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msnbc.com

9:41

msnbc.com

19 technologies

VerifiedVisit1.2M/mo$247M86219 Tech

msnbc.com

news_and_media·#73,134 Global·19 technologies

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Deep Dive

MSNBC.com: The Digital Trojan Horse

How a legacy cable brand built a 1.2M monthly visit digital fortress

While everyone chases TikTok trends, MSNBC quietly built a digital news empire with 1.2M monthly visits and 48% direct traffic—proving that legacy trust beats viral fame every single time. This isn't a digital transformation story; it's a digital domination playbook.

1.23M

monthly visits

48%

direct traffic

14.3M

backlinks

862

employees

"In a world of algorithmic chaos, MSNBC.com proves that trusted brand equity is the ultimate SEO moat."

The Loyal Audience Engine

With 48% direct traffic (nearly half of all visitors typing 'msnbc.com' directly), MSNBC has achieved what most media companies dream of: a captive audience that doesn't need Google. Compare that to their 39% organic search traffic—still strong, but secondary to brand loyalty. This isn't accidental; it's the result of decades of cable news dominance translating into digital habit formation.

The Keyword Fortress

MSNBC.com ranks for 'msnbc' with 491,570 monthly searches, 'ms now' with 97,770, and 'morning joe' with 22,080. But here's the strategic genius: they own their brand keywords completely. When someone searches 'msnbc,' they get MSNBC. When they search 'morning joe,' they get MSNBC. This is textbook brand defense—turning your own IP into search real estate that competitors can't touch.

The tech stack reveals a pragmatic approach: jQuery and core-js for stability, Tailwind CSS and Bootstrap for rapid iteration, and Zendesk for customer service. They're not chasing bleeding-edge frameworks—they're building reliable infrastructure. The 1.5-star Trustpilot rating (403 reviews) is a red flag that suggests digital experience friction, but the traffic numbers prove the core content product is sticky enough to overcome UX flaws.

Direct traffic dominance: 48% of visitors bypass search entirely
Brand keyword ownership: 'msnbc' searches drive 491K monthly visits
Backlink authority: 14.3M backlinks create an SEO moat
Cross-platform presence: Twitter, Facebook, Instagram integration

✗No transparent revenue model disclosure

→

Massive backlink portfolio for domain authority

✗Trustpilot rating suggests UX friction

→

Direct traffic proving brand loyalty

✗Limited international strategy (top countries undefined)

→

Multi-platform social presence driving engagement

The Unsexy Truth About Digital News

MSNBC.com wins by playing the long game—brand trust over viral spikes, direct access over algorithmic dependency.

What tech stack does Msnbc use?

24 detected

Maps1

Leaflet

Fonts2

Font Awesome

Google Fonts

Programming Languages1

CMS1

Privacy & Consent1

Customer Support1

Analytics & Marketing1

Tag Managers1

Performance2

Web Standards2

UI Libraries1

CSS Frameworks2

JavaScript Libraries2

core-js

jQuery

Frontend Frameworks1

Backbone.js

Tracking & Analytics5

Google Analytics

Twitter/X

Tracking Service

Tracking Pixel

Google APIs

How much traffic does Msnbc get?

Traffic & Engagement

3.3M

Monthly Visits

-73.6%

1.5

Pages/Visit

9:03

Avg. Duration

82%

Bounce Rate

Monthly Traffic Trend-85%

Oct

Nov

Dec

Rankings

#17,247

Global Rank

#4,015

United States Rank

Entertainment

Backlinks & Authority

14.4M

Backlinks

121.7K

Ref. Domains

Authority Score

Low

Penalty Risk

Backlinks Trend+4%

Jul

Aug

Sep

Oct

Nov

Dec

Search Traffic

Organic

326.0K

Top Organic Keywords

#1msnbc breaking news

49,500 vol6.4%

#1msnbc.com

9,900 vol1.3%

#15msnbc

2,240,000 vol1.2%

#1msnbc com

4,400 vol0.6%

#1msnbc news breaking news

8,100 vol0.5%

Where is Msnbc's audience located?

🇺🇸United States90.2%

🇮🇪Ireland3.5%

🇮🇳India2.1%

🇬🇧United Kingdom1.5%

🇹🇷Turkey0.8%

Who competes with Msnbc?

politico.com45.2M visits freeintertv.com1.3M visits thehill.com31.9M visits

Device Distribution

Desktop15.6%

Mobile84.4%

What keywords does Msnbc rank for?

5 keywords

1msnbc491.6K vol$1.81

2morning joe22.1K vol$0.96

3msnbc news31.8K vol$1.02

4ms now97.8K vol$4.20

5msnbc live stream3.1K vol$1.52

How is Msnbc's SEO?

Open Graph Image

og:image

https://www.ms.now/wp-content/uploads/2025/11/TT-TRUMPS-AGENDA-LOGO-WEB-1108-X-20580-72edca-2.jpg?w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=1024;w=900

Meta Tags

title51 chars

MS NOW - Breaking News and News Today | Latest News

description154 chars

MS NOW breaking news and the latest news for today. Get daily news from local news reporters and world news updates with live audio & video from our team.

og:title

MS NOW

languageEN-US

Schema Types

UnknownWebPage

What is Msnbc's revenue?

$247M

Annual Revenue

862

Employees

$287K

Revenue/Employee

New York, United States

Headquarters

Who competes with Msnbc?

CNBCcnbc.com

cnbc.com$981.3M3,4197.3%

NBC Newsnbcnews.com

nbcnews.com$1125.3M3,9215.4%

Who works at Msnbc?

Loading leads...

What do customers think of Msnbc?

MSNBC

1.5

403 reviews

Activity & Engagement

Reply Rate

Avg. Reply Time

0.0 days

Contact Information

Address:

Rockefeller Plaza 30

New York, US

Reviews (20)

Filter by rating:

Nash Simonet

9/18/2025

🇺🇸 United States4 reviews• OrganicUnverified

Experience date: 9/18/2025

So many dishonest reviews about MSNBC…

So many dishonest reviews about MSNBC is VERY disturbing. Free speech is a Constitutional guarantee that MSNBC exercises every day. I hope the folks who give these bad reviews don’t contribute to the current administration ignoring the Constitution and taking our free speech and free press away!

👍 1

john jance

12/12/2025

🇺🇸 United States32 reviews• OrganicUnverified

Experience date: 12/12/2025

this company has to stop showing loser…

this company has to stop showing loser trump

David Waller

10/10/2025

🇺🇸 United States1 reviews• OrganicUnverified

Experience date: 10/10/2025

"The More You Know" PSAs

Please stop bombarding your loyal viewers with the countless thousands of the 'The More You Know' PSAs. Enough is enough!

Gigi

10/8/2025

🇺🇸 United States1 reviews• OrganicUnverified

Experience date: 10/8/2025

Joe needs to chill

I think that Joe is more interested in hearing himself talk than he is in hearing the opinions of his guests. He needs to chill. He's pushing viewers away and I am one of them.

M Brown

9/30/2025

🇺🇸 United States1 reviews• OrganicUnverified

Experience date: 9/29/2025

The weeknight with Michael Steel

The weeknight with Michael Steel, Simone Townsand and Elisha Menendez please get a larger table. Michael steel is only one foot from all his guest

Website:https://msnbc.com

Frequently Asked Questions about Msnbc

What is Msnbc's Revenue?

Msnbc generates approximately $247M in annual revenue. With 862 employees, that's $287,000 per employee.

What does Msnbc do?

MS NOW breaking news and the latest news for today. Get daily news from local news reporters and world news updates with live audio & video from our team.

How fast is Msnbc growing?

Msnbc has declined by 73.6% in the last 6 months according to traffic data. employee count has changed by 0% year over year.

How do people interact with Msnbc?

When visiting Msnbc, visitors view an average of 1.5 pages per visit, and spend around 9:03 on the site, and the bounce rate is 82.2%.

How do people find Msnbc?

3.0M people (90%) visit Msnbc directly. 326.0K (10%) find them through organic search.

Who uses Msnbc?

Msnbc's top market is United States with 3.0M visitors (90.2%). Ireland is 2nd with 116.1K (3.5%). India is 3rd with 68.1K (2.1%).

What technologies does Msnbc use?

Msnbc uses 19 technologies across their website including Maps, Fonts, Programming Languages. Key technologies include Leaflet, Font Awesome, Google Fonts, PHP.

Who are Msnbc's competitors?

Msnbc's main competitors include CNBC, NBC News. These companies operate in similar markets and compete for the same customer base.

What do customers think of Msnbc?

Msnbc has a Trustpilot score of 1.5 out of 5 (1 stars) based on 403 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

How to contact Msnbc?

Social Profiles

twitter facebook instagram

Contact Information

[email protected]

6390150052 1768510822 4834095699

What are Msnbc's key pages?

Export msnbc.com Data

Download the complete tech stack, analytics, leads, and company data for msnbc.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

View Export Options

Raw JSON Data

Click "Show" to view the raw API response data

About msnbc.com

MS NOW breaking news and the latest news for today. Get daily news from local news reporters and world news updates with live audio & video from our team.

Company Overview

msnbc.com

Website

news_and_media

Industry

#73,134

Global Rank

1.2M

Monthly Visitors

Technologies

msnbc.com Key Pages

msnbc.com Social Media

Twitter/X

Facebook

Instagram

Contact msnbc.com

Email Addresses

[email protected]

Phone Numbers

6390150052 1768510822 4834095699

Technology Stack

msnbc.com uses 19 technologies across their website including Leaflet, Font Awesome, Google Fonts, PHP, and more.

Maps

Leaflet

Fonts

Font Awesome, Google Fonts

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

OneTrust

Customer Support

Zendesk

Traffic & Audience

1.2M

Monthly Visits

72%

Bounce Rate

1.3

Pages/Visit

1:05

Avg. Duration

msnbc.com receives approximately 1.2M monthly visitors and ranks #73,134 globally. The website has a bounce rate of 72% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 1:05 on the site.

The majority of msnbc.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is msnbc.com?

MS NOW breaking news and the latest news for today. Get daily news from local news reporters and world news updates with live audio & video from our team.

What technologies does msnbc.com use?

msnbc.com uses 19 technologies including Leaflet, Font Awesome, Google Fonts, and 13 more. View the full tech stack analysis above.

How do I contact msnbc.com?

You can contact msnbc.com via email at [email protected] or through their contact page.

What are msnbc.com's social media accounts?

msnbc.com is active on twitter, facebook, instagram. You can find links to all their social media profiles in the social section above.

Is msnbc.com hiring?

Check msnbc.com's careers page for current job openings and opportunities.

How popular is msnbc.com?

msnbc.com receives approximately 1.2M monthly visitors and ranks #73,134 globally. Traffic is declining by 90.0% month-over-month.

msnbc.com

msnbc.com

Get leads like Msnbc — and thousands more

MSNBC.com: The Digital Trojan Horse

The Loyal Audience Engine

The Keyword Fortress

The Unsexy Truth About Digital News

What tech stack does Msnbc use?

How much traffic does Msnbc get?

Traffic & Engagement

Rankings

Backlinks & Authority

Search Traffic

Top Organic Keywords

Where is Msnbc's audience located?

Who competes with Msnbc?

Device Distribution

What keywords does Msnbc rank for?

How is Msnbc's SEO?

Open Graph Image

Meta Tags

Schema Types

What is Msnbc's revenue?

Who competes with Msnbc?

Who works at Msnbc?

What do customers think of Msnbc?

MSNBC

Categories

Activity & Engagement

Contact Information

Reviews (20)

So many dishonest reviews about MSNBC…

this company has to stop showing loser…

"The More You Know" PSAs

Joe needs to chill

The weeknight with Michael Steel

Frequently Asked Questions about Msnbc

Export Data

How to contact Msnbc?

Social Profiles

Contact Information

What are Msnbc's key pages?

Export msnbc.com Data

Raw JSON Data

About msnbc.com

Company Overview

msnbc.com Key Pages

msnbc.com Social Media

Contact msnbc.com

Email Addresses

Phone Numbers

Technology Stack

Maps

Fonts

Programming Languages

CMS

Privacy & Consent

Customer Support

Traffic & Audience

Frequently Asked Questions

Related Searches