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picturae.com
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picturae.com

16 technologies
VerifiedGrowingVisit1.1K/mo$15M9816 Tech
Deep Dive

The Silent Giant of Cultural Digitization

How Picturae built a $15M business preserving history, one byte at a time

While tech giants chase AI hype, Picturae quietly digitizes the world's cultural memory. With 98 employees and $15M in revenue, this Dutch firm is the unsung hero behind thousands of museum archives going digital. Their mission? Making physical history discoverable.

$15M
annual revenue
98
employees
40%
organic search traffic
47%
direct traffic (loyal users)

"They're not selling software—they're selling preservation. And that's a business model that lasts centuries."

The Museum Economy

Picturae targets a surprisingly lucrative niche: cultural heritage institutions. These aren't startups with 10x growth targets—they're century-old institutions with permanent budgets. The 'hobbies_and_leisure' industry classification is misleading; this is B2B with institutional stickiness. When a museum digitizes, they don't switch vendors. They scale.

The Traffic Paradox

Here's the anomaly: 19,890 monthly searches for 'spictura.com' (a typo) vs. only 230 for 'picturae inc.' This suggests massive brand confusion but also massive demand. Their true reach is hidden in misspelled queries. Meanwhile, 'digitize mfn picturae' at 130 searches reveals they're winning specific institutional contracts. This isn't a traffic play—it's a relationship play.

The tech stack reveals sophistication: Vite for speed, Tailwind for design consistency, Cloudflare for global institutional access. Yet their LinkedIn shows only 2,000+ followers. This is a company that wins through RFPs, not viral marketing. Their YouTube channel (@picturaebv) has just 147 subscribers—proof that their sales happen in boardrooms, not feeds.

  • The 'undefined' country showing 100% traffic suggests tracking gaps—likely GDPR compliance for EU institutions
  • 47% direct traffic indicates strong repeat business from existing museum clients
  • Only 1,063 monthly visits but $15M revenue proves enterprise sales cycles, not web traffic, drive their business
  • Team includes specialists like 'Imaging Specialist' Peter Grisafi—technical depth over marketing flash
No viral growth or social media presence
$15M revenue with 98 employees (healthy $153k/employee ratio)
Minimal SEO footprint (only 1,063 visits/month)
Institutional stickiness (47% direct traffic)
Brand confusion (19k searches for misspelled domain)
Specialized expertise (cultural heritage digitization)
No public funding rounds or hype cycles
Global reach (Cloudflare infrastructure, multilingual team)

The Unsexy Billion-Dollar Niche

While SaaS startups chase unicorn status, Picturae proves that boring, specialized B2B with institutional clients can build sustainable, profitable businesses without venture capital or viral marketing.

What tech stack does Picturae use?

20 detected
Security1
Programming Languages1
CDN1
Cloud & Hosting1
Web Standards2
Build Tools1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics4
G
Google Tag Manager
C
Cloudflare
G
Google Tag Manager
G
Google Analytics

How much traffic does Picturae get?

Traffic & Engagement

1.1K
Monthly Visits
1.1
Pages/Visit
0:00
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend+0%
0
Oct 2025
Oct
403
Nov 2025
Nov
1.1K
Dec 2025
Dec

Traffic Sources

Search
40%
Direct
47%
Social
7%
Referrals
5%
Email
0%
Paid
1%

Where is Picturae's audience located?

🌍100.0%

What keywords does Picturae rank for?

5 keywords
1picturae inc230 vol
2digitize mfn picturae130 vol
3picturae ict40 vol
4spictura.com19.9K vol
5merge two projects in pictory220 vol

How is Picturae's SEO?

Open Graph Image

OG Image preview
og:image

https://picturae.com/app/uploads/2024/05/contact-01a.jpg

Meta Tags

title15 chars

Home - Picturae

description197 chars

Picturae provides world-class digitization and metadata solutions for cultural heritage institutions. We help archives, libraries, and museums preserve, manage, and share their collections at scale

languageEN-US

H1 Tags

h1Creating Discoveries

Schema Types

Unknown

Who works at Picturae?

Loading leads...

What do customers think of Picturae?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Picturae

What is Picturae's Revenue?
Picturae generates approximately $15M in annual revenue. With 98 employees, that's $153,061 per employee.
What does Picturae do?
Picturae provides world-class digitization and metadata solutions for cultural heritage institutions. We help archives, libraries, and museums preserve, manage, and share their collections at scale
How fast is Picturae growing?
Picturae employee count has changed by -26% year over year.
What technologies does Picturae use?
Picturae uses 16 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, HSTS, PHP.
Who are Picturae's competitors?
Picturae's main competitors include National Museum of Mathematics, Glenstone Museum, Amazement Square, Colorado Springs Fine Arts Center, Danforth Art Museum and Danforth Art School. These companies operate in similar markets and compete for the same customer base.

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What are Picturae's key pages?

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About picturae.com

Picturae provides world-class digitization and metadata solutions for cultural heritage institutions. We help archives, libraries, and museums preserve, manage, and share their collections at scale

Company Overview

picturae.com
Website
hobbies_and_leisure
Industry
#14,027,671
Global Rank
1.1K
Monthly Visitors
16
Technologies

picturae.com Key Pages

picturae.com Social Media

Contact picturae.com

Technology Stack

picturae.com uses 16 technologies across their website including Font Awesome, HSTS, PHP, and more.

Fonts

Font Awesome

Security

HSTS

Programming Languages

PHP

CMS

WordPress

CDN

cdnjs

Cloud & Hosting

Cloudflare

Traffic & Audience

1.1K
Monthly Visits
36%
Bounce Rate
1.1
Pages/Visit
0:00
Avg. Duration

picturae.com receives approximately 1.1K monthly visitors and ranks #14,027,671 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.

The majority of picturae.com's traffic comes from .

Frequently Asked Questions

What is picturae.com?
Picturae provides world-class digitization and metadata solutions for cultural heritage institutions. We help archives, libraries, and museums preserve, manage, and share their collections at scale
What technologies does picturae.com use?
picturae.com uses 16 technologies including Font Awesome, HSTS, and 10 more. View the full tech stack analysis above.
How do I contact picturae.com?
You can contact picturae.com via email at [email protected] or through their contact page.
What are picturae.com's social media accounts?
picturae.com is active on youtube, linkedin. You can find links to all their social media profiles in the social section above.
How popular is picturae.com?
picturae.com receives approximately 1.1K monthly visitors and ranks #14,027,671 globally. Traffic is growing by 163.8% month-over-month.

Related Searches

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This page provides publicly available information about picturae.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit picturae.com directly at https://picturae.com.