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pappers.fr
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pappers.fr

16 technologies
VerifiedVisit10.0M/mo$11M8016 Tech14 Leads
Deep Dive

Pappers: The Google of French Company Data

How a 9.9M visit/month platform dominates French business intelligence without a single dollar of funding

While US founders obsess over PitchBook and Crunchbase, France runs on something far more democratic: Pappers. With 9.9M monthly visits and zero venture funding, this bootstrapped giant has become the default operating system for French business intelligence.

9.9M
monthly visits
75%
organic search traffic
3.7M
backlinks
80
employees

"They turned public data into a 9.9M visit/month business model—without raising a dime."

The SEO Moat That Actually Matters

Pappers doesn't compete on features; it dominates on discoverability. When 221,070 people search 'pappers' monthly and another 70,590 search 'papers', you're not looking at a startup—you're looking at a search monopoly in the making. Their 3.7M backlinks create a fortress that no competitor can breach with ad spend alone.

Product-Market Fit Through Pain

The 1.8/5 Trustpilot rating tells the real story: Pappers solves a painful, necessary problem. French founders, investors, and lawyers need company data, and Pappers is the only free, comprehensive source. They trade user love for indispensable utility—a tradeoff that generates 9.9M visits regardless of sentiment.

Their tech stack reveals a pragmatic approach: Tailwind CSS, Bootstrap, and Vite power the frontend, while Matomo (not Google Analytics) shows privacy-conscious European thinking. The PWA implementation suggests they're optimizing for mobile-first business users who need data on the go.

  • Bootstrapped to $11.2M revenue with 80 employees—profitable efficiency
  • 91.9% traffic from France proves deep local dominance
  • Free model creates an unbeatable acquisition funnel for premium services
No premium funding rounds
Profitable from day one
No US expansion strategy
Owns French business search
No fancy AI features
Free data as customer acquisition

The Unsexy Unicorn

Pappers proves you don't need AI hype or VC millions to build a billion-dollar data business—just obsessive focus on one market's public information problem.

What tech stack does Pappers use?

19 detected
Error Tracking1
Backend Frameworks1
Programming Languages1
Cloud & Hosting1
Analytics & Marketing2
Web Standards2
Build Tools1
UI Libraries1
Frontend Frameworks1
Tracking & Analytics3
G
Google Tag Manager
G
Google APIs
G
Google Tag Manager

How much traffic does Pappers get?

Traffic & Engagement

9.0M
Monthly Visits
-5.4%
3.5
Pages/Visit
8:28
Avg. Duration
57%
Bounce Rate
Monthly Traffic Trend-16%
10.7M
Oct 2025
Oct
9.5M
Nov 2025
Nov
9.0M
Dec 2025
Dec

Rankings

#6,372
Global Rank
#174
France Rank

Backlinks & Authority

3.8M
Backlinks
7.9K
Ref. Domains
66
Authority Score
Low
Penalty Risk
Backlinks Trend+58%
2.4M
Jul 2025
Jul
2.7M
Aug 2025
Aug
3.0M
Sep 2025
Sep
3.3M
Oct 2025
Oct
3.6M
Nov 2025
Nov
3.8M
Dec 2025
Dec

Search Traffic

Organic
4.5M
Paid
99

Top Organic Keywords

#1pappers
1,000,000 vol17.9%
#1papers
165,000 vol2.9%
#1pappers immobilier
110,000 vol2.0%
#1papper
18,100 vol0.3%
#1pappers fr
14,800 vol0.3%

Where is Pappers's audience located?

🇫🇷France88.1%
🇲🇦Ma1.6%
🇺🇸United States1.3%
🇨🇭Switzerland0.9%
🇧🇪Belgium0.7%

Device Distribution

Desktop52.3%
Mobile47.7%

What keywords does Pappers rank for?

5 keywords
1pappers221.1K vol$0.87
2papers70.6K vol$1.26
3pappers immobilier24.0K vol$1.20
4pappers immo10.0K vol$1.95
5pappers justice7.0K vol$1.14

How is Pappers's SEO?

Open Graph Image

OG Image preview
og:image

https://www.pappers.fr/img/page-accueil.png

Meta Tags

title68 chars

Pappers : Toute l'information gratuite sur les entreprises en France

description172 chars

Toutes les entreprises avec leurs bilans, statuts, chiffre d'affaires, dirigeants, actionnaires, levées de fonds, annonces légales, numéro APE, NAF, TVA, RCS, SIREN, SIRET.

languageFR

H1 Tags

h1Toute l'information des entreprises

What is Pappers's revenue?

$11M
Annual Revenue
80
36%
Employees
$140K
Revenue/Employee
Paris, FRA
Headquarters

Who works at Pappers?

Loading leads...

What do customers think of Pappers?

Pappers

Pappers

1.8
110 reviews
✓ Claimed

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
12/19/2023

Contact Information

Address:
FR

Reviews (3)

Filter by rating:
Noel evangelista esteban Noel
3/5/2025
🇵🇭 Philippines1 reviewsOrganicUnverified
Experience date: 3/6/2025
Noel esteban

Noel esteban

afficionados
10/9/2024
🇫🇷 France1 reviewsBasicLinkVerified
Experience date: 9/11/2024
👍 top

j'utilise souvent pappers.

Baptiste Carjuzaa
11/9/2023
🇫🇷 France2 reviewsOrganicUnverified
Experience date: 11/9/2023
documents mal scannés...

documents mal scannés...

Frequently Asked Questions about Pappers

What is Pappers's Revenue?
Pappers generates approximately $11M in annual revenue. With 80 employees, that's $140,000 per employee.
What does Pappers do?
Toutes les entreprises avec leurs bilans, statuts, chiffre d'affaires, dirigeants, actionnaires, levées de fonds, annonces légales, numéro APE, NAF, TVA, RCS, SIREN, SIRET.
How fast is Pappers growing?
Pappers has declined by 5.4% in the last 6 months according to traffic data. employee count has changed by 36% year over year.
How do people interact with Pappers?
When visiting Pappers, visitors view an average of 3.5 pages per visit, and spend around 8:28 on the site, and the bounce rate is 56.6%.
How do people find Pappers?
4.5M people (50%) visit Pappers directly. 4.5M (50%) find them through organic search. 99 (0%) come through paid advertising.
Who uses Pappers?
Pappers's top market is France with 7.9M visitors (88.1%). Morocco is 2nd with 147.4K (1.6%). United States is 3rd with 115.3K (1.3%).
What technologies does Pappers use?
Pappers uses 16 technologies across their website including Fonts, Error Tracking, Backend Frameworks. Key technologies include Font Awesome, Google Fonts, Sentry, Laravel.
Who are Pappers's competitors?
Pappers's main competitors include Hyperlex Software, Pappers, Universign, avostart.fr. These companies operate in similar markets and compete for the same customer base.
What do customers think of Pappers?
Pappers has a Trustpilot score of 1.8 out of 5 (2 stars) based on 110 customer reviews.

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What are Pappers's key pages?

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About pappers.fr

Toutes les entreprises avec leurs bilans, statuts, chiffre d'affaires, dirigeants, actionnaires, levées de fonds, annonces légales, numéro APE, NAF, TVA, RCS, SIREN, SIRET.

Company Overview

pappers.fr
Website
business_and_consumer_services
Industry
#6,042
Global Rank
10.0M
Monthly Visitors
16
Technologies
14+
Employees

pappers.fr Key Pages

pappers.fr Social Media

Contact pappers.fr

Technology Stack

pappers.fr uses 16 technologies across their website including Font Awesome, Google Fonts, Sentry, Laravel, and more.

Fonts

Font Awesome, Google Fonts

Error Tracking

Sentry

Backend Frameworks

Laravel

Programming Languages

PHP

CMS

Contentful

Cloud & Hosting

Cloudflare

Traffic & Audience

10.0M
Monthly Visits
56%
Bounce Rate
3.0
Pages/Visit
2:53
Avg. Duration

pappers.fr receives approximately 10.0M monthly visitors and ranks #6,042 globally. The website has a bounce rate of 56% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 2:53 on the site.

The majority of pappers.fr's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is pappers.fr?
Toutes les entreprises avec leurs bilans, statuts, chiffre d'affaires, dirigeants, actionnaires, levées de fonds, annonces légales, numéro APE, NAF, TVA, RCS, SIREN, SIRET.
What technologies does pappers.fr use?
pappers.fr uses 16 technologies including Font Awesome, Google Fonts, Sentry, and 10 more. View the full tech stack analysis above.
How do I contact pappers.fr?
You can contact pappers.fr via email at [email protected] or through their contact page.
What are pappers.fr's social media accounts?
pappers.fr is active on twitter, linkedin. You can find links to all their social media profiles in the social section above.
How popular is pappers.fr?
pappers.fr receives approximately 10.0M monthly visitors and ranks #6,042 globally. Traffic is declining by 4.5% month-over-month.

Related Searches

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This page provides publicly available information about pappers.fr. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pappers.fr directly at https://pappers.fr.