You've likely never heard of Reece USA, but this plumbing and HVAC distributor is a textbook example of a B2B giant operating under the radar. With $35M in revenue and 755 employees, they're not chasing VC funding—they're quietly dominating the infrastructure supply chain.

"In an era obsessed with digital growth, Reece proves that some of the biggest businesses still operate on pure B2B relationships—not web traffic."

The lack of public traffic data is telling. This isn't a company that relies on inbound leads. Their sales are driven by contracts, relationships, and industry reputation. The fact that they have a careers page hosted on a separate domain (careers.reece.com) suggests they're part of a larger global organization, likely Australian-based Reece Limited.

• Zero public traffic data means zero reliance on SEO or paid ads for customer acquisition
• 755 employees for $35M revenue = ~$46K revenue per employee (indicative of capital-intensive wholesale operations)
• LinkedIn and Facebook presence focused on brand awareness, not lead generation
• Andrew Pacifico (Chief Transformation Officer) signals a focus on operational efficiency, not growth hacking