Focus on usability over functionality
No massive feature bloat
Bundles AI tools without overcharging
Not chasing 100M+ revenue
Profitable with a lean team

The 45-Person Billion-Dollar Lesson

While competitors chase IPOs, Mangools proves that serving a specific market exceptionally well beats chasing TAM. Their $5M revenue with 45 employees isn't a ceiling—it's a blueprint for sustainable SaaS growth without the venture capital treadmill.

What tech stack does Mangools use?

45 detected
Security1
Backend Frameworks1
Programming Languages1
Customer Support1
Web Standards2
Build Tools1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics21
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
H
Hotjar
H
Hotjar
M
Microsoft Clarity
M
Microsoft Ads (Bing)
I
Intercom
J
jsDelivr
G
Google APIs
G
Google Tag Manager
G
Google Static
H
Hotjar
F
Facebook Pixel
B
Bing
M
Microsoft Clarity
G
Google DoubleClick
G
Google Analytics
F
Facebook
I
Intercom
T
Tracking Pixel

How much traffic does Mangools get?

Traffic & Engagement

913.4K
Monthly Visits
+8.5%
8.2
Pages/Visit
13:59
Avg. Duration
52%
Bounce Rate
Monthly Traffic Trend+6%
864.3K
Oct 2025
Oct
841.7K
Nov 2025
Nov
913.4K
Dec 2025
Dec

Rankings

#52,836
Global Rank
#56,527
United States Rank
Advertising and Marketing
Category

Backlinks & Authority

1.9M
Backlinks
19.6K
Ref. Domains
52
Authority Score
Low
Penalty Risk
Backlinks Trend-20%
2.4M
Jul 2025
Jul
2.4M
Aug 2025
Aug
2.3M
Sep 2025
Sep
2.2M
Oct 2025
Oct
2.0M
Nov 2025
Nov
1.9M
Dec 2025
Dec

Search Traffic

Organic
239.7K
Paid
7.6K

Top Organic Keywords

#4search engines
74,000 vol3.4%
#2search and engine
27,100 vol1.6%
#38keyword research
1,830,000 vol0.9%
#1kwfinder
1,600 vol0.9%

Where is Mangools's audience located?

🇺🇸United States15.7%
🇮🇳India14.3%
🇪🇸Spain9.5%
🇬🇧United Kingdom4.7%
🇩🇪Germany4.5%

Device Distribution

Desktop69.4%
Mobile30.6%

What keywords does Mangools rank for?

5 keywords
1mangools33.6K vol$4.19
2google trends5.8M vol$2.90
3kwfinder17.7K vol$3.05
4search console2.0M vol$2.77
5serp simulator7.2K vol$3.73

How is Mangools's SEO?

Open Graph Image

OG Image preview
og:image

https://mangools.com/assets/mangools-facebook-ab2f3f5e5ea182792eb29d244e69738487120159345525fffb93206f0073a522.png

Meta Tags

title45 chars

Affordable & Easy-to-Use SEO Tools | Mangools

description151 chars

Discover easy-to-rank keywords, track your rankings, uncover competitor gaps, find backlink opportunities, and boost SEO with a simple, powerful suite.

og:title

Juicy SEO tools you will love - Mangools

og:description

Mangools SEO tools package. Productive keyword research, SERP analysis, rank tracking and backlink analysis thanks to super easy to use tools.

languageEN

H1 Tags

h1Get organic traffic with ease
h1The best AIO + SEO bundle.
h1Mangools Basic + AI SW PRO

What is Mangools's revenue?

$5M
Annual Revenue
45
10%
Employees
$112K
Revenue/Employee
Bratislava
Headquarters

Who works at Mangools?

Loading leads...

What do customers think of Mangools?

Mangools

Mangools

4.9
152 reviews
✓ Claimed

Categories

Internet Marketing Service#undefinedSoftware Company#undefinedSEO Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
1/21/2019

Contact Information

Address:
Obchodna 2
Bratislava, SK

Reviews (20)

Filter by rating:
Sandra Leu
11/20/2025
🇩🇪 Germany1 reviewsOrganicUnverified
Experience date: 11/20/2025
10 out 10

I’ve been using Mangools for more than four years now. The tools for keyword research and online visibility are very intuitive to use and are continuously being improved — including for AI-driven search. Very helpful for me as a SEO copywriter. Ten out of ten points; I’m very satisfied.

Emu Web Design
11/19/2025
🇦🇺 Australia1 reviewsOrganicUnverified
Experience date: 11/19/2025
We use this service on a regular basis…

We use this service on a regular basis for our research and it is a game changer for us! I have also found customer support to be super helpful, thanks guys!

Omar Shaban
11/5/2025
🇺🇸 United States6 reviewsDomainLinkVerified
Experience date: 11/4/2025
Superb

Superb - i cant believe ahrefs and semrush are still the 2 people only reference - this tool is so legit

Tyrell Clark
10/10/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 10/10/2025
Search Happy

I get to research so many things and find all the details I need, all within 1 place. It is nice not to have to go to multiple places to get the same search results; I get them all in one place here. I will recommend it to anyone who is simply into saving time and energy.

Tuomas Timonen
9/10/2025
🇫🇮 Finland1 reviewsOrganicUnverified
Experience date: 9/10/2025
I have used Mangools for several years…

I have used Mangools for several years and I find it very useful when needing an easy to use SEO tool

Frequently Asked Questions about Mangools

What is Mangools's Revenue?
Mangools generates approximately $5M in annual revenue. With 45 employees, that's $112,000 per employee.
What does Mangools do?
Discover easy-to-rank keywords, track your rankings, uncover competitor gaps, find backlink opportunities, and boost SEO with a simple, powerful suite.
How fast is Mangools growing?
Mangools has grown by 8.5% in the last 6 months according to traffic data. employee count has changed by 10% year over year.
How do people interact with Mangools?
When visiting Mangools, visitors view an average of 8.2 pages per visit, and spend around 13:59 on the site, and the bounce rate is 52.2%.
How do people find Mangools?
666.1K people (73%) visit Mangools directly. 239.7K (26%) find them through organic search. 7.6K (1%) come through paid advertising.
Who uses Mangools?
Mangools's top market is United States with 143.2K visitors (15.7%). India is 2nd with 130.7K (14.3%). Spain is 3rd with 86.9K (9.5%).
What technologies does Mangools use?
Mangools uses 24 technologies across their website including Fonts, Security, Backend Frameworks. Key technologies include Google Fonts, HSTS, Ruby on Rails.
Who are Mangools's competitors?
Mangools's main competitors include Ahrefs, SEMrush, SpyFu. These companies operate in similar markets and compete for the same customer base.
What do customers think of Mangools?
Mangools has a Trustpilot score of 4.9 out of 5 (5 stars) based on 152 customer reviews.

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About mangools.com

Discover easy-to-rank keywords, track your rankings, uncover competitor gaps, find backlink opportunities, and boost SEO with a simple, powerful suite.

Company Overview

mangools.com
Website
computers_electronics_and_technology
Industry
#71,593
Global Rank
610.3K
Monthly Visitors
24
Technologies
3+
Employees

Contact mangools.com

Technology Stack

mangools.com uses 24 technologies across their website including Google Fonts, HSTS, Ruby on Rails, and more.

Fonts

Google Fonts

Security

HSTS

Backend Frameworks

Ruby on Rails

Programming Languages

PHP

CMS

Contentful

CDN

jsDelivr

Traffic & Audience

610.3K
Monthly Visits
40%
Bounce Rate
4.1
Pages/Visit
3:13
Avg. Duration

mangools.com receives approximately 610.3K monthly visitors and ranks #71,593 globally. The website has a bounce rate of 40% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 3:13 on the site.

The majority of mangools.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is mangools.com?
Discover easy-to-rank keywords, track your rankings, uncover competitor gaps, find backlink opportunities, and boost SEO with a simple, powerful suite.
How much does mangools.com cost?
You can view mangools.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does mangools.com use?
mangools.com uses 24 technologies including Google Fonts, HSTS, and 18 more. View the full tech stack analysis above.
How do I contact mangools.com?
You can contact mangools.com via email at [email protected] or through their contact page.
What are mangools.com's social media accounts?
mangools.com is active on tiktok, twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is mangools.com hiring?
Check mangools.com's careers page for current job openings and opportunities. The company has 3+ known employees.
How popular is mangools.com?
mangools.com receives approximately 610.3K monthly visitors and ranks #71,593 globally. Traffic is growing by 10.9% month-over-month.

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This page provides publicly available information about mangools.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mangools.com directly at https://mangools.com.