In a healthcare system where insulin costs $300 per vial, MedBank operates as a quiet but critical bypass. This isn't a pharmaceutical giant—it's a 10-person nonprofit tech stack solving a systemic failure: getting life-saving medications to patients who can't afford them. With just $1.2M in annual revenue, they're processing thousands of monthly prescriptions through a digital-first model that traditional healthcare giants ignore.

"MedBank proves that in healthcare, scale isn't about headcount—it's about solving the right friction point with ruthless efficiency."

The LinkedIn and Facebook presence shows they're playing the long game—building community trust over viral moments. With Rebecca Major and Laura Morgan both listed as Executive Directors, there's either a transition happening or a dual-leadership model that prioritizes operational continuity. Patricia Edwards as Case Specialist suggests human-in-the-loop verification, a necessary friction that keeps the system honest.

• 10-person team generating $1.2M in revenue = $120K per employee
• 42% organic traffic proves word-of-mouth > paid acquisition
• jQuery/Bootstrap stack suggests 'if it ain't broke, don't fix it' mentality
• Dual Executive Director structure indicates operational focus over growth-at-all-costs