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Paddl: The Stealth LXP Taking on Corporate Learning
A tiny team, $1.1M revenue, and a mission to supercharge high-performance teams
While the EdTech giants battle for the enterprise, Paddl is quietly building a high-velocity LXP for teams that can't afford to wait. With just 13 employees and a focus on live workshops, they're betting that rapid upskilling beats slow course catalogs.
"Paddl isn't just another LMS—it's an experience analytics engine wrapped in live learning."
The Tiny Team That Could
Led by Co-Founder & CEO Dominique Fisher and VP Product John Collins, Paddl operates with a lean, product-led model. Their 13-person team isn't scaling support—it's scaling code. With $1.1M in revenue, they're likely in the early traction phase, proving product-market fit before aggressive expansion. The lack of public funding data suggests bootstrapping or strategic backing, keeping them nimble and focused on customer outcomes rather than investor metrics.
The 'Paddl' Effect in Search
Traffic data reveals a fascinating story: 'Paddl' itself drives 3,710 monthly searches, indicating brand recognition is growing. But the real signal is in the niche queries—'new collar jobs are typically skill-driven' and specific names like 'Nitin Yadav' and 'Nick Lahey' appear in their top keywords. This suggests Paddl is ranking for thought leadership and key team members, not just generic LXP terms. Their 48% organic traffic share is strong for a small player, implying solid SEO fundamentals and content that resonates with a specific, high-intent audience.
Paddl's tech stack—Next.js, React, Segment, FullStory—reveals a modern, data-obsessed product philosophy. They're not just delivering content; they're tracking every click to optimize the learning experience. The use of Intercom and Sentry points to a product team that prioritizes user feedback and reliability. This isn't a legacy platform; it's a cloud-native LXP built for the speed of modern work.
- Live workshops as a core feature, not an add-on—real-time learning beats passive consumption.
- Experience analytics: Paddl doesn't just host content; it measures engagement and outcomes.
- All-in-one LXP: Content, live sessions, and analytics in a single platform.
- Targeted at high-performance teams—likely tech, sales, and professional services firms.
Paddl is the anti-platform for L&D
It’s not about more content—it’s about the right content, delivered live, and measured relentlessly. For founders and investors, Paddl represents a niche play: high-value, low-volume, and deeply integrated into the workflow of teams that refuse to stagnate.
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Stay ready for the future of work. | Paddl
Paddl delivers rapid upskilling for high performance teams in an all-in-one LXP. Supercharge your learning and development with live workshops and content, guided by experience analytics on Paddl.
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About paddl.com
Paddl delivers rapid upskilling for high performance teams in an all-in-one LXP. Supercharge your learning and development with live workshops and content, guided by experience analytics on Paddl.
Company Overview
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Technology Stack
paddl.com uses 13 technologies across their website including Adobe Fonts, HSTS, Sentry, and more.
Fonts
Adobe Fonts
Security
HSTS
Error Tracking
Sentry
Cloud & Hosting
Vercel
Customer Support
Intercom
Analytics & Marketing
FullStory, Segment, Google Analytics
Traffic & Audience
paddl.com receives approximately 1.4K monthly visitors and ranks #10,899,212 globally. The website has a bounce rate of 37% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:20 on the site.
The majority of paddl.com's traffic comes from .
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This page provides publicly available information about paddl.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit paddl.com directly at https://paddl.com.