mashable.com
Get leads like Mashable — and thousands more
Build targeted lists by tech stack, traffic, and more
Mashable: The 13M-Visit Gaming Portal
How a legacy tech brand pivoted to dominate viral search traffic
Mashable isn't just a tech news site anymore—it's a search engine for viral gaming hints, pulling in 13.1 million monthly visits by solving puzzles for the masses. The secret? They abandoned the endless news cycle to chase the dopamine hit of Wordle and Connections.
"Mashable isn't chasing the news cycle anymore—they've become the answer engine for the daily dopamine hits of 13 million gamers."
The Pivot to Puzzle Traffic
The data reveals a stunning strategic shift. While traditional tech media fights for dwindling news attention, Mashable dominates search results for 'connections hint' (414K monthly searches) and 'wordle today' (364K). They've essentially become the Wikipedia for daily puzzles—a high-volume, low-competition niche where they own the top spots. This isn't journalism; it's traffic arbitrage at scale.
The Mass-Market Play
With 412 employees and $107.3M in revenue, Mashable operates at a scale that requires ruthless focus. The Trustpilot rating of 1.4/5 (115 reviews) reveals the trade-off: they've sacrificed brand prestige for mass-market reach. While critics call it 'clickbait,' founders should see it as a masterclass in product-market fit—they found a massive, underserved audience and built the exact content they crave.
The tech stack tells the story of a company built for speed and scale. Tailwind CSS, Bootstrap, and Ant Design suggest rapid iteration, while PWA and RSS feeds ensure they capture traffic across every platform. This isn't a content company building tech—it's a tech company that happens to publish content.
- Puzzle hints dominate 65% of traffic—news is secondary
- Ziff Davis ownership (terms/privacy pages) signals corporate backing
- Social profiles across 6 platforms, but TikTok is the only strategic one
- Revenue per employee: ~$260K—efficient for digital media
The Unsexy Billion-Dollar Play
Mashable proves that in media, boring traffic > viral fame. They've built a machine that prints daily search revenue while legacy media chases Twitter likes.
What tech stack does Mashable use?
How much traffic does Mashable get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Mashable's audience located?
Who competes with Mashable?
Device Distribution
What keywords does Mashable rank for?
5 keywordsHow is Mashable's SEO?
Open Graph Image
https://helios-i.mashable.com/imagery/defaults/fallback-thumbnail.fill.size_1200x675.1.png
Meta Tags
Mashable
Mashable is a global, multi-platform media and entertainment company.
Schema Types
What is Mashable's revenue?
Who competes with Mashable?
Who works at Mashable?
Loading leads...
What do customers think of Mashable?
Mashable
Categories
Activity & Engagement
Contact Information
Reviews (20)
I am not a tech person so that says a…
I am not a tech person so that says a lot. Mashable did great by me. Switched to a MAC from a PC. None of my Microsoft documents were converting. Apple wanted to have me subscribe to an annual/expensive ongoing Microsoft plan. All I needed was a one-time program to convert my prior PC documents. I was confused with the many options. Customer serviced assisted me. I spent $79 to get exactly what I needed, a one-time download. Easy to install and quick. Was able to skip the $240 annual subscription that Apple was suggesting.
I had the audacity to use Mashable
I had the audacity to use Mashable, which I don't know why I did. I trusted the company when I converted all my data and information from Android to Mac, everything just became a mess and they did not help at all. The only thing that they did right was contact me in a relative time upon requests.
Mixed mashed bag
Mashable offers a mix of tech, entertainment, and culture content, but its quality can be hit-or-miss. While some articles are engaging and informative, others feel surface-level or overly sensationalized.
Used Twice in One Month
I’m blocking Mashable. I have a high IQ but I’m not handsome. Maybe the hate ugly people? But I no longer trust them. I feel they align themselves with evil companies whom only take one’s money. Are the evil themselves? Not sure. You decide. But they very much ‘ssuucckk!’
I purchased a Win 11 Pro upgrade from…
I purchased a Win 11 Pro upgrade from Win Home. After installation I couldn’t activate the software. After speaking with Microsoft Tech Support, I learned that the license was a foreign edition and couldn’t be activated in the US. To make matters worse, it was already used to activate Win by someone who clearly didn’t live in the US.
Frequently Asked Questions about Mashable
What is Mashable's Revenue?
What does Mashable do?
How fast is Mashable growing?
How do people interact with Mashable?
How do people find Mashable?
Who uses Mashable?
What technologies does Mashable use?
Who are Mashable's competitors?
What do customers think of Mashable?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Mashable?
Contact Information
Export mashable.com Data
Download the complete tech stack, analytics, leads, and company data for mashable.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About mashable.com
Mashable is a global, multi-platform media and entertainment company.
Company Overview
mashable.com Social Media
Contact mashable.com
Phone Numbers
Technology Stack
mashable.com uses 18 technologies across their website including HSTS, Cloudflare, OneTrust, and more.
Security
HSTS
Cloud & Hosting
Cloudflare
Privacy & Consent
OneTrust
Advertising
DoubleClick Floodlight, Microsoft Ads, Facebook Pixel
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Traffic & Audience
mashable.com receives approximately 13.2M monthly visitors and ranks #5,924 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:46 on the site.
The majority of mashable.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is mashable.com?
What technologies does mashable.com use?
How do I contact mashable.com?
What are mashable.com's social media accounts?
Is mashable.com hiring?
How popular is mashable.com?
Related Searches
This page provides publicly available information about mashable.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mashable.com directly at https://mashable.com.