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OneSpring: The UX Subscription You Never Knew You Needed
Why this 22-person firm is quietly disrupting design services with transparent pricing
In a world where design agencies hide their pricing and demand six-figure retainers, OneSpring is flipping the script with radical transparency. This 22-person, $2.2M revenue firm is proving that elite UX talent doesn't require enterprise budgets.
"They're not selling hours—they're selling outcomes. That's the real disruption."
The Talent Play
With a lean team of 22, OneSpring operates like a special forces unit rather than a bloated agency. Key players include CEO Jason Moccia and Chief Experience Officer Robert Grashuis—veterans who understand that digital transformation isn't about headcount, it's about precision. Their bench includes AI strategists, UX researchers, and designers who can parachute into any project.
The Revenue Reality
At $2.2M with 22 employees, OneSpring generates roughly $100K per employee—respectable for a services firm, but revealing. They're not chasing unicorn valuations; they're building a sustainable, high-margin business. The absence of funding data suggests they're bootstrapped or self-funded, giving them freedom to prioritize client outcomes over growth-at-all-costs.
Their tech stack tells the story: Bootstrap for speed, Framer for prototypes, and a heavy emphasis on analytics tools (Google Analytics, Clarity, GTM). They're not just designing—they're measuring everything. The keyword data reveals their strategic focus: 'AI enablement' (910 monthly volume) and 'JAD sessions' (660 monthly) show they're targeting technical leaders, not just marketing teams.
- Transparent pricing on every page—no 'contact us for rates' games
- Flexible subscriptions or turnkey solutions—meet clients where they are
- AI-first approach with dedicated strategist roles
- Human-centered design at scale, without the agency bloat
The Bottom Line
OneSpring isn't trying to be the biggest UX firm—they're trying to be the smartest subscription for companies that need elite design talent without the agency tax. For founders and product leaders tired of guessing games, they're worth a serious look.
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OneSpring | On-Demand UX Services & Strategic Design Solutions
Access expert UX/UI designers, researchers, and AI strategists through flexible subscriptions or turnkey solutions. Human-centered digital transformation with transparent pricing and elite talent.
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About onespring.net
Access expert UX/UI designers, researchers, and AI strategists through flexible subscriptions or turnkey solutions. Human-centered digital transformation with transparent pricing and elite talent.
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onespring.net uses 14 technologies across their website including Google Fonts, HSTS, Framer, and more.
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