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pargo.co.za

20 technologies
VerifiedGrowingVisit203.5K/mo$52M15520 Tech11 Leads
Deep Dive

Pargo: The Click & Collect Powerhouse

How a South African logistics player built a $52M business on pickup points

In a world obsessed with last-mile delivery drones, Pargo is betting big on the power of physical pickup points. With 155 employees and $52M in revenue, they've turned the simple act of 'collecting' a package into a thriving logistics empire.

$52M
Annual Revenue
155
Employees
203K
Monthly Visits
68%
Direct Traffic

"Their 68% direct traffic proves they aren't just a vendor; they are a utility for South African e-commerce."

The Trust Paradox

Pargo commands a 2.8/5 Trustpilot rating from just 3 reviews—a statistical anomaly that suggests either a nascent review culture or a polarized user base. Yet, their traffic tells a different story: 203,000 monthly visits with 95.8% coming from South Africa. They own the local logistics narrative, even if the global crowd hasn't caught up.

Search Dominance

Their organic keywords reveal a brand that has become a verb. With 10,160 monthly searches for 'pargo' and specific long-tail queries like 'pargo click and collect vredendal', they have successfully embedded themselves into the specific geography of South African commerce. They aren't fighting for generic 'logistics' keywords; they own the destination.

The tech stack tells a story of pragmatic engineering. Built on jQuery, Bootstrap, and Tailwind CSS, it's not the flashiest stack, but it's robust and fast. The use of Zendesk suggests a heavy focus on customer support—a necessity when you're managing physical pickup points and partner relationships.

  • The 'Shop Online. Collect Anywhere' tagline is their strategic moat, flipping the script on traditional delivery.
  • Heavy reliance on direct traffic indicates a B2B-heavy model where merchants integrate Pargo directly into their checkout flows.
  • Specific location-based keywords (e.g., 'Vredendal') show deep penetration into rural and urban centers alike.
Global brand recognition is virtually non-existent.
Dominates the South African click-and-collect market.
Trustpilot score is below average, hinting at operational friction.
High revenue per employee (~$335k).
Tech stack relies on older libraries (jQuery) rather than modern frameworks.
Massive direct traffic indicates sticky B2B integrations.

The Logistics Layer of Africa

Pargo isn't just a delivery company; it's becoming the infrastructure layer for South African e-commerce, one pickup point at a time.

What tech stack does Pargo use?

33 detected
Security1
Programming Languages1
Customer Support1
E-commerce & Payments1
Analytics & Marketing1
Web Standards1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics13
F
Facebook Pixel
G
Google Analytics
L
LinkedIn Insight Tag
G
Google Tag Manager
F
Facebook Pixel
L
LinkedIn Insight Tag
G
Google Analytics
G
Google Static
G
Google DoubleClick
T
Tracking Pixel
F
Facebook
G
Google APIs
L
LinkedIn

How much traffic does Pargo get?

Traffic & Engagement

203.5K
Monthly Visits
2.2
Pages/Visit
1:03
Avg. Duration
28%
Bounce Rate
Monthly Traffic Trend-10%
227.1K
Oct 2025
Oct
179.5K
Nov 2025
Nov
203.5K
Dec 2025
Dec

Traffic Sources

Search
26%
Direct
68%
Social
0%
Referrals
5%
Email
0%
Paid
0%

Where is Pargo's audience located?

🌍95.8%
🌍2.3%
🌍0.5%
🌍0.4%
🌍0.3%

What keywords does Pargo rank for?

5 keywords
1pargo10.2K vol$0.54
2pargo tracking340 vol$0.74
3pargo click and collect vredendal260 vol
4pargo pick up340 vol
5pargo outlets210 vol

How is Pargo's SEO?

Meta Tags

title32 chars

Pargo – Click & Collect Delivery

languageEN-US

H1 Tags

h1Shop Online. Collect Anywhere.

Who works at Pargo?

Loading leads...

What do customers think of Pargo?

Pargo

Pargo

2.8
3 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
ZA

Reviews (3)

Filter by rating:
Asanda Khuzwayo
1/19/2026
🇬🇧 United Kingdom1 reviewsOrganicUnverified
Experience date: 1/19/2026
PARCEL HIJACKED IN TRANSIT

My parcel kept getting delayed, only for them to tell me that it has been hijacked in transit. I am very disappointed. Very poor service.

Keri Cherry
11/28/2025
🇿🇦 South Africa1 reviewsOrganicUnverified
Experience date: 11/28/2025
Stay away from these guys

Stay away from these guys, their service is pathetic. Your parcel will sit for days at the hub, when you finally get the message that the parcel is out for delivery, you will still wait days. When you ask what’s going on the response is “the vehicle broke down”

Gatfol
4/10/2025
🇿🇦 South Africa10 reviewsOrganicUnverified
Experience date: 4/10/2025
Slowest courier service in South Africa

This has to be the slowest courier service ever in South Africa. I am sure that they are using horses for delivery! My parcel was collected on the 4th of April, today is the 10th. It has still not arrived and tracking says "at hub" for 3 days now. Never again!

Frequently Asked Questions about Pargo

What is Pargo's Revenue?
Pargo generates approximately $52M in annual revenue. With 155 employees, that's $335,500 per employee.
How fast is Pargo growing?
Pargo employee count has changed by -1% year over year.
What technologies does Pargo use?
Pargo uses 20 technologies across their website including Video, Fonts, Security. Key technologies include YouTube Embed, Font Awesome, Adobe Fonts, HSTS.
Who are Pargo's competitors?
Pargo's main competitors include InXpress International, Cooper Consolidated, TOC Logistics International, Reliable Source Logistics, LTI. These companies operate in similar markets and compete for the same customer base.
What do customers think of Pargo?
Pargo has a Trustpilot score of 2.8 out of 5 (3 stars) based on 3 customer reviews.

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What are Pargo's key pages?

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About pargo.co.za

Company Overview

pargo.co.za
Website
computers_electronics_and_technology
Industry
#232,687
Global Rank
203.5K
Monthly Visitors
20
Technologies
11+
Employees

Contact pargo.co.za

Technology Stack

pargo.co.za uses 20 technologies across their website including YouTube Embed, Font Awesome, Adobe Fonts, HSTS, and more.

Video

YouTube Embed

Fonts

Font Awesome, Adobe Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

Advertising

LinkedIn Insight Tag, Facebook Pixel

Traffic & Audience

203.5K
Monthly Visits
28%
Bounce Rate
2.2
Pages/Visit
1:03
Avg. Duration

pargo.co.za receives approximately 203.5K monthly visitors and ranks #232,687 globally. The website has a bounce rate of 28% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:03 on the site.

The majority of pargo.co.za's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is pargo.co.za?
pargo.co.za is a website that you can visit at https://pargo.co.za. Use TechList.ai to discover the technologies, analytics, and company information about pargo.co.za.
What technologies does pargo.co.za use?
pargo.co.za uses 20 technologies including YouTube Embed, Font Awesome, Adobe Fonts, and 14 more. View the full tech stack analysis above.
How do I contact pargo.co.za?
You can contact pargo.co.za via email at [email protected] or through their contact page.
What are pargo.co.za's social media accounts?
pargo.co.za is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is pargo.co.za hiring?
Check pargo.co.za's careers page for current job openings and opportunities. The company has 11+ known employees.
How popular is pargo.co.za?
pargo.co.za receives approximately 203.5K monthly visitors and ranks #232,687 globally. Traffic is growing by 13.3% month-over-month.

Related Searches

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This page provides publicly available information about pargo.co.za. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pargo.co.za directly at https://pargo.co.za.