octapharma.com
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Octapharma: Blood Plasma's Silent Giant
A $650M revenue biotech with a surprisingly weak digital footprint. Here's why that matters.
In the global plasma therapeutics market, Octapharma operates as a formidable but digitally invisible giant. With $656.9M in revenue and 3,268 employees, their web presence tells a story of a company built on blood, not bytes.
"A company with 91K monthly visitors and a 2.8/5 rating isn't struggling with traffic—it's struggling with trust."
The Digital Disconnect
Octapharma's website traffic reveals a stark reality: 43% comes from organic search, 38% direct, and 25.7% from 'undefined' sources. This isn't a growth story—it's a visibility crisis. For a biotech leader, these numbers suggest either a lack of digital investment or a business model that doesn't prioritize web conversions. The 2.8/5 Trustpilot rating from just 15 reviews compounds the problem, showing a company that's either invisible or untrusted in the digital realm.
The Revenue Reality
With $656.9M in revenue and 3,268 employees, Octapharma generates roughly $200K per employee annually. This is solid for a specialized biotech, but their web traffic of 91,944 monthly visits translates to just 1.1 visits per employee. The data suggests a company that operates in a B2B/B2G model where digital presence is secondary to direct relationships with healthcare providers and institutions. Their 'octapharma near me' searches (only 20 monthly) confirm this isn't a consumer-facing business.
The keyword strategy reveals everything. 'Octapharma' alone drives 8,980 monthly searches, while 'octapharma plasma' adds 4,080. But the misspelling 'octopharma' captures 490 searches—a clear sign of brand recognition issues. Their tech stack is a Frankenstein's monster of modern web tools: Next.js, WordPress, Tailwind, Bootstrap, Material UI, and even PWA. This isn't a cohesive strategy; it's a collection of tools slapped together, likely by different teams over years.
- Revenue per employee: ~$200K (solid for biotech)
- Web traffic: 91K monthly visits (underwhelming for a $650M company)
- Trustpilot: 2.8/5 rating from only 15 reviews
- Tech debt: 13 overlapping web technologies
- Brand confusion: 490 monthly searches for 'octopharma'
The Blood Plasma Paradox
A $650M revenue company operating like a digital ghost. Their business model doesn't require web traffic, but their brand does. The question isn't whether they're profitable—it's whether they're invisible by design or by neglect.
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Octapharma - It's in our blood
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Reviews (13)
I have been other places and this has…
I have been other places and this has been the best of three. The stick has been the easiest here. I have had my arm hurt for 3 or 4 days. I am so glad that my friend recommended this place to me. Thanks octapharma. Robert
Hi it's Shilo again
Hi it's Shilo again. Decatur location. I've been dealing with health issues and still yet no judgement. I appreciate Sandra and the way she just gets it when I'm try to explain something...there's no explanation needed. She did a good stick no problems. Dani in front very familiar and no matter how many times I take long breaks she always remembers me. Always ready to roll I call her Ms alpaca got her eyelashes on fleek nice appearance. Thank you guys so much ...u also help me in recovery ty...
High standards, excellent experiences.
My closest center is in N. Fort Myers, FL (#114 I think?) and they are EXCELLENT! The place is always spotless, the staff is warm and caring and fun! Proper procedures are followed, and they're always working to improve - like cross-training all employees so that they can float to different areas to respond to higher demand, thus reducing bottlenecks and wait times. It's just a fun experience. I've been donating nearly 2x weekly since November of 2023, so more than 100 donations.
Great place
It is a great place to donate they are always done in a timely manner they always make sure to look out for my safety even if it is something that I don't agree like for instance from sleeping while I'm donating knowing that I shouldn't be sleeping they make sure to always remind me to wake up and that is for my benefit and my benefit only is a great place to donate.
Twana is 5 Stars!
Sometimes there is up to 35-40 minute wait to get hooked up, but Twana at North Fort Myers,FL location is SUPERB! w/ difficult veins and her spot on needle placement is what makes the wait worth while. Thank You! Twana
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About octapharma.com
Octapharma - It's in our blood
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Technology Stack
octapharma.com uses 13 technologies across their website including PHP, Storyblok, WordPress, Amazon S3, and more.
Programming Languages
PHP
CMS
Storyblok, WordPress
Cloud & Hosting
Amazon S3
Advertising
Microsoft Ads
Analytics & Marketing
Matomo
Web Standards
Twitter Cards, PWA
Traffic & Audience
octapharma.com receives approximately 91.9K monthly visitors and ranks #320,131 globally. The website has a bounce rate of 33% with visitors viewing an average of 4.5 pages per visit. Users spend an average of 1:28 on the site.
The majority of octapharma.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about octapharma.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit octapharma.com directly at https://octapharma.com.