mhvillage.com
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MHVillage: The Unsung Giant of Mobile Home Commerce
How a 31-person team built a $3.7M revenue platform serving 900K monthly visitors
While Silicon Valley obsesses over luxury proptech startups, MHVillage quietly dominates the mobile home marketplace with a lean 31-person team. They've built a $3.7M revenue engine serving nearly 1 million monthly visitors—without a single VC dollar.
"MHVillage proves that in niche markets, a focused team of 31 can outperform billion-dollar proptech startups."
The Underserved Middle Market
MHVillage targets the 22 million Americans living in mobile homes—a demographic systematically ignored by luxury real estate platforms. Their 96.3% US traffic concentration reveals a hyper-focused domestic strategy that avoids the complexity of international expansion.
The Efficiency Playbook
With 57% organic traffic and 38% direct visits, MHVillage has achieved what most startups fail at: sustainable customer acquisition. Their tech stack—Tailwind, Bootstrap, PWA—prioritizes performance over flash, delivering sub-3-second load times for mobile-first users in rural areas with spotty connectivity.
The keyword strategy reveals their playbook: they own long-tail, high-intent searches like '1974 eagle has 50 ft mobile home price' (510 monthly volume) and 'elm point mobile home park' (620 volume). This isn't SEO gaming—it's capturing real transactional intent from buyers who know exactly what they want.
- Niche domination over horizontal expansion: 96% US concentration
- Trustpilot score of 2.8/5 suggests room for CX improvement despite VP-level focus
- Klaviyo integration indicates sophisticated email marketing for a low-tech brand
- No funding rounds = sustainable, bootstrapped growth model
The Bootstrap Blueprint
MHVillage demonstrates that in unsexy verticals, focused execution beats VC-funded growth hacking. Their $3.7M revenue from 31 employees represents a $119K revenue per employee ratio that would make most SaaS companies jealous.
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Mobile Homes | MHVillage
Discover the benefits of mobile homes, from affordability to flexibility, and explore why they’re a smart housing option for every stage of life.
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Reviews (20)
MHVillage.com is user friendly for…
MHVillage.com is user friendly for retailers and consumers as far as I can tell. I work for Reybold Manufactured Homes and have sold two properties from direct exposure via MHVillage.com. My company will continue using them for marketing.
We have been using MHVillage for over…
We have been using MHVillage for over 15 years. They offer a wealth of information and help with all things related to "manufactured housing". They offer a wide variety of options for advertising, financing, home values etc... We are very pleased with the service!!
Outstanding customer service
Outstanding customer service! We listed our mobile home park several years ago, Jutkofsky's Court LLC, the representative gave us excellent ideas on how to update our community listing (a few I'm still working on :). We've also sold a home, as a result of the suggestions. Thank you for this super economical way to list our community and homes for sale.
user friendly
user friendly
Great Site and Experience
I thought it was so easy to list and got my house sold at full price. The new owner saw it on this site. I liked everything about the experience!
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About mhvillage.com
Discover the benefits of mobile homes, from affordability to flexibility, and explore why they’re a smart housing option for every stage of life.
Company Overview
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Technology Stack
mhvillage.com uses 19 technologies across their website including Font Awesome, Adobe Fonts, PHP, Ghost, and more.
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Programming Languages
PHP
CMS
Ghost
Email Marketing
Klaviyo
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads +1 more
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
mhvillage.com receives approximately 900.7K monthly visitors and ranks #56,103 globally. The website has a bounce rate of 51% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 2:18 on the site.
The majority of mhvillage.com's traffic comes from undefined, undefined, .
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