apohem.se
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Apohem: The Swedish Health E-Commerce Powerhouse
A deep dive into the company disrupting apothecary and beauty retail in the Nordics.
In the crowded Nordic e-commerce landscape, Apohem isn't just selling vitamins and skincare; they are building a data-driven health destination that challenges the traditional pharmacy model. With a 95% market focus on Sweden, they have carved out a dominant position by blending clinical authority with digital convenience.
"Apohem proves that in regulated industries, the winner is whoever makes the complex feel simple."
The Traffic Moat
While competitors like Apotea dominate search volume (101k monthly searches vs Apohem's 16k), Apohem commands a massive 2.5M monthly visits. This indicates a powerful brand flywheel: 33% of traffic is direct, suggesting high customer retention and repeat purchase behavior. They aren't just winning keywords; they are winning loyalty.
The Trust Economy
With 13,866 Trustpilot reviews and a 3.9/5 rating, Apohem operates in a high-trust environment. Unlike generic marketplaces, they leverage expert guidance—evident in headlines like 'Hudterapeuterna guidar' (Skin therapists guide). This bridges the gap between a transactional e-commerce site and a personalized health partner.
Their tech stack reveals a modern, performance-first approach. Utilizing Tailwind CSS, Vite, and PWA capabilities, Apohem ensures fast load times critical for mobile-first users. The strategic use of Priority Hints and Lazy Loading suggests a team obsessed with Core Web Vitals and conversion optimization, treating site speed as a revenue driver, not just a technical metric.
- Vertical Integration: They control the supply chain (Head of Supply Chain noted), ensuring rapid delivery times.
- Mobile-First Strategy: Heavy promotion of app-exclusive discounts (20% in app) drives higher lifetime value users.
- Category Expansion: Moving beyond 'apotek' to include 'skönhet' (beauty) creates a broader total addressable market.
The Future is Phygital
Apohem is poised to dominate the intersection of digital convenience and pharmaceutical trust in the Nordics.
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5 keywordsHow is Apohem's SEO?
Open Graph Image
https://www.apohem.se/link/3080bff9455a41178c6e340fb58aa40b.aspx
Meta Tags
Apohem – apotek, hälsa och skönhet | Apohem
Hämta ut recept och upptäck över 25 000 produkter inom hälsa och skönhet. Alltid bra priser & snabba leveranser.
Apohem – apotek, hälsa och skönhet
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Apohem
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Reviews (20)
Great experience
Great experience ! I got everything in 2-3 days super fast and I was able to order my skincare routine products in one shop with more affordable prices.
First class service
One of the best online stores I use. Fast delivery and good customer discounts. On the two occasions I’ve needed to contact customer service, they have been exceptional. They respond within 24hrs and deal with queries quickly and efficiently.
Very nice
Good packaging and fast shipping.
Incredibly fast delivery and best…
Incredibly fast delivery and best price. And now even 3% cashback with Klarna.
Super fast delivery
Super fast delivery, ordered in evening and it was delivered the next day in afternoon. And even cash back with Klarna. Love it!
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About apohem.se
Hämta ut recept och upptäck över 25 000 produkter inom hälsa och skönhet. Alltid bra priser & snabba leveranser.
Company Overview
apohem.se Social Media
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Technology Stack
apohem.se uses 17 technologies across their website including Cloudflare, OneTrust, Microsoft Ads, and more.
Cloud & Hosting
Cloudflare
Privacy & Consent
OneTrust
Advertising
Microsoft Ads
E-commerce & Payments
Klarna
Analytics & Marketing
Clarity, Google Tag Manager
Performance
Lazy Loading, Priority Hints
Traffic & Audience
apohem.se receives approximately 2.5M monthly visitors and ranks #21,348 globally. The website has a bounce rate of 54% with visitors viewing an average of 3.7 pages per visit. Users spend an average of 3:05 on the site.
The majority of apohem.se's traffic comes from undefined, undefined, .
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This page provides publicly available information about apohem.se. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit apohem.se directly at https://apohem.se.