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Moss: The $166M Fabric Powerhouse
Why this 549-employee giant dominates tension fabric exhibits
In the shadowy world of trade shows and corporate events, Moss Inc. isn't just playing the game—they're building the stage. With $166.8M in revenue and 549 employees, this isn't a startup; it's an industrial titan quietly fabricating the physical spaces where deals worth billions are made.
"Moss doesn't sell displays—they sell the architecture of attention, where every square foot is engineered to convert."
The Industrial Reality
While tech startups chase SaaS margins, Moss operates in the physical world of tension fabric structures, custom printed truss covers, and light boxes. Their 549 employees aren't coding features—they're manufacturing environments. With 49% direct traffic, their brand equity is so strong that half their visitors bypass search engines entirely. This is a company that doesn't need to shout; it just needs to fabricate.
The Acquisition Signal
The data reveals a fascinating signal: 'vomela acquires moss' appears as a top keyword with 180 monthly searches. This suggests the market is actively tracking Moss's position in the industry. While the raw data doesn't confirm the acquisition, the search volume indicates Moss is either acquiring or being acquired—both scenarios validate its strategic importance in the branded environments space.
The tech stack tells its own story: jQuery, Swiper, Bootstrap, and Tailwind CSS. This isn't a bleeding-edge digital experience—it's a functional, robust platform built for conversion. The 27 technologies detected suggest a complex, multi-layered digital infrastructure, likely supporting everything from customer portals to production workflows. The 39% organic traffic share shows they're not just relying on brand; they're still fighting for visibility in search.
- Tension fabric structures are their moat: Custom printed truss covers and light boxes dominate their keyword portfolio
- Direct traffic supremacy: 49% direct traffic indicates massive brand recognition in a B2B industrial space
- Global reach, undefined dominance: 65.9% traffic from 'undefined' suggests either tracking issues or a truly global footprint
- Multi-channel presence: Active on YouTube, Facebook, LinkedIn, and Instagram—unusual for a manufacturing-focused B2B
The Unsexy Billion-Dollar Play
While everyone chases SaaS, Moss builds the actual spaces where business happens—and that's a $166M business model that won't be disrupted by AI anytime soon.
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https://www.mossinc.com/wp-content/uploads/2020/06/Moss-Logo-MobileIcon-120x120-300ppi-200602-1-AA-e1673370532641.png
Meta Tags
Branded Environments and Exhibits and Events | Moss
The World's Premier Provider of Branded Environments for Retailers and Corporations, and Exhibits and Events Tension Fabric Structures.
The World's Premier Provider of Branded Environments for Retailers and Corporations, and Exhibits and Events Tension Fabric Structures
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About mossinc.com
The World's Premier Provider of Branded Environments for Retailers and Corporations, and Exhibits and Events Tension Fabric Structures.
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Technology Stack
mossinc.com uses 27 technologies across their website including Google Maps, Vimeo, YouTube Embed, Font Awesome, and more.
Maps
Google Maps
Video
Vimeo, YouTube Embed
Fonts
Font Awesome
Security
reCAPTCHA
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PHP
CMS
WordPress
Traffic & Audience
mossinc.com receives approximately 17.3K monthly visitors and ranks #1,068,780 globally. The website has a bounce rate of 47% with visitors viewing an average of 4.3 pages per visit. Users spend an average of 2:10 on the site.
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