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pickatale.com

19 technologies
VerifiedVisit20.4K/mo$4M3019 Tech
Deep Dive

Pickatale: The 30-Person EdTech Powerhouse

How a lean team is building the future of digital comics and educational stories

In a crowded EdTech landscape, Pickatale is quietly building a $3.5M revenue business by merging comic books with curriculum-aligned education. With just 30 employees, they're proving that focused execution beats bloated teams every time.

$3.5M
annual revenue
20.4K
monthly visits
30
employees
50%
organic search traffic

"They're not just making comics—they're weaponizing storytelling for education, and doing it with surgical precision."

The Core Audience: Parents & Educators

Pickatale's traffic reveals a telling split: 37% direct traffic shows strong brand recall, while 50% organic search proves they're solving real discovery problems. Their keyword strategy is brilliant—ranking for both branded terms ('pickatale') and broad educational searches ('comic'). The 70 monthly searches for 'pickatale login' indicates a sticky user base returning regularly.

The Tech Stack That Scales

Built on React and Next.js with Tailwind CSS, Pickatale's stack is modern and performant. The PWA implementation is particularly strategic—it transforms their web platform into an installable app experience, crucial for keeping kids engaged across devices. This isn't legacy tech; it's a deliberate choice for speed and reach.

What's fascinating is their geographic concentration. With 86.4% of traffic from undefined regions (likely Norway or UK given their leadership team), Pickatale is executing a land-and-expand strategy. They're not trying to boil the ocean—they're dominating specific markets before expanding. This is classic, disciplined growth.

  • Revenue per employee: ~$117K—exceptionally efficient for EdTech
  • Direct traffic (37%) suggests strong word-of-mouth and brand loyalty
  • Tech stack prioritizes speed (Next.js) and UX (PWA) over feature bloat
  • Leadership team spans pedagogy, sales, and content—balanced execution
No public funding announcements (bootstrapped or stealthy)
30-person team with 8 specialists in leadership shows deep expertise
Limited global rank (#677K) suggests focused vs. mass market
Strong organic search foundation (50% of traffic)
Missing backlink data indicates PR/SEO is secondary to product
PWA technology stack for maximum device reach

The Silent EdTech Contender

Pickatale isn't chasing unicorns—they're building a sustainable, profitable business by mastering one thing: making education irresistible through stories. For founders and investors, this is a masterclass in focused execution.

What tech stack does Pickatale use?

19 detected

How much traffic does Pickatale get?

Traffic & Engagement

20.4K
Monthly Visits
11.2
Pages/Visit
7:16
Avg. Duration
20%
Bounce Rate
Monthly Traffic Trend+29%
15.8K
Oct 2025
Oct
34.4K
Nov 2025
Nov
20.4K
Dec 2025
Dec

Traffic Sources

Search
50%
Direct
37%
Social
1%
Referrals
11%
Email
0%
Paid
1%

Where is Pickatale's audience located?

🌍86.4%
🌍3.4%
🌍3.1%
🌍2.8%
🌍2.0%

What keywords does Pickatale rank for?

5 keywords
1pickatale3.4K vol$0.30
2story comic210 vol
3comic65.9K vol$0.43
4pickatale login70 vol
5picktale malaysia70 vol

Who works at Pickatale?

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What do customers think of Pickatale?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Pickatale

What is Pickatale's Revenue?
Pickatale generates approximately $4M in annual revenue. With 30 employees, that's $116,000 per employee.
How fast is Pickatale growing?
Pickatale employee count has changed by 0% year over year.
What technologies does Pickatale use?
Pickatale uses 19 technologies across their website including Fonts, Security, Cloud & Hosting. Key technologies include Font Awesome, HSTS, Vercel.
Who are Pickatale's competitors?
Pickatale's main competitors include SFTY, Bredvid AS, Intility, Placewise Home Page, Avito. These companies operate in similar markets and compete for the same customer base.

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About pickatale.com

Company Overview

pickatale.com
Website
computers_electronics_and_technology
Industry
#677,106
Global Rank
20.4K
Monthly Visitors
19
Technologies

Technology Stack

pickatale.com uses 19 technologies across their website including Font Awesome, HSTS, Vercel, and more.

Fonts

Font Awesome

Security

HSTS

Cloud & Hosting

Vercel

Advertising

DoubleClick Floodlight, Google Ads, Facebook Pixel

Analytics & Marketing

RudderStack, Hotjar, Google Tag Manager, Google Analytics

Performance

Lazy Loading

Traffic & Audience

20.4K
Monthly Visits
20%
Bounce Rate
11.2
Pages/Visit
7:16
Avg. Duration

pickatale.com receives approximately 20.4K monthly visitors and ranks #677,106 globally. The website has a bounce rate of 20% with visitors viewing an average of 11.2 pages per visit. Users spend an average of 7:16 on the site.

The majority of pickatale.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is pickatale.com?
pickatale.com is a website that you can visit at https://pickatale.com. Use TechList.ai to discover the technologies, analytics, and company information about pickatale.com.
What technologies does pickatale.com use?
pickatale.com uses 19 technologies including Font Awesome, HSTS, and 13 more. View the full tech stack analysis above.
How popular is pickatale.com?
pickatale.com receives approximately 20.4K monthly visitors and ranks #677,106 globally. Traffic is declining by 40.8% month-over-month.

Related Searches

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This page provides publicly available information about pickatale.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pickatale.com directly at https://pickatale.com.