passentry.com
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PassEntry: The Silent Giant of Digital Wallets
Why this $5.8M revenue startup is quietly powering Apple Wallet passes for thousands of businesses
While everyone chases AI hype, PassEntry is building the infrastructure for the physical world's digital evolution. With 31 employees and $5.8M in revenue, they're turning every smartphone into a secure, branded loyalty card, ticket, or boarding pass.
"In a world of QR codes and app fatigue, PassEntry bets on the one app everyone already has: their wallet."
The Underserved Middle Market
PassEntry targets businesses too small for custom enterprise solutions but too sophisticated for generic QR code generators. They're serving the 80% of companies that need digital passes but lack engineering resources. With 30% direct traffic, these are power users returning to manage campaigns, not one-time visitors.
The SEO Playbook
Their keyword strategy reveals a masterclass in intent capture. Ranking for 'passkit' (2,710 monthly searches) and 'passkit alternatives' shows they're stealing from incumbents. The 28% organic traffic is impressive for a B2B SaaS, proving their content converts researchers into buyers.
The tech stack tells a story of pragmatic modernity. Using Goober for CSS-in-JS and Bootstrap for speed, they're optimizing for development velocity over trendiness. Hotjar and Zendesk integration suggest a company obsessed with user experience and support—critical when you're the infrastructure layer businesses depend on.
- Revenue per employee: ~$187K (strong for early-stage)
- 47.2% traffic from undefined country (likely US/UK concentration)
- Competing directly with PassKit on branded search terms
- Strong social presence across Twitter, LinkedIn, Instagram
The Silent Infrastructure Winner
While everyone chases AI startups, PassEntry is building the invisible rails for digital loyalty and ticketing. With $5.8M in revenue and strong unit economics, they're not chasing trends—they're enabling the future of physical-digital interaction.
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Open Graph Image
https://framerusercontent.com/images/98kesk78srhC9OdloovZbP5h7U.png
Meta Tags
Digital Wallet Passes for Apple & Google | PassEntry
PassEntry enables businesses to create secure Apple & Google Wallet passes for ticketing, loyalty, travel and retail – with easy tools and integrations.
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About passentry.com
PassEntry enables businesses to create secure Apple & Google Wallet passes for ticketing, loyalty, travel and retail – with easy tools and integrations.
Company Overview
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Technology Stack
passentry.com uses 19 technologies across their website including Google Fonts, HSTS, Framer, and more.
Fonts
Google Fonts
Security
HSTS
CMS
Framer
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Customer Support
Zendesk
Traffic & Audience
passentry.com receives approximately 12.8K monthly visitors and ranks #1,938,124 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:53 on the site.
The majority of passentry.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about passentry.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit passentry.com directly at https://passentry.com.