While the HR tech world obsesses over resume parsing and AI interview bots, Plum.io is playing a different game entirely: they're betting that the future of hiring isn't about what's on paper, but what's in your brain. By measuring 'human skills' that actually predict job performance, they're building the antithesis of traditional recruiting software.

"Plum isn't selling recruitment software—they're selling the ability to predict who will actually perform, not just who interviews well."

The Trustpilot rating of 3.2/5 with only 1 review is telling. Plum operates in the B2B enterprise space where reviews are scarce and feedback loops are long. This isn't a consumer app chasing star ratings—it's a specialized tool selling to HR departments that make decisions based on demos and case studies, not public reviews. The lack of backlink data further confirms their enterprise focus: they're not playing the content marketing game, but the direct sales game.

• They measure 'human skills' rather than credentials or experience
• Revenue per employee is 2x industry average at $107K
• 55% direct traffic indicates strong brand recall in HR circles
• Funding-to-revenue ratio of 2.5x suggests capital-efficient growth