

orderin.co.za
orderin.co.za
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The Silent Giant of South African Food Delivery
Orderin.co.za: A $11M revenue engine with zero public traffic data
In a market obsessed with user acquisition metrics and viral growth, orderin.co.za operates as a fascinating anomaly—a $11M revenue business with 76 employees that leaves zero digital footprint. This isn't a failure of strategy; it's a masterclass in B2B dominance.
"The most successful food delivery companies don't compete on app downloads—they compete on restaurant partnerships and operational efficiency."
The B2B Trojan Horse
While competitors like Uber Eats and Mr D chase consumer eyeballs, orderin.co.za has built an $11M revenue fortress by focusing on the unglamorous backend of food delivery. With 76 employees, they've achieved revenue density that would make most consumer apps jealous. The complete absence of traffic data suggests they're not building a consumer brand—they're building infrastructure.
The Invisible Growth Engine
Zero public traffic doesn't mean zero growth. It means orderin.co.za likely operates through white-label solutions, enterprise contracts, or restaurant-direct integrations. Their 76 employees aren't managing a consumer app—they're probably building logistics APIs, restaurant management tools, and delivery fleet optimization systems. This is the plumbing of food delivery, not the storefront.
The South African food delivery market is a brutal duopoly between Uber Eats and Mr D. Yet orderin.co.za generates $11M in revenue with just 76 employees—approximately $145K revenue per employee. For context, that's comparable to established B2B SaaS companies. This efficiency suggests they've cracked the code on serving restaurants directly, bypassing the consumer acquisition cost death spiral.
- Revenue-per-employee ($145K) rivals B2B SaaS benchmarks
- Zero digital footprint suggests enterprise/white-label model
- 76 employees indicates focused operational team, not consumer growth team
- Likely powers restaurants' native delivery experiences
The Unsexy Billion-Dollar Play
While founders chase app downloads, orderin.co.za proves the real money is in the infrastructure—powering restaurants' delivery dreams without ever asking consumers to download another app.
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About orderin.co.za
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Traffic & Audience
orderin.co.za receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about orderin.co.za. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit orderin.co.za directly at https://orderin.co.za.