mrccllc.com
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The Stealth Construction Company
A $400K revenue startup with a $0 traffic footprint
In a world obsessed with viral growth and digital footprints, Matt Rooyakkers Construction Company represents a fascinating anomaly: a $400K revenue business operating in near-total digital silence. While most startups measure success in monthly visits, this construction firm measures it in concrete and lumber.
"They've built homes since 1998, but their website traffic is literally zero."
The Analog Revenue Engine
This isn't a startup failure—it's a deliberate business model. With just 3 employees generating $400K in revenue, they're pulling in over $133K per person. That's exceptional efficiency for a construction company. The $0 traffic figure reveals a business built entirely on referrals, local reputation, and word-of-mouth—a true testament to craftsmanship over digital marketing.
The Tech Stack Paradox
Here's where it gets interesting: their site runs on React with DaisyUI and PWA capabilities—enterprise-grade tech for a local builder. They're using Twitter Cards and HSTS security protocols. This isn't a WordPress template; it's a carefully crafted digital presence that somehow attracts zero organic traffic. Either they're terrible at SEO, or they've intentionally built a digital business card rather than a lead generation machine.
The email addresses tell another story. '[email protected]' suggests a personal Gmail account, while '[email protected]' hints at a connection to a font design company. This isn't a typical construction company—it's a creative professional's side project or a specialized boutique operation that treats construction as art.
- Revenue-per-employee ratio rivals tech startups
- Zero digital footprint despite modern tech stack
- Operates like a digital agency in a physical industry
- Email domains suggest creative/tech crossover
The Unscalable Success
Proof that in construction, quality beats quantity every time
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Meta Tags
Matt Rooyakkers Construction Company
Matt Rooyakkers Construction Company, llc
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About mrccllc.com
Company Overview
mrccllc.com Key Pages
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Technology Stack
mrccllc.com uses 5 technologies across their website including HSTS, Twitter Cards, PWA, DaisyUI, and more.
Security
HSTS
Web Standards
Twitter Cards, PWA
UI Libraries
DaisyUI
Frontend Frameworks
React
Traffic & Audience
mrccllc.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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