paazl.com
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Paazl: The Stealthy Logistics Engine
A $2.6M revenue company quietly powering European delivery checkout
In the crowded world of e-commerce logistics, Paazl isn't trying to be the next DHL or UPS. Instead, it's becoming the invisible backbone for merchants who need to offer seamless checkout delivery options. With just 26 employees and $2.6M in revenue, this Dutch startup is playing a different game entirely.
"Paazl isn't selling shipping labels—it's selling the moment of conversion."
The Invisible Infrastructure
With 48% direct traffic and only 40% from organic search, Paazl's customers aren't discovering them—they're already looking for them. This suggests a product-led growth model where existing users drive repeat visits. The 3,676 monthly visits are modest, but the intent is high: when someone searches 'Paazl support API' or 'Magento 2 documentation Paazl,' they're already a customer or a serious prospect.
Tech Stack Tells a Story
Paazl's tech stack reveals a modern, frontend-heavy approach. They're using Vite, Tailwind CSS, and PWA technologies—indicating a focus on fast, responsive user experiences. The presence of Swiper and Lazy Loading suggests they're optimizing for mobile performance. This isn't a legacy system; it's built for speed and conversion.
The keyword data is telling: 'paazl' gets 360 monthly searches, but 'trunkrs'—a competitor—gets 3,190. This suggests Paazl is either a smaller player or operates in a more niche segment. Yet their integration with major platforms like Magento 2 and their API-first approach positions them as a technical solution for mid-market retailers, not enterprise giants.
- API-first architecture for seamless e-commerce integration
- Focus on checkout experience rather than logistics operations
- Modern tech stack (Vite, Tailwind, PWA) built for performance
- Strong direct traffic indicates product stickiness
The Quiet Giant in Delivery Experience
Paazl proves that in B2B SaaS, you don't need massive traffic—just the right customers solving the right problem.
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About paazl.com
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Technology Stack
paazl.com uses 12 technologies across their website including Zendesk, Magento, WooCommerce, Lazy Loading, and more.
Customer Support
Zendesk
E-commerce & Payments
Magento, WooCommerce
Performance
Lazy Loading
Web Standards
Twitter Cards, PWA
Build Tools
Vite
UI Libraries
DaisyUI
Traffic & Audience
paazl.com receives approximately 3.7K monthly visitors and ranks #4,012,219 globally. The website has a bounce rate of 33% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 0:36 on the site.
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This page provides publicly available information about paazl.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit paazl.com directly at https://paazl.com.