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MasterD: The 30-Year Oposiciones Giant
How a legacy training provider dominates Spain's education market with 1.4M employees and $323M in revenue.
While Silicon Valley chases AI disruption, MasterD quietly dominates Spain's traditional education market, generating $323.9M in revenue by mastering the art of bureaucratic preparation. This isn't a startup—it's a 30-year legacy built on the unsexy but lucrative business of preparing Spaniards for civil service exams.
"MasterD proves that in education, trust and tradition often beat innovation and disruption."
The Audience That Can't Be Disrupted
MasterD's 775K monthly visitors aren't Gen Z TikTokers—they're Spanish professionals seeking stability through civil service positions. With 52% direct traffic and 43% organic search, their audience isn't discovering them through ads; they're actively seeking MasterD by name. The search volume for 'masterd' (17.4K/month) and 'campus masterd' (12.7K/month) reveals a brand that's become synonymous with exam preparation itself.
The Legacy Tech Stack Paradox
Despite a $323M revenue, MasterD's tech stack reveals a pragmatic, not cutting-edge, approach. They use jQuery, Bootstrap, and Tailwind CSS—technologies that prioritize reliability over innovation. Their social presence spans TikTok to LinkedIn, but the real power lies in their blog and direct traffic. This isn't a company chasing shiny objects; it's one that optimizes for what works in Spanish education.
What makes MasterD unique isn't flashy technology or viral marketing—it's their mastery of a specific, bureaucratic niche. Oposiciones (civil service exams) require structured, long-term preparation with deep institutional knowledge. MasterD's 30 years of experience creates a moat that newer, tech-first competitors can't easily cross. Their 1,402 employees aren't just instructors; they're specialists in navigating Spain's complex exam systems.
- Dominates civil service exam prep with 30 years of institutional knowledge
- 52% direct traffic indicates powerful brand recall in a fragmented market
- Trustpilot's 6,029 reviews at 4.5/5 show exceptional customer satisfaction
- Multi-platform social strategy from TikTok to LinkedIn captures diverse demographics
MasterD's Lesson: Own Your Niche Completely
While edtech startups chase disruption, MasterD proves that dominating a traditional, regulated market with deep expertise creates more durable value than chasing trends.
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https://www.masterd.es/web/images/share/rectangulares/Academia-MasterD-Oposiciones-y-Cursos.jpg
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MasterD: Oposiciones, Cursos y FP
En MasterD te ayudamos en la Preparación de Oposiciones, Másteres, Cursos y FP. Más de 30 años de Experiencia en Formación nos avalan.
MasterD. Preparación de Oposiciones, cursos y formación a distancia
En MasterD te ayudamos en la preparación de oposiciones, titulaciones y cursos. Contamos con 30 años de experiencia en formación.
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Reviews (10)
Perfect place to study with nice trainers!
It's very nice place, I like the way they are studying they have very open and supportive stuff. They have also perfect scheduling to suit you if you have complicated schedule. Also they have different programs that you can do same time while studying. Totally gonna recommend And special thanks for my trainer Jose😎
Thank you very much for your kind words and recommendation. We’re delighted to hear that you appreciate our flexible scheduling, supportive team, and training programs. Special thanks for mentioning your trainer Jose — we’ll be sure to pass on your feedback. We’re glad to have you with us!
Amazing english boost with Alex!
Amazing english boost with Alex!
¡Gracias por tus cinco estrellas, Irene!
Muy contento con el curso de marketing…
Muy contento con el curso de marketing digital. Completo y muy enfocado al mercado laboral! Buenas instalaciones en Pamplona para poder usar como alumno.
Estamos convencidos de que conseguirás trabajar en este sector en auge, ¡Vamos a por ello!
Los video tutoriales y los talleres…
Los video tutoriales y los talleres online(crema y Lorena magnificos) despejan las dudas
¡Muchas gracias por tu comentario, Ernesto!
Great place for learning
Great place for learning, like especially vet studies. But still, not practical enough I think.
¡Muchas gracias por tu valoración :)!
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About masterd.es
En MasterD te ayudamos en la Preparación de Oposiciones, Másteres, Cursos y FP. Más de 30 años de Experiencia en Formación nos avalan.
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masterd.es uses 13 technologies across their website including HSTS, OneTrust, DoubleClick Floodlight, Microsoft Ads, and more.
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masterd.es receives approximately 775.1K monthly visitors and ranks #62,866 globally. The website has a bounce rate of 33% with visitors viewing an average of 4.5 pages per visit. Users spend an average of 5:37 on the site.
The majority of masterd.es's traffic comes from undefined, undefined, .
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