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mitre.org
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The Invisible Giant of Cybersecurity
MITRE's $2.2B empire is built on frameworks that define how we fight digital threats
While Silicon Valley chases AI hype, a 65-year-old non-profit quietly controls the most important cybersecurity framework on Earth. MITRE's ATT&CK matrix doesn't just describe threats—it defines the battlefield for every Fortune 500 CISO.
"MITRE doesn't sell products—it sells the language everyone else uses to describe their products."
The Unseen Infrastructure
With 10,827 employees and $2.2B in revenue, MITRE operates like a tech giant but thinks like a think tank. Their 'non-profit' status is a strategic moat: while competitors monetize proprietary data, MITRE makes their frameworks open source—ensuring industry-wide adoption and cementing their standards as the default.
Traffic That Tells a Story
1.2M monthly visits, but here's the telling part: 46% is direct traffic. That means nearly half of all visitors type 'mitre.org' directly into their browser. These aren't casual researchers—they're security professionals returning to the source. The 39% organic search traffic proves their frameworks dominate relevant queries: 'mitre att&ck' (20K searches/month) and 'cwe' (14K searches/month) are the vocabulary of the industry.
What makes MITRE unique isn't their size—it's their position as the central nervous system of cybersecurity. While vendors sell point solutions, MITRE provides the taxonomy that makes those solutions interoperable. Every EDR, SIEM, and threat intelligence platform references ATT&CK. This creates a powerful network effect: the more companies adopt their frameworks, the more essential MITRE becomes.
- ATT&CK has become the de facto language for describing adversary behavior
- Their frameworks are open source, creating viral adoption across the industry
- They operate as a non-profit but generate tech-company-level revenue
- Direct traffic dominance shows they're the trusted source, not just a search result
The Ultimate Platform Play
MITRE proves that controlling the standard is more powerful than owning the market. For founders: sometimes the most valuable company is the one that makes everyone else's products work better.
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About mitre.org
Company Overview
Traffic & Audience
mitre.org receives approximately 1.2M monthly visitors and ranks #39,831 globally. The website has a bounce rate of 51% with visitors viewing an average of 4.2 pages per visit. Users spend an average of 4:10 on the site.
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This page provides publicly available information about mitre.org. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mitre.org directly at https://mitre.org.