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openpay.mx
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openpay.mx

17 technologies
VerifiedVisit897.3K/mo$29M13917 Tech25 Leads
Deep Dive

Openpay: The BBVA-Powered Payment Processor You’ve Never Heard Of

897K monthly visits, $29M revenue, and a 2/5 Trustpilot rating. Is this the hidden gem of Mexican fintech?

While Stripe dominates global headlines, Openpay quietly powers payments for nearly 900,000 monthly users in Mexico. This isn't just another payment gateway—it's BBVA's strategic weapon in the Latin American fintech war, boasting $29.2M in revenue with a surprisingly polarized reputation.

897K
monthly visits
$29.2M
annual revenue
57%
direct traffic
2/5
Trustpilot rating

"Openpay proves that in emerging markets, banking relationships beat brand awareness every single time."

The BBVA Advantage

Openpay isn't a scrappy startup—it's a 139-person operation backed by one of Mexico's largest banks. With 57% of traffic coming direct (not through search), this indicates massive brand recognition among businesses that already trust BBVA's infrastructure. The 25% organic search traffic suggests they're still winning customers through discovery, not just banking relationships.

The Growth Paradox

Despite strong traffic metrics, Openpay's 2/5 Trustpilot rating from 11 reviews reveals a critical tension. Users love the convenience (QR codes, cash payments, links) but hate the execution. The 500 monthly searches for 'tarjeta de prueba openpay' and 220 for 'openpayconnectionexception' suggest developers struggle with implementation—classic signs of a product that's grown faster than its documentation.

The keyword data tells a revealing story. 'Openpay' dominates with 17,560 monthly searches, but 'open pay' (4,800) shows brand confusion. More telling: 'comisiones openpay' (520 searches) indicates price sensitivity. Mexican businesses aren't just evaluating features—they're calculating costs in a market where margins are razor-thin.

  • Multi-channel payment acceptance (cards, cash, QR, links) targeting Mexico's cash-heavy economy
  • Direct banking integration via BBVA creates trust but may limit innovation speed
  • Developer-first approach with sandbox environment, yet technical documentation appears problematic
  • Social presence across TikTok, Twitter, and Instagram shows modern marketing, but 11 Trustpilot reviews suggest limited customer engagement
Struggles with developer experience (connection exceptions)
Bank-grade security and infrastructure via BBVA
Poor customer satisfaction (2/5 rating)
Multi-channel payments for Mexico's fragmented market
Brand confusion between 'Openpay' and 'Open Pay'
Strong direct traffic indicating brand loyalty

The Silent Giant of Mexican Payments

Openpay doesn't need to win Silicon Valley—it needs to win Mexican businesses that still operate with cash. And with BBVA's backing, it's positioned perfectly to do exactly that, even if developers complain and customers grumble.

What tech stack does Openpay use?

32 detected
E-commerce & Payments1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries1
Frontend Frameworks2
Tracking & Analytics15
G
Google Tag Manager
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
G
Google Tag Manager
G
Google Tag Manager
M
Microsoft Clarity
M
Microsoft Ads (Bing)
L
LinkedIn Insight Tag
G
Google Tag Manager
A
Amplitude
B
Bing
L
LinkedIn
G
Google Analytics
G
Google DoubleClick
M
Microsoft Clarity

How much traffic does Openpay get?

Traffic & Engagement

897.3K
Monthly Visits
3.2
Pages/Visit
5:02
Avg. Duration
63%
Bounce Rate
Monthly Traffic Trend-4%
936.3K
Oct 2025
Oct
967.2K
Nov 2025
Nov
897.3K
Dec 2025
Dec

Traffic Sources

Search
25%
Direct
57%
Social
2%
Referrals
10%
Email
4%
Paid
2%

Where is Openpay's audience located?

🌍94.8%
🌍2.9%
🌍0.9%
🌍0.4%
🌍0.3%

What keywords does Openpay rank for?

5 keywords
1openpay17.6K vol$1.43
2open pay4.8K vol$1.39
3tarjeta de prueba openpay500 vol
4openpayconnectionexception220 vol
5comisiones openpay520 vol$0.88

How is Openpay's SEO?

Open Graph Image

OG Image preview
og:image

https://www.openpay.mx/openpay-logo.png

Meta Tags

title58 chars

Pagos en linea: acepta todos los métodos de pago | Openpay

description146 chars

Simplificamos tus cobros en línea. Acepta todas las formas depago en tu negocio: Tarjetas, transferencias, efectivo, código QR, link de pago y más

languageES-MX

H1 Tags

h1Cobra sin problemas aceptando todos los métodos de pago

Who works at Openpay?

Loading leads...

What do customers think of Openpay?

Openpay

Openpay

2.0
11 reviews

Categories

Payment Service#undefinedCard Processing Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (1)

Filter by rating:
Ismael
8/12/2020
🇲🇽 Mexico2 reviewsOrganic
Stay far away from openpay Mexico

We have some years using this company and has been a pain. The support is non-existent, they respond when they want, which can be weeks or never. If you receive a chargeback, it is best not to call support as they will never resolve in your favor even if you send them accurately the information they ask for. Currently I have almost a month with a problem that they do not solve where a client paid me and they have not paid me my money. In conclusion, the support does not have experience to solve the situations and they always make vain excuses and spend weeks, yes, weeks to respond if they ever respond.

👍 2

Frequently Asked Questions about Openpay

What is Openpay's Revenue?
Openpay generates approximately $29M in annual revenue. With 139 employees, that's $210,000 per employee.
What does Openpay do?
Simplificamos tus cobros en línea. Acepta todas las formas depago en tu negocio: Tarjetas, transferencias, efectivo, código QR, link de pago y más
What technologies does Openpay use?
Openpay uses 17 technologies across their website including Advertising, E-commerce & Payments, Analytics & Marketing. Key technologies include DoubleClick Floodlight, Microsoft Ads, WooCommerce, Clarity, Amplitude.
Who are Openpay's competitors?
Openpay's main competitors include Pin Payments, North American Bancard, BluePay Holding, PayJunction, PayU. These companies operate in similar markets and compete for the same customer base.
What do customers think of Openpay?
Openpay has a Trustpilot score of 2.0 out of 5 (2 stars) based on 11 customer reviews.

Export Data

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What are Openpay's key pages?

Export openpay.mx Data

Download the complete tech stack, analytics, leads, and company data for openpay.mx in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About openpay.mx

Simplificamos tus cobros en línea. Acepta todas las formas depago en tu negocio: Tarjetas, transferencias, efectivo, código QR, link de pago y más

Company Overview

openpay.mx
Website
finance
Industry
#57,722
Global Rank
897.3K
Monthly Visitors
17
Technologies
25+
Employees

openpay.mx Key Pages

Technology Stack

openpay.mx uses 17 technologies across their website including DoubleClick Floodlight, Microsoft Ads, WooCommerce, Clarity, Amplitude, and more.

Advertising

DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads

E-commerce & Payments

WooCommerce

Analytics & Marketing

Clarity, Amplitude, Google Tag Manager, Google Analytics

Performance

Lazy Loading

Web Standards

Twitter Cards

UI Libraries

DaisyUI

Traffic & Audience

897.3K
Monthly Visits
63%
Bounce Rate
3.2
Pages/Visit
5:02
Avg. Duration

openpay.mx receives approximately 897.3K monthly visitors and ranks #57,722 globally. The website has a bounce rate of 63% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 5:02 on the site.

The majority of openpay.mx's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is openpay.mx?
Simplificamos tus cobros en línea. Acepta todas las formas depago en tu negocio: Tarjetas, transferencias, efectivo, código QR, link de pago y más
What technologies does openpay.mx use?
openpay.mx uses 17 technologies including DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, WooCommerce, and 11 more. View the full tech stack analysis above.
How do I contact openpay.mx?
You can contact openpay.mx via email at [email protected].
What are openpay.mx's social media accounts?
openpay.mx is active on tiktok, twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is openpay.mx?
openpay.mx receives approximately 897.3K monthly visitors and ranks #57,722 globally. Traffic is declining by 7.2% month-over-month.

Related Searches

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This page provides publicly available information about openpay.mx. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit openpay.mx directly at https://openpay.mx.