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mansour.com
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mansour.com

18 technologies
VerifiedGrowingVisit11.0K/mo$38M14118 Tech2 Leads
Deep Dive

Mansour: The $37M Rug Empire Offline

How a legacy antique dealer captures 44% direct traffic without relying on search

In a world chasing AI and viral growth, Mansour.com proves that generational trust still beats algorithmic optimization. With $37.7M in revenue and 44% direct traffic, they aren't playing the SEO game—they're the destination itself.

$37.7M
Annual Revenue
44%
Direct Traffic
141
Employees
32%
Organic Search

"When 44% of your traffic is direct, you aren't selling rugs—you're selling authority."

The High-Trust Customer

Mansour's 11,000+ monthly visitors aren't impulse buyers. These are collectors, interior designers, and legacy clients searching specifically for 'mansour' (5,070 volume) rather than generic 'rugs' (97,380 volume). The 190 monthly searches for 'mansour rug' prove they've achieved brand-as-search-term status—a moat most DTC brands never reach.

The Anti-Modern Stack

Their tech stack tells a story of pragmatic evolution. Using jQuery alongside Vite and Tailwind CSS reveals a company that incrementally modernizes without disrupting what works. The presence of Zendesk and Google Tag Manager shows they prioritize customer service and attribution over flashy new frameworks. They're not building for Silicon Valley—they're building for the Persian rug market.

The most telling metric? 'Furniture' has 169,410 monthly searches, yet Mansour focuses on 'mansour rug' at 190. This isn't a bug—it's a strategy. They own a micro-niche where conversion rates likely dwarf generic furniture traffic. Why compete for eyeballs when you can own wallets?

  • Brand moat: 'Mansour' searches exceed 'mansour rug' 26:1
  • Traffic quality: 100% from undefined (likely US/UK high-intent)
  • Service layer: Zendesk integration suggests white-glove support
  • Tech pragmatism: jQuery + Vite hybrid stack prioritizes stability
No visible backlink strategy (N/A backlinks)
44% direct traffic = pure brand equity
Global rank #2.2M suggests limited scale ambition
141 employees for $37.7M = $267K revenue per employee
No Trustpilot presence for social proof
Instagram + Facebook = visual storytelling for high-ticket items

The Unsexy Billion-Dollar Playbook

Mansour proves that in high-ticket, trust-based categories, brand > scale, direct > search, and expertise > virality. They're not building a startup—they're building an institution.

What tech stack does Mansour use?

28 detected
Backend Frameworks1
Cloud & Hosting1
Customer Support1
Build Tools1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics10
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
P
Pinterest Tag
G
Google Tag Manager
F
Facebook Pixel
G
Google DoubleClick
G
Google Analytics
P
Pinterest
F
Facebook

How much traffic does Mansour get?

Traffic & Engagement

11.0K
Monthly Visits
1.7
Pages/Visit
0:14
Avg. Duration
79%
Bounce Rate
Monthly Traffic Trend+126%
4.9K
Oct 2025
Oct
7.8K
Nov 2025
Nov
11.0K
Dec 2025
Dec

Traffic Sources

Search
32%
Direct
44%
Social
16%
Referrals
6%
Email
0%
Paid
1%

Where is Mansour's audience located?

🌍100.0%

What keywords does Mansour rank for?

5 keywords
1mansour5.1K vol$1.09
2rugs97.4K vol$1.41
3mansour rug190 vol
4belvoir rug60 vol
5furniture169.4K vol$1.12

How is Mansour's SEO?

Meta Tags

title14 chars

Home | Mansour

description306 chars

Mansour is the world's leading purveyor of antique rugs, carpets and tapestries. For generations we have selected the finest Persian, European and Oriental carpets and tapestries and provide the highest expertise and service to our customers and associates. Integrity is at the very core of our philosophy.

Who works at Mansour?

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What do customers think of Mansour?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Mansour

What is Mansour's Revenue?
Mansour generates approximately $38M in annual revenue. With 141 employees, that's $267,300 per employee.
What does Mansour do?
Mansour is the world's leading purveyor of antique rugs, carpets and tapestries. For generations we have selected the finest Persian, European and Oriental carpets and tapestries and provide the highest expertise and service to our customers and associates. Integrity is at the very core of our philosophy.
How fast is Mansour growing?
Mansour employee count has changed by 5% year over year.
What technologies does Mansour use?
Mansour uses 18 technologies across their website including Fonts, Backend Frameworks, Cloud & Hosting. Key technologies include Font Awesome, Adobe Fonts, ASP.NET, Cloudflare.
Who are Mansour's competitors?
Mansour's main competitors include Bravo Design, Smolder, BridgeGood, ELEN Consulting, GNU Group. These companies operate in similar markets and compete for the same customer base.

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About mansour.com

Mansour is the world's leading purveyor of antique rugs, carpets and tapestries. For generations we have selected the finest Persian, European and Oriental carpets and tapestries and provide the highest expertise and service to our customers and associates. Integrity is at the very core of our philosophy.

Company Overview

mansour.com
Website
#2,273,626
Global Rank
11.0K
Monthly Visitors
18
Technologies
2+
Employees

mansour.com Social Media

Contact mansour.com

Technology Stack

mansour.com uses 18 technologies across their website including Font Awesome, Adobe Fonts, ASP.NET, Cloudflare, and more.

Fonts

Font Awesome, Adobe Fonts

Backend Frameworks

ASP.NET

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Pinterest Tag, Google Ads, Facebook Pixel

Customer Support

Zendesk

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

11.0K
Monthly Visits
79%
Bounce Rate
1.7
Pages/Visit
0:14
Avg. Duration

mansour.com receives approximately 11.0K monthly visitors and ranks #2,273,626 globally. The website has a bounce rate of 79% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:14 on the site.

The majority of mansour.com's traffic comes from .

Frequently Asked Questions

What is mansour.com?
Mansour is the world's leading purveyor of antique rugs, carpets and tapestries. For generations we have selected the finest Persian, European and Oriental carpets and tapestries and provide the highest expertise and service to our customers and associates. Integrity is at the very core of our philosophy.
What technologies does mansour.com use?
mansour.com uses 18 technologies including Font Awesome, Adobe Fonts, ASP.NET, and 12 more. View the full tech stack analysis above.
How do I contact mansour.com?
You can contact mansour.com via email at [email protected] or through their contact page.
What are mansour.com's social media accounts?
mansour.com is active on facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is mansour.com?
mansour.com receives approximately 11.0K monthly visitors and ranks #2,273,626 globally. Traffic is growing by 41.4% month-over-month.

Related Searches

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This page provides publicly available information about mansour.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mansour.com directly at https://mansour.com.