metricool.com
Get leads like Metricool — and thousands more
Build targeted lists by tech stack, traffic, and more
Metricool: The Unsung Giant of Social Media
How a 121-person team built a $16.9M revenue engine that outperforms its hype
While the world obsesses over Canva and Hootsuite, Metricool quietly built a 3.7M monthly visit fortress in the social media management space. They don't need a hype cycle—they have 618,267 backlinks and a 4.0 Trustpilot rating doing the talking.
"They're not selling a tool—they're selling back 30 hours a month to marketers who are drowning in spreadsheets and platform hopping."
The Silent Acquisition Machine
With 63% direct traffic and 32% organic search, Metricool has achieved what every SaaS founder dreams of: a self-sustaining growth engine. Their top keyword isn't some generic 'social media tool'—it's literally 'metricool' (379K monthly searches). That's brand recognition most unicorns would kill for. They're not buying attention; they've earned it by being the default choice for marketers who've outgrown Buffer's simplicity but find Sprout Social's pricing offensive.
The 121-Person Efficiency Paradox
Here's the math that should make enterprise software CEOs sweat: 121 employees generating $16.9M in revenue equals $139,669 per employee. That's nearly 3x the efficiency of many public SaaS companies. While competitors burn cash on aggressive sales teams and Super Bowl ads, Metricool's team seems to operate like a precision instrument—lean, focused, and ruthlessly product-led. Their careers page reveals a culture that values autonomy over hierarchy, which explains their ability to punch above their weight class.
The tech stack tells a story of pragmatic engineering. They're not chasing every shiny framework—they're using jQuery, Tailwind CSS, and Bootstrap because they work. Cloudflare for performance, Google Analytics for data, and a custom stack that prioritizes reliability over novelty. This isn't a team trying to impress other engineers; it's a team building for the user who just needs the dashboard to load in under 2 seconds.
- Dominates Spanish-speaking markets (likely 40%+ of traffic based on country patterns)
- Successfully clones Hootsuite's core features at 1/3 the price point
- Built a content moat with 379K branded searches—organic growth is their moat
- Maintains 4.0 rating with 554 reviews, proving product-market fit isn't accidental
The Unsexy Winner in a Crowded Market
Metricool proves that sustainable SaaS beats hype-driven growth. While competitors chase AI features and viral moments, they're building a $16.9M revenue business on the foundation of reliability, fair pricing, and a product that actually does what it promises. For founders: Sometimes the best strategy is to be the boring tool that works, not the exciting one that burns out.
What tech stack does Metricool use?
How much traffic does Metricool get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Metricool's audience located?
Who competes with Metricool?
Device Distribution
What keywords does Metricool rank for?
5 keywordsHow is Metricool's SEO?
Open Graph Image
https://metricool.com/wp-content/uploads/google-logo.png
Meta Tags
METRICOOL ▷ Social Media Management Tool
Save time scheduling, analyzing, and managing your social media and ad content. Create your FREE account and grow your business presence.
Metricool
Blog & Social Media Finally Together
H1 Tags
Schema Types
What is Metricool's revenue?
Who competes with Metricool?
Who works at Metricool?
Loading leads...
What do customers think of Metricool?
Metricool
Categories
Activity & Engagement
Contact Information
Reviews (20)
Metricool is a fantastic tool
I've used Metricool now for over a year, and run over 30 different brands from their platform. I think the system is extremely well organized, easy to use, and built to make things as easy and quick as possible, while still offering a lot of depth. They have tools that I haven't seen on other platforms like Autolists that make posting and managing content across multiple platforms much easier. Their stats reporting is also really easy to understand and look at quickly for fast analysis. Also their support team is fantastic, they get back to you right away and almost always solve the problem quickly.
Thanks so much for this amazing feedback! 🤩 It means a lot to hear that Metricool has been your go to platform for managing so many brands and that it helps you work faster while still going deep when you need to. We love that you’re getting real value from features like Autolists and our reporting tools, and your kind words about our support team truly made our day. Thanks for trusting Metricool and for being part of the journey with us! 🚀🤍
Almost perfect platform
Metricool is a great platform, because it allows you to post on YouTube shorts, Facebook, Instagram, AND YouTube shorts. They also have a unified inbox for all four of these platforms!! That's VERY rare for this price. My only complaint is I wish you could delete the comments from the unified inbox, that's the only improvement I could suggest that would make this an absolutely flawless platform with no itches left to scratch. Vanesa from support was also amazing and deserves a raise, helped me with my issue!!
Thanks so much for the kind words, “almost perfect” sounds pretty good to us 😉 We’re really happy to hear you’re enjoying the platform and finding the unified inbox so useful. Your suggestion is noted and has been shared with our product team , we’re always looking for ways to keep improving. And thank you for the lovely shoutout to Vanesa! We’ll be sure to pass your message along to her 🙂 Thanks again for using Metricool and for taking the time to leave such a thoughtful review!
Their customer services is by far the best I have encounteres…
Their customer services is by far the best I´ve encountered when dealing with internet services, paired only by Microsoft´s. Quick, direct and warming expertize lets me know that these folks know what they are doing and they love doing it!
Wow, thank you so much for this incredible feedback! 🤩 You’ve truly hit the nail on the head. Our support team cares deeply about helping Metricoolers, and yes we really do love what we do. 🫶 Knowing you felt that warmth, clarity, and expertise means the world to us. Thanks for taking the time to share this. You’re always in great hands with our team. 🚀✨
Great Product!
I used this to post some of my videos on the right optimal time and it is perfect!
Thanks so much! 🤩 We’re thrilled to hear Metricool helped you post your videos at the perfect time. That’s exactly what we love to see. Keep rocking your content strategy, Metricooler 🚀
Super easy to use and well thought out
Metricool is super easy to use and makes content planning SO easy and efficient. Customer service was very responsive as well.
Thank you for the kind words! 🤍 We’re happy to hear you’re enjoying how intuitive Metricool is and that planning feels smoother and more efficient. It’s also great to know our support team was quick to help. You’re in great hands! 💫
Frequently Asked Questions about Metricool
What is Metricool's Revenue?
What does Metricool do?
How fast is Metricool growing?
How do people interact with Metricool?
How do people find Metricool?
Who uses Metricool?
What technologies does Metricool use?
Who are Metricool's competitors?
What do customers think of Metricool?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Metricool?
Contact Information
Export metricool.com Data
Download the complete tech stack, analytics, leads, and company data for metricool.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About metricool.com
Save time scheduling, analyzing, and managing your social media and ad content. Create your FREE account and grow your business presence.
Company Overview
metricool.com Social Media
Contact metricool.com
Phone Numbers
Technology Stack
metricool.com uses 22 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Privacy & Consent
Iubenda
Traffic & Audience
metricool.com receives approximately 3.8M monthly visitors and ranks #13,248 globally. The website has a bounce rate of 40% with visitors viewing an average of 5.1 pages per visit. Users spend an average of 4:00 on the site.
The majority of metricool.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is metricool.com?
How much does metricool.com cost?
What technologies does metricool.com use?
How do I contact metricool.com?
What are metricool.com's social media accounts?
Is metricool.com hiring?
How popular is metricool.com?
Related Searches
This page provides publicly available information about metricool.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit metricool.com directly at https://metricool.com.