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MasterCorp: The Invisible Army of Hospitality
A $1B revenue giant powering America's resorts, powered by a 2,800-strong workforce.
While tech giants chase AI, MasterCorp quietly cleans 1 in 3 vacation ownership resorts in the US. This isn't a startup disrupting hospitality—it's the infrastructure holding it up, generating over $1 billion in revenue by being ruthlessly operational.
"They don't sell software—they sell the smell of bleach and perfectly folded towels at scale."
The Recruiting Engine
MasterCorp's traffic tells a story of labor dependency. With 44% direct traffic and 'mastercorp' as a top keyword, thousands of employees type their URL directly into browsers. Their careers page routes to applymc.com, a dedicated recruiting funnel. This isn't a company people discover—it's a company people *return* to for paychecks.
The B2B2C Moat
The Polish search query 'jak są czyszczone sale operacyjne' (how are operating rooms cleaned) reveals their SEO strategy: they rank for desperate, specific cleaning questions. They aren't competing for 'cleaning service' clicks—they own the niche long-tail queries that signal immediate operational need. It's a brute-force content moat.
Their tech stack is pragmatic, not trendy. jQuery and Bootstrap remain the backbone, suggesting a focus on utility over flash. The site isn't built for conversion—it's built for maintenance. The 2.9/5 Trustpilot rating with only 2 reviews suggests a B2B model where the end-user (the vacationer) doesn't get a vote.
- Massive LinkedIn presence (4k+ followers) signals B2B credibility
- Instagram focuses on brand culture, not customer acquisition
- YouTube channel exists but lacks significant engagement
- Leadership team is deeply embedded in ops (COO, CFO, HR Director)
The Unsexy Billion-Dollar Play
MasterCorp proves that in hospitality, scale beats brand. They are the utility layer, not the experience layer.
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https://www.mastercorp.com/wp-content/uploads/2024/05/bgShapesWide.png
Meta Tags
Home - MasterCorp | Hospitality Services
Join Our Team! Join Our Team! With more than 40 years of industry leadership, MasterCorp specializes in housekeeping, janitorial, maintenance, floor care, engineering, and laundry services. Our commitment to quality, integrity, and customer partnership, combined with our dedication to transparency and innovation allows us to consistently exceed expectations and deliver unmatched value to our clients. […]
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Mastercorp
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Reviews (2)
Treating employees like slaves.
My experience with Mastercorp was extremely negative. While performing my job duties, I suffered a serious hand injury at work. Instead of providing support or allowing time for recovery, the company reduced my wages and terminated my employment shortly afterward. I was dismissed solely because of my injury and the company’s belief that I could no longer perform at the same level. No medical evaluation, accommodation, or fair process was offered. I was also spoken to in a degrading and unprofessional manner. Based on my experience, employee well-being and basic labor rights were not respected. I strongly recommend that anyone considering employment with this company carefully research their practices before applying.
My experience
Are you being harassed and threatened in the workplace? Are you being targeted based off your skin and eye color by a couple of jealous freaks in the workplace? Well then If you said yes then you better not make light of It or else you will be fired. Great Job Mastercorp.
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About mastercorp.com
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Technology Stack
mastercorp.com uses 21 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
E-commerce & Payments
WooCommerce
Traffic & Audience
mastercorp.com receives approximately 192.1K monthly visitors and ranks #143,809 globally. The website has a bounce rate of 10% with visitors viewing an average of 20.2 pages per visit. Users spend an average of 15:45 on the site.
The majority of mastercorp.com's traffic comes from undefined, .
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This page provides publicly available information about mastercorp.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mastercorp.com directly at https://mastercorp.com.