In a media landscape drowning in noise, Puck has engineered a fortress of influence. They aren't just reporting the news; they are curating the conversation among the world's most powerful decision-makers.

"Puck doesn't chase the news cycle; it sits at the center of the nexus where the news is made."

The tech stack reveals a modern, agile operation. Utilizing Tailwind CSS and Slick for a fast, visual-first experience, they prioritize content consumption over bloated features. The absence of heavy, legacy CMS bloat suggests a lean engineering team focused on delivery speed—critical when covering real-time market and political shifts.

• Niche Focus: They avoid general news, concentrating solely on the intersection of four high-stakes industries.
• Journalist-Led: Byline-driven content (Heilemann, Nuzzi) builds direct trust and parasocial relationships with readers.
• Hybrid Model: Balancing ad revenue (via direct traffic) with high-value subscriptions.