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meds.se
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meds.se

10 technologies
VerifiedVisit2.0M/mo$18M12510 Tech14 Leads
Deep Dive

MEDS: The Swedish Pharmacy Disruptor

How a mobile-first pharmacy hit $17.5M revenue by challenging the establishment

While traditional pharmacies cling to brick-and-mortar, MEDS has quietly built a $17.5M online pharmacy empire with 125 employees and nearly 2M monthly visitors. They're not just selling medicine—they're weaponizing logistics and mobile-first design against incumbents like Apotea.

$17.5M
annual revenue
1.98M
monthly visits
69%
organic traffic
2.07M
backlinks

"MEDS doesn't compete on price—they compete on convenience, and they're winning by making pharmacy logistics invisible."

The SEO Juggernaut

With 2.07M backlinks and ranking for 'meds' (28.6K monthly searches) and 'meds apotek' (1.66K), MEDS has built a moat through content and authority. They're even stealing traffic from 'apotea'—the category leader with 101K monthly searches. This isn't accidental growth; it's a calculated play on search intent.

The Mobile-First Bet

Their H1 tag says it all: 'MEDS - Apoteket i mobilen' (The pharmacy in your pocket). With a PWA, Tailwind CSS, and Vite stack, they're optimizing for the 96.6% of traffic coming from undefined (likely mobile) sources. While competitors built for desktop, MEDS built for the ambulance, the couch, the queue.

The Trustpilot rating of 3.8/5 with 2,454 reviews reveals a critical insight: MEDS is optimizing for operational excellence over customer service perfection. They're shipping volume, not hand-holding. This is a scale play, not a luxury service.

  • Captures 28% of 'meds' branded search volume with zero paid spend
  • Uses PWA technology to bypass app store fees while maintaining native feel
  • Leverages social presence (TikTok, Instagram) to capture Gen Z pharmacy moments
  • Built on Cloudflare + GTM stack for performance at scale
No mobile app store presence
Owns the 'meds' keyword outright
3.8/5 Trustpilot suggests operational friction
PWA = native experience, web distribution
Undefined traffic geo suggests international ambiguity
69% organic traffic = sustainable acquisition

The Bottom Line

MEDS is building the infrastructure for pharmacy's future, not just another e-commerce site

What tech stack does Meds use?

14 detected
Cloud & Hosting1
Analytics & Marketing1
Performance1
Web Standards2
Build Tools1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics4
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google AdSense

How much traffic does Meds get?

Traffic & Engagement

1.1M
Monthly Visits
-6.5%
3.8
Pages/Visit
8:54
Avg. Duration
57%
Bounce Rate
Monthly Traffic Trend+36%
837.8K
Oct 2025
Oct
1.2M
Nov 2025
Nov
1.1M
Dec 2025
Dec

Rankings

#43,750
Global Rank
#317
Sweden Rank
Wellness
Category

Backlinks & Authority

2.1M
Backlinks
3.0K
Ref. Domains
49
Authority Score
Low
Penalty Risk
Backlinks Trend+58%
1.3M
Jul 2025
Jul
1.3M
Aug 2025
Aug
1.2M
Sep 2025
Sep
1.6M
Oct 2025
Oct
2.0M
Nov 2025
Nov
2.1M
Dec 2025
Dec

Search Traffic

Organic
383.5K
Paid
924

Top Organic Keywords

#1meds
60,500 vol12.7%
#1meds apotek
18,100 vol3.8%
#6apoteket
1,000,000 vol1.6%
#1fluoxetin
12,100 vol1.5%
#1matcha pulver
8,100 vol1.0%

Where is Meds's audience located?

🇸🇪Sweden98.3%
🇳🇴Norway0.3%
🇩🇪Germany0.3%
🇨🇴Colombia0.2%
🇨🇿Czech Republic0.2%

Device Distribution

Desktop19.0%
Mobile81.0%

What keywords does Meds rank for?

5 keywords
1meds28.6K vol$1.28
2meds apotek1.7K vol$1.01
3meds rabattkod1.0K vol$1.91
4apotea101.3K vol$0.14
5apotek29.9K vol$0.36

How is Meds's SEO?

Open Graph Image

OG Image preview
og:image

https://www.meds.se/images/og-image-meds.jpg

Meta Tags

title60 chars

MEDS Apotek | Testa apoteket med snabb leverans & fri frakt!

description134 chars

✓ Apotek online med tillstånd av Läkemedelsverket ✓ Låga priser ✓ Snabb & fraktfri hemleverans ✓ Receptfria & receptbelagda läkemedel.

languageSV

H1 Tags

h1MEDS - Apoteket i mobilen

Schema Types

ItemListItemList

What is Meds's revenue?

$18M
Annual Revenue
125
-5%
Employees
$140K
Revenue/Employee
Stockholm, SWE
Headquarters

Who works at Meds?

Loading leads...

What do customers think of Meds?

MEDS

MEDS

3.8
2,454 reviews
✓ Claimed

Categories

Online Pharmacy#undefinedPharmacy#undefinedOnline Prescription Medication Vendor#undefinedDrug Store#undefinedHealth and Beauty Shop#undefined

Activity & Engagement

Reply Rate
98.14814814814815%
Avg. Reply Time
0.0 days
Claimed Date
4/8/2018

Contact Information

Address:
Drivhjulsvägen 42
Hägersten, SE

Reviews (20)

Filter by rating:
Joleen
11/18/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 11/18/2025
London was excellent in assisting me…

London was excellent in assisting me complete my intake form. Very patient with me when not being tech savvy

Diane
10/28/2025
🇺🇸 United States1 reviewsBasicLinkVerified
Experience date: 10/28/2025
Great job Jordan Sterling and Ashley…

Great job Jordan Sterling and Ashley Smith!

Ex customer
9/29/2025
🇸🇪 Sweden2 reviewsOrganicUnverified
Experience date: 9/29/2025
Less than 24 hours delivery

Both times I've ordered here I have received the parcel within 24 hours. Nice selection of many things, so you can stock up on laundry detergent while buying body lotion to get the free delivery and bundle discounts. Love it, super easy and reliable.

Peter DraysonVerified
8/26/2025
🇺🇸 United States6 reviewsOrganicUnverified
Experience date: 7/22/2025
Service matters to Remedy Meds

They answered all my questions about Zepbound and Trzerpatide. They pick up the phone quickly. The consultation with the doctor was available within a few hours and took 5 to 10 minutes. The iced box arrived as promised in 3 to 4 days. An efficient, easy process.q

S R
8/19/2025
🇸🇪 Sweden5 reviewsOrganicUnverified
Experience date: 8/19/2025
smooth check out and payment

There are varieties of offers on the website. I specially like the web user interface is so smooth and easy check out.

Frequently Asked Questions about Meds

What is Meds's Revenue?
Meds generates approximately $18M in annual revenue. With 125 employees, that's $140,000 per employee.
What does Meds do?
✓ Apotek online med tillstånd av Läkemedelsverket ✓ Låga priser ✓ Snabb & fraktfri hemleverans ✓ Receptfria & receptbelagda läkemedel.
How fast is Meds growing?
Meds has declined by 6.5% in the last 6 months according to traffic data. employee count has changed by -5% year over year.
How do people interact with Meds?
When visiting Meds, visitors view an average of 3.8 pages per visit, and spend around 8:54 on the site, and the bounce rate is 57.1%.
How do people find Meds?
755.3K people (66%) visit Meds directly. 383.5K (34%) find them through organic search. 924 (0%) come through paid advertising.
Who uses Meds?
Meds's top market is Sweden with 1.1M visitors (98.3%). Norway is 2nd with 3.8K (0.3%). Germany is 3rd with 3.7K (0.3%).
What technologies does Meds use?
Meds uses 10 technologies across their website including Cloud & Hosting, Analytics & Marketing, Performance. Key technologies include Cloudflare, Google Tag Manager, Lazy Loading.
Who are Meds's competitors?
Meds's main competitors include SUGAR. These companies operate in similar markets and compete for the same customer base.
What do customers think of Meds?
Meds has a Trustpilot score of 3.8 out of 5 (4 stars) based on 2,454 customer reviews.

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What are Meds's key pages?

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Raw JSON Data

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About meds.se

✓ Apotek online med tillstånd av Läkemedelsverket ✓ Låga priser ✓ Snabb & fraktfri hemleverans ✓ Receptfria & receptbelagda läkemedel.

Company Overview

meds.se
Website
e-commerce_and_shopping
Industry
#28,041
Global Rank
2.0M
Monthly Visitors
10
Technologies
14+
Employees

meds.se Key Pages

Contact meds.se

Technology Stack

meds.se uses 10 technologies across their website including Cloudflare, Google Tag Manager, Lazy Loading, and more.

Cloud & Hosting

Cloudflare

Analytics & Marketing

Google Tag Manager

Performance

Lazy Loading

Web Standards

Twitter Cards, PWA

Build Tools

Vite

UI Libraries

Ant Design

Traffic & Audience

2.0M
Monthly Visits
48%
Bounce Rate
3.2
Pages/Visit
2:16
Avg. Duration

meds.se receives approximately 2.0M monthly visitors and ranks #28,041 globally. The website has a bounce rate of 48% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 2:16 on the site.

The majority of meds.se's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is meds.se?
✓ Apotek online med tillstånd av Läkemedelsverket ✓ Låga priser ✓ Snabb & fraktfri hemleverans ✓ Receptfria & receptbelagda läkemedel.
What technologies does meds.se use?
meds.se uses 10 technologies including Cloudflare, Google Tag Manager, and 4 more. View the full tech stack analysis above.
What are meds.se's social media accounts?
meds.se is active on tiktok, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is meds.se?
meds.se receives approximately 2.0M monthly visitors and ranks #28,041 globally. Traffic is declining by 3.8% month-over-month.

Related Searches

meds.se pricingmeds.se reviewsmeds.se alternativesmeds.se loginmeds.se careerswhat is meds.semeds.se tech stackmeds.se contactmeds.se vs competitorsmeds.se featureshow to use meds.semeds.se integrations

This page provides publicly available information about meds.se. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit meds.se directly at https://meds.se.