While Silicon Valley chases unicorns, ORIX USA is building a fortress in the $1.5 trillion middle market. With $85 billion in assets and 704 employees, this isn't a startup—it's a precision-engineered capital machine operating in the shadows of Wall Street.

"ORIX doesn't compete with venture capital—it fills the capital gap VC ignores, and does it at scale."

The traffic profile tells a story of institutional trust over public virality. With 49% direct traffic and only 33,154 monthly visits, ORIX USA isn't playing the content marketing game. Their audience isn't browsing—they're arriving with intent, likely after board meetings or diligence processes. The 42% organic search traffic suggests they rank for high-intent keywords like "ORIX USA" (450 monthly searches) and "ORIX Corporation USA" (290 monthly searches), capturing ready-to-engage prospects.

• Strategic focus on infrastructure financing—high barrier to entry, long-term contracts
• Sustainability group embedded at CEO level—ESG isn't a department, it's a mandate
• Lean team structure: 704 employees managing $85B (120M per employee ratio)
• Parent company backing: Japanese giant ORIX Corporation provides global capital depth