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Mercatalyst: The Silent B2B Marketplace Engine
A $21M revenue business powering the machinery of retail, with zero hype and massive scale.
While the tech world obsesses over D2C brands and consumer apps, Mercatalyst operates quietly in the background, facilitating the complex machinery of retail. This isn't a flashy startup; it's a $21.8M revenue powerhouse with 96 employees, acting as the essential connective tissue between brands and buyers.
"Mercatalyst proves that in B2B commerce, the most valuable businesses are often the ones you've never heard of."
The Invisible Supply Chain
Mercatalyst isn't selling to consumers; it's the platform that enables retail buyers and brands to connect. With 49% of traffic coming directly, it indicates a dedicated user base of professionals who know exactly where to go. The platform is the operating system for event-driven retail, managing the chaos of inventory and sourcing.
The SEO Anomaly
The traffic data reveals a fascinating quirk: 86.5% of traffic comes from an 'undefined' country, suggesting a massive, fragmented global user base or complex routing. More telling is the keyword profile—users aren't searching for 'best retail software'; they're searching for 'mercatalyst charge on credit card.' This is a sign of a sticky, high-frequency platform where the brand is the product.
The tech stack tells a story of modern pragmatism. They're not reinventing the wheel; they're using established tools like AWS CloudFront, Tailwind CSS, and Bootstrap to build a fast, scalable interface. It's a backend-heavy operation focused on reliability over flash, which is exactly what B2B retail requires.
- Niche Dominance: They own the 'event-driven retail' vertical, a specific but lucrative segment of B2B commerce.
- High-Intent Traffic: A significant portion of search volume is branded, indicating strong market recall.
- Operational Efficiency: The employee-to-revenue ratio ($227k/employee) suggests a lean, highly effective team.
- Legacy & Leadership: The presence of seasoned execs like Matt Rutledge (CEO) signals stability and industry experience.
The Ultimate B2B Sleeper Hit
In a world of noise, Mercatalyst is the quiet infrastructure that retail runs on. It’s not sexy, but it’s indispensable.
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Mercatalyst: We Are Event-Driven Retail
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About mercatalyst.com
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Technology Stack
mercatalyst.com uses 9 technologies across their website including Font Awesome, HSTS, AWS CloudFront, and more.
Fonts
Font Awesome
Security
HSTS
Cloud & Hosting
AWS CloudFront
Analytics & Marketing
Google Analytics
Performance
Lazy Loading
UI Libraries
DaisyUI
Traffic & Audience
mercatalyst.com receives approximately 12.2K monthly visitors and ranks #2,312,125 globally. The website has a bounce rate of 80% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:03 on the site.
The majority of mercatalyst.com's traffic comes from undefined, .
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This page provides publicly available information about mercatalyst.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mercatalyst.com directly at https://mercatalyst.com.