9:41
mobymax.com
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mobymax.com favicon

mobymax.com

12 technologies
VerifiedVisit471.8K/mo$21M12712 Tech10 Leads
Deep Dive

MobyMax: The Silent Giant of K-8 EdTech

How a 127-person team built a $21M empire fixing learning gaps without raising a dime.

While Silicon Valley chases AI unicorns, MobyMax quietly dominates the K-8 classroom. With 471,774 monthly visits and a revenue of $21M, this bootstrapped behemoth isn't just another learning app—it's the digital backbone for struggling students across America.

$21M
Annual Revenue
471K
Monthly Visits
68%
Direct Traffic
83.5K
Backlinks

"MobyMax doesn't just find learning gaps—it monetizes the act of closing them with ruthless efficiency."

The Retention Engine

The traffic composition tells the story of a sticky product. With 68% direct traffic and only 21% organic search, MobyMax has achieved what most EdTech startups dream of: brand loyalty. Teachers don't just discover MobyMax; they return to it daily. This is the hallmark of a tool that has woven itself into the fabric of classroom routines.

The Bootstrap Playbook

127 employees. $21M in revenue. Zero funding. In an era of burn-first startups, MobyMax's co-founders Glynn and Wade Willett executed a rare playbook: build a sustainable business before chasing scale. Their 83,500 backlinks aren't bought—they're earned through a decade of classroom dominance and word-of-mouth evangelism.

The product architecture reveals a deliberate focus on assessment and intervention. 'Find and fix' isn't just a tagline; it's the core loop. By combining pinpoint assessments with personalized learning paths and gamified rewards, MobyMax addresses the specific pain point of the 'struggling learner'—a segment often overlooked by flashier, curriculum-first platforms.

  • **Direct Traffic Dominance (68%):** Indicates a 'sticky' product that users actively seek out, not just stumble upon.
  • **Low Employee Count, High Revenue:** $165K revenue per employee suggests extreme operational efficiency and high-margin software economics.
  • **Backlink Moat:** 83.5K backlinks create a defensive SEO barrier that new entrants would spend millions to replicate.
No flashy AI hype or viral social marketing
Profitable, sustainable business model
No VC funding rounds or 'growth at all costs' mentality
Deep integration in K-8 public school systems
No broad curriculum coverage for high school or college
Laser focus on closing specific learning gaps

The Unsexy Billion-Dollar Formula

MobyMax proves that in EdTech, solving a boring, persistent problem for a dedicated audience beats chasing trends every time.

What tech stack does Mobymax use?

21 detected
Video1
Cloud & Hosting1
Advertising1
Web Standards1
JavaScript Libraries1
Tracking & Analytics9
G
Google Analytics
G
Google Tag Manager
P
Pinterest Tag
G
Google APIs
G
Google Tag Manager
G
Google Static
G
Google Analytics
P
Pinterest
G
Google DoubleClick

How much traffic does Mobymax get?

Traffic & Engagement

221.0K
Monthly Visits
-49.1%
6.7
Pages/Visit
10:41
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend-43%
388.0K
Oct 2025
Oct
434.6K
Nov 2025
Nov
221.0K
Dec 2025
Dec

Rankings

#168,065
Global Rank
#43,530
United States Rank
Distance Learning
Category

Backlinks & Authority

83.5K
Backlinks
5.2K
Ref. Domains
44
Authority Score
Low
Penalty Risk
Backlinks Trend-31%
120.3K
Jul 2025
Jul
117.9K
Aug 2025
Aug
117.6K
Sep 2025
Sep
115.3K
Oct 2025
Oct
111.2K
Nov 2025
Nov
83.5K
Dec 2025
Dec

Search Traffic

Organic
174.5K

Top Organic Keywords

#1mobymax
110,000 vol57.0%
#1moby max
40,500 vol21.0%
#1mobymax login
5,400 vol2.8%
#1moby max login
2,400 vol1.2%
#1mobymax sign in
1,900 vol1.0%

Where is Mobymax's audience located?

🇺🇸United States89.5%
🇿🇦South Africa4.6%
🇵🇭Philippines1.8%
🇻🇳Vietnam1.5%
🇮🇳India1.2%

Device Distribution

Desktop71.4%
Mobile28.6%

What keywords does Mobymax rank for?

5 keywords
1mobymax8.5K vol$3.55
2moby max4.3K vol$3.68
3mobymax login1.8K vol$3.30
4mobymax student login870 vol
5mobymax sign in630 vol$1.77

How is Mobymax's SEO?

Open Graph Image

OG Image preview
og:image

https://www.mobymax.com/MM/img/public/mobymax/fb-og-img.png

Meta Tags

title29 chars

MobyMax | Close Learning Gaps

description229 chars

Award-winning MobyMax helps struggling learners quickly catch up to grade level and closes learning gaps for all your students. Find and fix missing skills with personalized learning, pinpoint assessments, and motivating rewards.

H1 Tags

h1Fix learning gaps.
h1Find and Fix Learning Gaps
h1Can't find your school?

Schema Types

Organization

What is Mobymax's revenue?

$21M
Annual Revenue
127
7%
Employees
$165K
Revenue/Employee
Pittsburgh, United States
Headquarters

Who works at Mobymax?

Loading leads...

What do customers think of Mobymax?

MobyMax

MobyMax

3.5
12 reviews

Categories

Career and Education Provider#undefinedEducational Institution#undefinedEducation Center#undefinedEducational Supply Store#undefinedEducational Testing Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
Pittsburgh, US

Reviews (11)

Filter by rating:
happy momma
6/11/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 6/11/2025
so good for my kiddos

so good for my kiddos. Their math scores have improved so much!

V Burke
6/6/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 6/6/2025
Great for after school program

Great for after school program. With so many kids in different grade levels, it would be impossible to make sure everyone had grade appropriate work without something like MobyMax that automatically assigns each student grade appropriate work.

Jen H.
5/30/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 5/30/2025
Love the automatic differentiation for…

Love the automatic differentiation for my class. It gives a placement test and then automatically assigns lessons specific to each student's needs.

ashley sutherland
5/16/2025
🇯🇲 Jm1 reviewsOrganicUnverified
Experience date: 5/16/2025
The social studies lessons are always…

The social studies lessons are always so wrong

man im ded
10/29/2024
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 10/29/2024
NEVER USE MOBYMAX!

just horrible i cant go through on lesson without it no being hard, cant belive i HAVE to do this...

Frequently Asked Questions about Mobymax

What is Mobymax's Revenue?
Mobymax generates approximately $21M in annual revenue. With 127 employees, that's $165,000 per employee.
What does Mobymax do?
Award-winning MobyMax helps struggling learners quickly catch up to grade level and closes learning gaps for all your students. Find and fix missing skills with personalized learning, pinpoint assessments, and motivating rewards.
How fast is Mobymax growing?
Mobymax has declined by 49.1% in the last 6 months according to traffic data. employee count has changed by 7% year over year.
How do people interact with Mobymax?
When visiting Mobymax, visitors view an average of 6.7 pages per visit, and spend around 10:41 on the site, and the bounce rate is 35.9%.
How do people find Mobymax?
46.4K people (21%) visit Mobymax directly. 174.5K (79%) find them through organic search.
Who uses Mobymax?
Mobymax's top market is United States with 197.8K visitors (89.5%). South Africa is 2nd with 10.1K (4.6%). Philippines is 3rd with 3.9K (1.8%).
What technologies does Mobymax use?
Mobymax uses 12 technologies across their website including Video, Fonts, Security. Key technologies include Vimeo, Google Fonts, HSTS, reCAPTCHA.
Who are Mobymax's competitors?
Mobymax's main competitors include DreamBox Learning, Freckle Education. These companies operate in similar markets and compete for the same customer base.
What do customers think of Mobymax?
Mobymax has a Trustpilot score of 3.5 out of 5 (3 stars) based on 12 customer reviews.

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About mobymax.com

Award-winning MobyMax helps struggling learners quickly catch up to grade level and closes learning gaps for all your students. Find and fix missing skills with personalized learning, pinpoint assessments, and motivating rewards.

Company Overview

mobymax.com
Website
science_and_education
Industry
#71,484
Global Rank
471.8K
Monthly Visitors
12
Technologies
10+
Employees

Technology Stack

mobymax.com uses 12 technologies across their website including Vimeo, Google Fonts, HSTS, reCAPTCHA, and more.

Video

Vimeo

Fonts

Google Fonts

Security

HSTS, reCAPTCHA

Cloud & Hosting

Cloudflare

Advertising

Pinterest Tag

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

471.8K
Monthly Visits
21%
Bounce Rate
8.9
Pages/Visit
13:43
Avg. Duration

mobymax.com receives approximately 471.8K monthly visitors and ranks #71,484 globally. The website has a bounce rate of 21% with visitors viewing an average of 8.9 pages per visit. Users spend an average of 13:43 on the site.

The majority of mobymax.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is mobymax.com?
Award-winning MobyMax helps struggling learners quickly catch up to grade level and closes learning gaps for all your students. Find and fix missing skills with personalized learning, pinpoint assessments, and motivating rewards.
What technologies does mobymax.com use?
mobymax.com uses 12 technologies including Vimeo, Google Fonts, and 6 more. View the full tech stack analysis above.
How do I contact mobymax.com?
You can contact mobymax.com via email at [email protected] or through their contact page.
What are mobymax.com's social media accounts?
mobymax.com is active on twitter, facebook, instagram. You can find links to all their social media profiles in the social section above.
Is mobymax.com hiring?
Check mobymax.com's careers page for current job openings and opportunities. The company has 10+ known employees.
How popular is mobymax.com?
mobymax.com receives approximately 471.8K monthly visitors and ranks #71,484 globally. Traffic is declining by 32.5% month-over-month.

Related Searches

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This page provides publicly available information about mobymax.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mobymax.com directly at https://mobymax.com.