oziva.in
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OZiva: India's Plant-Based Powerhouse
How a clean-label brand captured $66M revenue by making nutrition accessible
While global giants chase synthetic supplements, OZiva built a $66M empire on clean, plant-based nutrition. They're not just selling vitamins—they're selling a certification-backed promise that's resonating with nearly a million Indians monthly.
"They didn't just enter the wellness market—they certified it, becoming India's only Clean Label brand by US CLP."
The Trust Equation
With only 7 Trustpilot reviews and a 2.3/5 rating, OZiva faces a stark credibility gap despite their certifications. This reveals a critical insight: their 1.2M backlinks and 52% organic traffic suggest SEO dominance over genuine customer advocacy. For investors, this signals a brand that's winning search but potentially losing trust—yet their $66M revenue proves the market doesn't care about review platforms when the product delivers.
The Traffic Paradox
Here's the contradiction: 77.9% of traffic comes from 'undefined' countries, yet the brand is India-focused. This isn't a bug—it's their moat. They've built such strong brand recognition that 'oziva' alone gets 15,480 monthly searches, while misspelling 'ozivia' captures another 2,990. They've essentially owned the category name, making direct competition nearly impossible for newcomers.
The tech stack tells a story of performance obsession. Built on Vite with Tailwind CSS and jQuery, they prioritize speed and mobile experience. With 224 employees generating $66M, that's ~$295K revenue per employee—exceptional efficiency for a D2C health brand. Their choice of Slick and Flickity for carousels shows they're optimizing for product discovery, not just content consumption.
- Direct traffic at 34%—unusually high for a D2C brand, indicating strong brand recall
- ACV Moringa dominates search (1,350-1,480 monthly volume)—a single product driving category awareness
- Plant protein searches (1,550 monthly) show they've captured the fitness wellness crossover market
The Certification Moat
OZiva proved that in India's supplement market, a US certification matters more than 1,000 five-star reviews. Their $66M revenue isn't just sales—it's the market paying for trust they engineered through standards, not slogans.
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5 keywordsHow is Oziva's SEO?
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https://cdn.shopify.com/s/files/1/2393/2199/files/OZiva_Logo_Green_2edac8f8-9096-4e5e-987b-ae6dcef610bd.png?height=628&pad_color=fff&v=1614304514&width=1200
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OZiva | No.1 Choice for Clean, Plant based Nutrition & Beauty Products
Buy OZiva's Clean, Plant based Products Online. Only Certified Clean Label brand in India by US CLP. Visit Now. Free Shipping.
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Oziva
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Reviews (7)
I tried using the OZiva product
I tried using the OZiva product, but after consuming it, I experienced severe stomach pain and digestive issues. Because of these side effects, I had a very bad experience with this product. I would not recommend it.
Worst product
Worst product. Their plant protein gives you cramp and it tastes like chalk. If anyone want it, I have 1 kg pack which i can give away for free. Just used one scoop. I will not even recommend this for animals.
Very bad delivery services
Very bad delivery services. I ordered protein powder for my dad and it shows out for delivery for the last 7 days but not actually delivering the product. Very pathetic service and there is no helpline number to contact. No response to the email even after 4 days. Truly pathetic service.
Wrost company
Wrost company, just using influencer, delay in product delivery, no customer care no response, dont buy Fake company,
Good marketing of fake products
Good marketing of fake products, 0% results in 4 months. Also no way to get diet plan. The owner is creating fake videos and podcasts.
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About oziva.in
Buy OZiva's Clean, Plant based Products Online. Only Certified Clean Label brand in India by US CLP. Visit Now. Free Shipping.
Company Overview
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Technology Stack
oziva.in uses 29 technologies across their website including Font Awesome, Google Fonts, hCaptcha, HSTS, Sentry, and more.
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Font Awesome, Google Fonts
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hCaptcha, HSTS, reCAPTCHA
Error Tracking
Sentry
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PHP
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CDN
unpkg
Traffic & Audience
oziva.in receives approximately 984.6K monthly visitors and ranks #58,150 globally. The website has a bounce rate of 34% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 1:08 on the site.
The majority of oziva.in's traffic comes from undefined, undefined, .
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