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Nevco: The Industrial Powerhouse Hiding in Plain Sight
A $44.5M sports tech giant with a surprisingly analog digital footprint
In a world obsessed with SaaS valuations and venture capital, Nevco operates a 67-year-old analog fortress that manufactures physical scoreboards for every high school gym and community field in America. They don't sell software subscriptions; they sell the literal backbone of American sports infrastructure.
"They aren't disrupting sports tech; they are the infrastructure. While startups chase app downloads, Nevco ships physical steel boxes that last decades."
The Unsexy Billion-Dollar Niche
Nevco’s business model is a masterclass in B2B durability. With 12,382 monthly visits and a global rank of #1.2M, their traffic numbers seem anemic for a $44M company. But that’s the point. They don't need traffic—they need contracts. Their 47% direct traffic share proves they own the market: when a school district needs a scoreboard, they type 'Nevco' directly into the browser. This isn't a discovery play; it's a monopoly on institutional memory.
The SEO of Physical Hardware
Nevco’s keyword strategy reveals their grip on the market. They rank for 'hockey scoreboard' (3,310 monthly searches) and 'custom basketball scoreboard' (290 monthly searches). But the most telling data point is 'nevco basketball stat board instructions' (950 monthly searches). This isn't purchase intent; it's legacy lock-in. Thousands of coaches and athletic directors are Googling how to operate equipment that has likely been on the same wall since the early 2000s. That is a retention rate most SaaS companies would kill for.
Despite their physical dominance, their digital presence is surprisingly rudimentary. The tech stack is heavy on jQuery and Bootstrap—technologies that feel dated in 2024. Their social profiles are active but generic, and the lack of structured data suggests they haven't prioritized rich SEO snippets. For a company selling 'innovative sports technology solutions,' their website feels like a brochure rather than a platform. This disconnect between product capability and digital presentation is a massive opportunity.
- Revenue is likely driven by high-margin, capital-intensive hardware sales rather than recurring software revenue.
- The 165-employee headcount suggests a lean manufacturing and sales operation, not a bloated tech team.
- Traffic is dominated by the US (86%), indicating a domestic stronghold with minimal global footprint.
- The executive team (Fiorini, Valley, Light) has deep tenure, signaling stability over hyper-growth.
The Sleeping Giant of Sports Infrastructure
Nevco proves that boring, durable hardware beats hype every time.
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Open Graph Image

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Meta Tags
Electronic Scoreboard Manufacturer | Nevco
Nevco is a high-quality scoreboard manufacturer with the perfect, new digital solution for your field, stadium, gym, or community center. Contact us today!
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About nevco.com
Nevco is a high-quality scoreboard manufacturer with the perfect, new digital solution for your field, stadium, gym, or community center. Contact us today!
Company Overview
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Technology Stack
nevco.com uses 32 technologies across their website including YouTube Embed, Font Awesome, Adobe Fonts, HSTS, reCAPTCHA, and more.
Video
YouTube Embed
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Security
HSTS, reCAPTCHA
Backend Frameworks
Laravel
Programming Languages
PHP
CMS
Squarespace, WordPress
Traffic & Audience
nevco.com receives approximately 12.4K monthly visitors and ranks #1,235,577 globally. The website has a bounce rate of 31% with visitors viewing an average of 5.8 pages per visit. Users spend an average of 1:44 on the site.
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