movieguide.org
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Movieguide: Hollywood's Christian Gatekeeper
How a $6.7M review site dominates faith-based media with 600K+ monthly visitors
While Netflix burns billions on content, a lean 41-person operation in Hollywood is quietly shaping the viewing habits of millions of Christian families. Movieguide isn't just reviewing movies—they're running a moral influence campaign disguised as a review aggregator.
"They're not just rating movies—they're redeeming media, one review at a time."
The Faithful Audience
Movieguide commands a fiercely loyal niche that mainstream critics ignore: American Christian families. Their 614K monthly visits generate $6.7M in revenue—likely through donations, sponsorships, and affiliate partnerships. That's $163K revenue per employee, exceptional for a media nonprofit. The traffic split (55% organic, 37% direct) proves strong brand recall—people aren't stumbling upon them, they're seeking them out.
The Trojan Horse Strategy
Here's the genius: Movieguide's top keywords reveal their stealth SEO play. They rank for 'Warner Bros' (1.1M searches), 'Jordan Peterson' (311K), and 'Jake Bongiovi' (962K)—mainstream topics that funnel curious searchers into their Christian worldview ecosystem. They're piggybacking on pop culture to inject values-based content, not just preaching to the choir.
Their tech stack—jQuery, Tailwind, Bootstrap—suggests a pragmatic, function-over-form approach. They're not chasing bleeding-edge frameworks; they're building reliable tools for content delivery. The presence of RSS feeds and Twitter Cards shows they understand syndication and social amplification, even if their design aesthetic screams '2015 startup'.
- Redeeming Hollywood from within: They work directly with studios, not just critiquing from the sidelines
- Niche monopoly: Own the Christian family review space with no serious competition
- Revenue efficiency: $163K/employee ratio suggests lean operations with high impact
- SEO mastery: Hijacking mainstream search terms to capture curious audiences
The Unsexy Billion-Dollar Play
Movieguide proves that owning a values-driven niche with ruthless efficiency beats chasing scale. They're not building a unicorn—they're building an institution that prints money while shaping culture.
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Open Graph Image
https://cdn.movieguide.org/wp-content/uploads/2014/07/movieguide_blue.png
Meta Tags
Home | Movieguide | Movie Reviews for Christians - Movieguide | Movie Reviews for Families
Movieguide® reviews movies from a Christian perspective for families and works in Hollywood to redeem the media.
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About movieguide.org
Movieguide® reviews movies from a Christian perspective for families and works in Hollywood to redeem the media.
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Technology Stack
movieguide.org uses 28 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
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PHP
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WordPress
Cloud & Hosting
Cloudflare
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DoubleClick Floodlight, Pinterest Tag, Google Ads, Facebook Pixel
E-commerce & Payments
Stripe, WooCommerce
Traffic & Audience
movieguide.org receives approximately 614.5K monthly visitors and ranks #93,388 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:06 on the site.
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This page provides publicly available information about movieguide.org. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit movieguide.org directly at https://movieguide.org.