pawsket.com
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Pawsket: The 19-Person Powerhouse Owning Pet E-Commerce
How a lean team built a $2.6M revenue engine in a crowded market
In a market dominated by Chewy and Amazon, Pawsket is quietly building a profitable, high-growth pet retailer with just 19 employees. They're not chasing venture capital—they're chasing revenue, and they're winning.
"Pawsket proves you don't need a massive team or VC funding to build a $2M+ e-commerce business—you just need the right playbook."
The SEO Moat
With 54% organic traffic, Pawsket is playing the long game. Their keyword strategy reveals a focus on high-intent commercial terms like 'pet store online' (440 monthly searches) and branded searches. They're not just buying ads—they're building a search engine asset that compounds.
The Lean Advantage
At 19 employees generating $2.6M in revenue, that's $137K per employee. Compare that to Chewy's 25,000+ employees and you see the playbook: stay lean, stay profitable, and let the brand do the heavy lifting. No fundraising noise, just execution.
Their tech stack tells the story of a pragmatic, modern team: Tailwind CSS, DaisyUI, and Bootstrap for rapid UI development, jQuery and Swiper for functionality, and a sophisticated analytics setup with Google Analytics and Mixpanel. They're not reinventing the wheel—they're shipping.
- Built for speed: Modern CSS frameworks and component libraries
- Data-driven: Mixpanel + GA for conversion optimization
- Performance-focused: Cloudflare CDN for global speed
- Multi-channel: Active on Twitter, Facebook, LinkedIn, and Instagram
The Real Opportunity
Pawsket is a blueprint for the future of e-commerce: lean, profitable, and built to last. The question isn't if they can scale—it's how fast they can capture the market.
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Pawsket | Home
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About pawsket.com
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Technology Stack
pawsket.com uses 13 technologies across their website including Ruby on Rails, cdnjs, jsDelivr, Cloudflare, and more.
Backend Frameworks
Ruby on Rails
CDN
cdnjs, jsDelivr
Cloud & Hosting
Cloudflare
Advertising
Facebook Pixel
Analytics & Marketing
Mixpanel, Google Analytics
UI Libraries
DaisyUI, Ant Design
Traffic & Audience
pawsket.com receives approximately 22.4K monthly visitors and ranks #861,641 globally. The website has a bounce rate of 12% with visitors viewing an average of 8.2 pages per visit. Users spend an average of 5:34 on the site.
The majority of pawsket.com's traffic comes from .
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This page provides publicly available information about pawsket.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pawsket.com directly at https://pawsket.com.