organifishop.com
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The $4.5M Organifi Mystery
A health giant with 78K monthly visitors and a 1.8-star rating—what's going wrong?
Organifi sells premium green juice supplements, but its reputation tells a different story. With 78,000 monthly visitors and $4.5M in revenue, the brand is a case study in high-traffic, low-trust conversion.
"Organifi dominates search for 'green juice,' but trust is eroding faster than they can convert clicks."
Traffic vs. Trust Paradox
Organifi commands 78,000 monthly visits with 30% coming from organic search, yet its 1.8/5 Trustpilot rating reveals a critical disconnect. The brand excels at acquisition but fails at retention, suggesting a product or service gap that marketing alone cannot fix.
The Direct Traffic Anomaly
55% of traffic is direct, a massive share for a DTC brand. This signals strong brand recall, but also potential dependency on repeat buyers. However, with a 1.8-star rating, those repeat buyers might be trapped in a subscription cycle they can't easily escape.
The keyword strategy is aggressive and focused. 'Organifi' alone drives 10,960 monthly searches, while variations like 'organifi green juice' (820) and 'organifi pure' (210) show a clear intent to capture the health-conscious audience. Yet, the brand's tech stack—jQuery, Bootstrap, Tailwind—feels dated for a company of its size, hinting at potential underinvestment in user experience.
- Heavy reliance on direct traffic (55%) suggests a loyal but possibly captive audience.
- Organic search (30%) is dominated by branded terms, limiting new customer acquisition.
- Trustpilot score of 1.8/5 is a glaring red flag for a health product brand.
- Tech stack includes legacy frameworks like jQuery and Bootstrap, not modern, scalable solutions.
The Trust Deficit is the Real Threat
Organifi has the traffic and revenue, but without fixing trust, growth will stall. For investors and founders, this is a cautionary tale: acquisition without retention is a leaky bucket.
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Reviews (16)
Enjoyed the red juice
Red juice is delicious and their chocolate powder is good quality too. Really enjoyable products and I recommend if anyone is looking for good quality drinks powders with low sugar content
Best green juice ever!!
As a vegan I find this amazing! When I use it with almond or coconut milk and add mixed frozen berries and a banana it tastes like a milkshake and when I add water with frozen pineapple and/or mango chunck's it's just a fruit smoothie.
Not great
Unfortunately, my experience with organifi was not great. I ordered on batch of Gold and found out that it's not for me. Organifi has a guaranteed return policy, so I wanted to return it. It took 2 weeks and several attempts to get someone to answer to my return request. 6 weeks after returning, I still don't have my money back and no feedback (except lots of Organifi adds in my inbox). My 3 star review was not published on their site, apparently they only publish reviews of 4 stars and more. What I also found slightly dubious is the pages long attempt to get you to order more than one pack right after ordering. Doesn't leave a trustworthy image.
I ordered 6 bags of the cherry creatine…
I ordered 6 bags of the cherry creatine chews on 12/2 and it’s now 1/7 and my order still hasn’t shipped! I emailed 2 weeks ago and the customer service agent told me that they are out of stock and “should get them” by the first week of January. I emailed twice this week with no response. I’m going to have to dispute the charges with my bank. HORRIBLE way to run a company. Zero communication. Had I not initially emailed and asked what the heck is going on, I would still be left in the dark. In the meantime I’ve gone 6 weeks without creatine patiently waiting for my order! Screw this company. I’m going elsewhere.
If I could give them 0 stars
If I could give them 0 stars, I would. They are horrible. I had heard of them as a great company and great deals and great product. I finally ordered from them and as a first and now a ONE time customer, I will never order from them again. The customer support is awful, I've waited several days for a response. They didn't tell me something was out of stock and I am now slated to receive my package i orders 3 weeks ago, next week! I will never order from them again when there are so many other options out there. Truly disappointed because I've seen so many Instagram influencers peddling their products and now I just think it's all a scam. Still waiting on my refund and have had to dispute the charge with my credit card company due to no response from their support team for several days. Do not support this company, they're absolutely awful!
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About organifishop.com
Company Overview
Technology Stack
organifishop.com uses 32 technologies across their website including Font Awesome, Google Fonts, hCaptcha, HSTS, cdnjs, jsDelivr, and more.
Fonts
Font Awesome, Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
CDN
cdnjs, jsDelivr
Cloud & Hosting
Amazon S3, Amazon Web Services, Cloudflare
Email Marketing
Klaviyo
Advertising
TikTok Pixel, Facebook Pixel
Traffic & Audience
organifishop.com receives approximately 78.0K monthly visitors and ranks #443,326 globally. The website has a bounce rate of 48% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:59 on the site.
The majority of organifishop.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about organifishop.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit organifishop.com directly at https://organifishop.com.