playeasy.com
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Playeasy: The Unsung Engine of Sports Tourism
A deep dive into the $1.4M platform connecting organizers, venues, and travelers
Sports tourism is a $45 billion industry, yet the infrastructure connecting organizers to venues remains fragmented and analog. Playeasy isn't just another listing site; it's building the operational backbone for the entire ecosystem, turning chaotic event planning into measurable economic impact.
"They're not just listing tournaments; they're digitizing the entire lifecycle of sports travel—from discovery to economic impact analysis."
The Three-Sided Marketplace
Playeasy solves a classic chicken-and-egg problem by serving three distinct personas: Event Organizers seeking venues, Destinations (cities/regions) needing economic impact data, and Travelers looking for events. Their 21K monthly visitors skew heavily toward planners (82.9% from undefined markets), suggesting a B2B2C model where the economic buyer is the destination, but the user is the organizer.
The Growth Narrative
With only 17 employees generating $1.4M in revenue, Playeasy achieves $82K per employee—a strong efficiency ratio for an early-stage platform. Their traffic is 48% organic, driven by high-intent keywords like 'prolifix nationals tournament 2025' (290 monthly searches). This isn't accidental SEO; it's a product that naturally becomes the reference point for sports tourism queries.
The tech stack reveals a modern, scalable foundation: Ant Design and Material UI for a consistent component library, PWA capabilities for mobile-first organizers, and Cloudflare/HSTS for security. They're not building everything from scratch—they're leveraging proven frameworks to move fast.
- Economic impact measurement: The real moat—destinations pay for data, not just listings
- Vertical search dominance: Owning niche keywords like 'eubanks natatorium' and 'ralia sports center'
- Network effects: Every new venue increases value for organizers, every new organizer attracts more destinations
The Bet: Infrastructure Over Transactions
Playeasy is building the rails for a $45B industry, not just another booking platform. Their $1.4M revenue with 17 employees shows disciplined growth in a space ripe for digitization. For investors and founders, this is a playbook on vertical SaaS with network effects: own the data layer, measure impact, and let transactions flow through.
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Meta Tags
Discover Your Next Sports Destination | Playeasy
North America's most trusted sports tourism technology platform connecting destinations, event organizers, and travelers nationwide. Find events, venues, and measure economic impact.
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About playeasy.com
North America's most trusted sports tourism technology platform connecting destinations, event organizers, and travelers nationwide. Find events, venues, and measure economic impact.
Company Overview
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Technology Stack
playeasy.com uses 13 technologies across their website including Font Awesome, HSTS, WordPress, and more.
Fonts
Font Awesome
Security
HSTS
CMS
WordPress
Cloud & Hosting
Cloudflare
Analytics & Marketing
Google Analytics
Performance
Lazy Loading
Traffic & Audience
playeasy.com receives approximately 21.5K monthly visitors and ranks #1,336,878 globally. The website has a bounce rate of 49% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:18 on the site.
The majority of playeasy.com's traffic comes from undefined, undefined, .
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