9:41
oath.com
Screenshot of oath.com
oath.com favicon

oath.com

17 technologies
VerifiedGrowingVisit1.0M/mo$5.6B24.9K17 Tech4 Leads
Deep Dive

Oath.com: Yahoo's Ghost in the Machine

A $5.5B revenue giant operating behind a forgotten domain

Type 'oath.com' into your browser and you'll land on Yahoo Inc. This isn't a redirect error—it's a deliberate corporate ghost, a $5.5 billion revenue engine masquerading as a dormant brand from 2017. The question isn't what Oath was; it's what Yahoo is doing with the corpse.

$5.6B
annual revenue
24.9K
employees
1M+
monthly visits
4.2M
backlinks

"Oath isn't a company—it's a corporate afterlife, a $5.5B revenue stream haunting a domain that still says 'A nice place to stay on the Internet.'"

The Identity Crisis

Oath.com displays 'Yahoo Inc.' as its title, with a 1990s-era tagline: 'A nice place to stay on the Internet.' This isn't brand evolution—it's brand schizophrenia. The domain serves as a technical redirect to Yahoo's ecosystem while maintaining its own SEO footprint. With 24,947 employees and $5.6B in revenue, Oath operates as Yahoo's B2B advertising arm, but its public face is a ghost ship sailing toward search results for 'my yahoo' and obscure Chinese queries.

Traffic Paradox

The domain receives over 1 million monthly visits, yet 58.2% of traffic comes from 'undefined' countries—a data anomaly suggesting either tracking failures or a deliberately obscured global footprint. Direct traffic (28%) beats organic search (10%), revealing that people aren't finding Oath through discovery—they're landing there through legacy links, browser bookmarks, and corporate redirects. The backlink profile of 4.2M links is impressive, but the top keywords tell a story of confusion: 'glamrock freddy rule 34' sits alongside 'yahoo termination page.'

The technology stack reveals a company caught between eras. jQuery and Bootstrap suggest legacy codebases, while Tailwind CSS and Lazy Loading point to modern rebuilds. Hotjar, Google Analytics, and LinkedIn Insight Tag track every visitor, yet the site's purpose remains intentionally opaque. This is a company that knows exactly who visits, but not why they're coming.

  • Revenue engine hiding behind a forgotten brand identity
  • 24,947 employees operating in corporate shadows
  • Traffic data deliberately obscured (58% 'undefined' countries)
  • SEO footprint contaminated by irrelevant, zero-volume searches
  • Social presence active (Twitter, Facebook, LinkedIn, Instagram) but domain identity frozen in 2017
No clear brand identity
Massive B2B advertising revenue ($5.6B)
No public product roadmap
Enterprise-grade tech stack
No transparent leadership communication
24,947-strong workforce
No organic growth strategy visible
Omnichannel advertising solutions

The $5.5B Ghost Ship

Oath.com is corporate archaeology—a living revenue stream attached to a dead brand, proving that in tech, legacy can be more valuable than identity.

What tech stack does Oath use?

31 detected
Video1
Security1
Cloud & Hosting1
Privacy & Consent1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics14
G
Google Tag Manager
H
Hotjar
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
H
Hotjar
G
Google APIs
A
Amazon CloudFront
G
Google Tag Manager
G
Google Static
L
LinkedIn Insight Tag
H
Hotjar
G
Google Analytics
L
LinkedIn
A
Analytics Service

How much traffic does Oath get?

Traffic & Engagement

1.1M
Monthly Visits
+4.2%
4.1
Pages/Visit
3:49
Avg. Duration
52%
Bounce Rate
Monthly Traffic Trend-21%
1.4M
Oct 2025
Oct
1.1M
Nov 2025
Nov
1.1M
Dec 2025
Dec

Rankings

#44,628
Global Rank
#18,337
United States Rank
Computer Software and Development
Category

Backlinks & Authority

4.2M
Backlinks
15.0K
Ref. Domains
35
Authority Score
Low
Penalty Risk
Backlinks Trend+14%
3.7M
Jul 2025
Jul
3.8M
Aug 2025
Aug
4.0M
Sep 2025
Sep
4.1M
Oct 2025
Oct
4.3M
Nov 2025
Nov
4.2M
Dec 2025
Dec

Search Traffic

Organic
3.5K

Top Organic Keywords

#2delete aol account
1,000 vol4.5%
#1aol account termination page
480 vol4.0%
#8yahoo account
18,100 vol3.7%
#2how to delete yahoo email account
4,400 vol2.7%
#1how do i delete a yahoo account
590 vol2.6%

Where is Oath's audience located?

🇺🇸United States50.0%
🇮🇳India9.3%
🇹🇼Tw6.3%
🇬🇧United Kingdom4.3%
🇨🇦Canada2.8%

Device Distribution

Desktop26.7%
Mobile73.3%

What keywords does Oath rank for?

5 keywords
1my yahoo74.8K vol$2.03
2glamrock freddy rule 340 vol
3明末3.3K vol
4👉 account.yahoo.com/delete-account240 vol
5yahoo termination page690 vol$1.61

How is Oath's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.prod.website-files.com/6721939c8726e5c8dc6b9f96/67367d33069ed14e45f1898e_yahoo_open_graph.png

Meta Tags

title10 chars

Yahoo Inc.

description160 chars

Yahoo, the trusted guide for millions globally with iconic products for 30+ years—offers advertisers omnichannel solutions and powerful data to deliver results.

languageEN

H1 Tags

h1A nice place to stay on the Internet.

Schema Types

Organization

What is Oath's revenue?

$5.6B
Annual Revenue
24,947
Employees
$224K
Revenue/Employee
Los Angeles, United States
Headquarters

Who works at Oath?

Loading leads...

What do customers think of Oath?

Oath

Oath

3.9
3 reviews

Categories

Internet Marketing Service#undefinedAdvertising Agency#undefinedSEO Service#undefinedMarketing Agency#undefinedOnline Marketing Agency#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
Broadway 770
New York, US

Reviews (3)

Filter by rating:
Charles Jones
1/9/2026
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 1/1/2026
Worked for me!

I ordered from them and the packaging was great! The product was exactly the same and the effect I felt taking it was identicaI to the peptide I got from the local hormone clinic. I will be ordering again from them!

james coleborn
9/12/2019
🇬🇧 United Kingdom70 reviewsOrganic
OATH, a dopey name for a useless company.

I was put on AOL by my ISP to improve the abysmal level of service they were giving. This week my emails were locked out and Talk Talk don't support AOL, now owned by Oath. Oath don't support by telephone, imagine trying to solve a technical issue when each question and answer had to be a new email? Talk Talk are bad, AOL are worse but Oath take the biscuit for displaying a complete indifference to customer problems. Needless to say I shall be voting with my feet at the end of this contract.

Derek G Stoddart
6/7/2019
🇬🇧 United Kingdom5 reviewsOrganic
OATH !!!! blocking AOL and YAHOO

I have been using AOL .com for a very long time as my business was 90% with the USA so I had an email address and used their Browser, I also used Yahoo.com I received notification that Verizon had purchased BOTH of them and formed a company called OATH !!!! With a name like that I should have suspected that they were another USA company who wanted to RULE THE WORLD (like Facebook)], maybe run by Religious fanatics !!!! Today I tried to log onto AOL.com and everything was blocked by a FULL PAGE stating that UNLESS I AGREED TO THEM AND THEIR PARTNERS HAVING FREE ACCESS TO ALL MY DATA Further investigation of their site listed 12 so called PARTNERS and one was GOOGLE and they would have the right to forward ALL MY DATA to whoever they liked !!!!!!!!!!" Do OATH think everyone is a DUMMY by agreeing to such a HORRENDOUS breach of CONFIDENTIAL PRIVATE information . Whatever happened to the Data Protection Act ???? I have now REMOVED AOL and Yahoo browsers from ALL the company computers and all our Family Computers and have also removed GOOGLE as it logs everything without CONSENT and now use DUCKDUCKGO browser as its safer. I would suggest that anyone reading this will NOT give their CONSENT for OATH to give all their CONFIDENTIAL information to the WHOLE WORLD, If they want to do that then just REGISTER with the Dreaded Facebook You will also notice that they do not give their contact email address on the full page that Blocks your connection

Frequently Asked Questions about Oath

What is Oath's Revenue?
Oath generates approximately $5.6B in annual revenue. With 24,947 employees, that's $224,000 per employee.
What does Oath do?
Yahoo, the trusted guide for millions globally with iconic products for 30+ years—offers advertisers omnichannel solutions and powerful data to deliver results.
How fast is Oath growing?
Oath has grown by 4.2% in the last 6 months according to traffic data.
How do people interact with Oath?
When visiting Oath, visitors view an average of 4.1 pages per visit, and spend around 3:49 on the site, and the bounce rate is 51.7%.
How do people find Oath?
1.1M people (100%) visit Oath directly. 3.5K (0%) find them through organic search.
Who uses Oath?
Oath's top market is United States with 557.4K visitors (50.0%). India is 2nd with 103.2K (9.3%). Taiwan is 3rd with 70.5K (6.3%).
What technologies does Oath use?
Oath uses 17 technologies across their website including Video, Fonts, Security. Key technologies include Wistia, Google Fonts, HSTS.
Who are Oath's competitors?
Oath's main competitors include Promise, Pledge, Root. These companies operate in similar markets and compete for the same customer base.
What do customers think of Oath?
Oath has a Trustpilot score of 3.9 out of 5 (4 stars) based on 3 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

How to contact Oath?

What are Oath's key pages?

Export oath.com Data

Download the complete tech stack, analytics, leads, and company data for oath.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About oath.com

Yahoo, the trusted guide for millions globally with iconic products for 30+ years—offers advertisers omnichannel solutions and powerful data to deliver results.

Company Overview

oath.com
Website
business_and_consumer_services
Industry
#39,564
Global Rank
1.0M
Monthly Visitors
17
Technologies
4+
Employees

oath.com Key Pages

Contact oath.com

Technology Stack

oath.com uses 17 technologies across their website including Wistia, Google Fonts, HSTS, and more.

Video

Wistia

Fonts

Google Fonts

Security

HSTS

CMS

Webflow

Cloud & Hosting

AWS CloudFront

Privacy & Consent

OneTrust

Traffic & Audience

1.0M
Monthly Visits
53%
Bounce Rate
4.9
Pages/Visit
1:01
Avg. Duration

oath.com receives approximately 1.0M monthly visitors and ranks #39,564 globally. The website has a bounce rate of 53% with visitors viewing an average of 4.9 pages per visit. Users spend an average of 1:01 on the site.

The majority of oath.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is oath.com?
Yahoo, the trusted guide for millions globally with iconic products for 30+ years—offers advertisers omnichannel solutions and powerful data to deliver results.
What technologies does oath.com use?
oath.com uses 17 technologies including Wistia, Google Fonts, and 11 more. View the full tech stack analysis above.
How do I contact oath.com?
You can contact oath.com through their contact page.
What are oath.com's social media accounts?
oath.com is active on twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is oath.com hiring?
Check oath.com's careers page for current job openings and opportunities. The company has 4+ known employees.
How popular is oath.com?
oath.com receives approximately 1.0M monthly visitors and ranks #39,564 globally. Traffic is growing by 15.3% month-over-month.

Related Searches

oath.com pricingoath.com reviewsoath.com alternativesoath.com loginoath.com careerswhat is oath.comoath.com tech stackoath.com contactoath.com vs competitorsoath.com featureshow to use oath.comoath.com integrations

This page provides publicly available information about oath.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit oath.com directly at https://oath.com.