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Mediwhale: The AI That Reads Your Eyes to Save Your Heart
How a 38-person Korean startup is using retinal scans to predict disease and secure $36M in funding.
Your eyes aren't just a window to your soul; they are a diagnostic dashboard for your cardiovascular and metabolic health. Mediwhale is betting $36.3M on this premise, using AI to turn a standard eye exam into an early warning system for heart attacks, kidney disease, and diabetes.
"Mediwhale isn't selling software; they are selling the ability to see the invisible—predicting heart disease through the retinal vessels before symptoms even appear."
The Cardometabolic Conundrum
The healthcare industry is reactive. We treat heart attacks after they happen, not the plaque buildup that causes them. Mediwhale flips this script by targeting 'Cardometabolic' diseases—a convergence of cardiovascular and metabolic disorders. By analyzing retinal images, their AI detects microvascular changes that human eyes miss. It’s a low-cost, non-invasive layer of data that sits perfectly between the primary care physician and the cardiologist.
The Growth Strategy: SEO & Localization
Despite a global rank of #3,022,745 (which is low, indicating a B2B focus rather than mass consumer), Mediwhale commands a specific niche. 51% of their traffic is organic, driven by high-intent keywords. They aren't chasing generic traffic; they own specific terms like '메디웨일' (Mediwhale in Korean) and '병원 솔루션' (Hospital Solution). This suggests a strategy rooted in domestic dominance (South Korea) before global expansion, using content marketing to attract hospital administrators and investors rather than individual patients.
Their tech stack reveals a pragmatic approach. They use WordPress for their marketing site—standard but effective for SEO—and GSAP/Swiper for slick, interactive visual storytelling. This isn't a team over-engineering their frontend; it's a team focused on the backend AI medical device validation. The presence of Kevin Choi (CEO) and Tyler Rim (CMO) as co-founders highlights a blend of business acumen and medical credibility essential for regulatory approval in healthcare.
- Niche Dominance: Focusing on the intersection of eye care and cardiology (Cardometabolic).
- Efficient Capital: Raising $36M on a $5M revenue run-rate shows strong investor confidence in the IP.
- Lean Execution: Operating with just 38 employees suggests high automation and a focused product roadmap.
The Verdict: A High-Stakes Bet on AI Diagnostics
Mediwhale represents the future of preventative medicine: specialized, AI-driven, and integrated into routine care.
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Meta Tags
Mediwhale | A New Paradigm of Cardometabolic Diseases Prevention
Mediwhale develops AI medical devices that analyze retinal images to predict cardiovascular, kidney, and eye disease risks early.
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About mediwhale.com
Mediwhale develops AI medical devices that analyze retinal images to predict cardiovascular, kidney, and eye disease risks early.
Company Overview
mediwhale.com Social Media
Technology Stack
mediwhale.com uses 7 technologies across their website including PHP, WordPress, Google Analytics, and more.
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Analytics
Web Standards
Twitter Cards
CSS Frameworks
Bootstrap
JavaScript Libraries
Swiper, GSAP
Traffic & Audience
mediwhale.com receives approximately 6.5K monthly visitors and ranks #3,022,745 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:13 on the site.
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