purse.io
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Purse.io: The Silent Giant in Bitcoin E-Commerce?
A $4M revenue, 38-person team quietly bridging crypto and retail with a 29,115 backlink moat
Purse.io isn't chasing hype cycles or VC funding rounds—it's executing a quiet, high-volume arbitrage play that turns Bitcoin into Amazon gift cards. With a lean team of 38 generating $4M in revenue, this company represents the unsexy, profitable infrastructure of the crypto economy.
"Purse.io proves that in crypto, the real value isn't in building new protocols—it's in creating frictionless bridges between digital assets and real-world commerce."
The Silent Traffic Engine
With 4,144 monthly visits and 46% direct traffic, Purse.io has achieved what most startups dream of: a self-sustaining user base that doesn't rely on paid acquisition. The 36% organic search traffic suggests they've built genuine brand equity around 'purse' (63K monthly searches) despite minimal marketing spend. This isn't viral growth—it's durable, intent-driven traffic.
The Arbitrage Flywheel
Purse.io's model is elegantly simple: connect Bitcoin holders with Amazon shoppers seeking discounts. The company captures value through transaction fees on a marketplace that solves two pain points simultaneously—liquidity for crypto holders and savings for retail consumers. With 29,115 backlinks, they've built SEO authority that competitors can't easily replicate, creating a natural moat around their niche.
The Trustpilot rating of 3/5 from 176 reviews reveals the operational complexity of their model. While not perfect, it's remarkably stable for a platform handling financial transactions across crypto and fiat systems. The tech stack—jQuery, Tailwind, Bootstrap—shows they prioritize function over flash, a pragmatic choice for a transaction-heavy platform where uptime matters more than UI innovation.
- Zero VC funding with $4M revenue = rare sustainable model in fintech
- 38 employees generating $105K revenue per employee—efficient for a marketplace
- 29K backlinks create an SEO moat that's nearly impossible to replicate quickly
- 46% direct traffic indicates strong brand recall and repeat usage
The Unsexy Winner
While crypto startups chase hype, Purse.io is building a $4M revenue machine on the unglamorous intersection of Bitcoin and Amazon. In a market obsessed with 'disruption,' their quiet efficiency might be the most disruptive strategy of all.
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5 keywordsHow is Purse's SEO?
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Purse
Great Things Coming SoonWe’re working hard to bring you something special. Stay tuned, we can’t wait to share it with you!If you are an old PurseIO Marketplace user, go here.
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Purse
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Reviews (20)
Great place since the early days
This company is a pioneering revolutionary cutting edge player in the crypto space with a very unique approach and is a first mover early adopter in crypto commerce
I have been a purse.io user since 2015
I have been a purse.io user since 2015. Found a very good market with arbitraging Giftcards. in 2015 i made abit of money with buying amazon Giftcards at 50% off on certain websites. and then i would apply them to my personal amazon account. Ended up rasing a bit of money however hit a brick wall when amazon started giving issues with my account.. I then came back to the busienss in 2018 with a much different mindest and utalized different systems in order to scal my operation. I built teams of 5 and realized that amazon would allow more of these cards to be applied on certain peoples accounts rather then others... so on certain accounts i would apply 40k a month etc etc etc... so i got really good at managing accounts and scaling. from 2018-2019 i raised .3-.4m in capital in bitcoin using purse and other companies in the space. I then started building systems to apply this credit to certain teammates accounts... The team did about 2.5m+ in rev with 20-30% margins. got things automated to a point where i only had to do about 2-3 hours of work a day to raise about 3-4k.. After raising this money i ended up investing it in many entrepreneurs. With visions and commitment to allowing people to perform any peaceful or physical task in both mature and economically developing societies. AI and cryptocurrencies are ideally suited to this decentralized crowdsourcing aspiration. This technology is already proven, well understood, and ubiquitous! Had a hard time with these systems in the middle east.. Plus covid... So,,, lost all my traction.. Might get back into the business soon full time. If you signup with purse via my affiliation. Ill give you coaching so you don't get scammed..
Good experience paying with crypto
Good experience paying with crypto. My packages have always arrived timely and you get a discount too. Your crypto is held in escrow, so that the shopper doesn't get paid until you receive your order. Highly recommend.
Thanks for the review - we try to make the experience as easy as possible. Regards, Gary
Great for spending BTC
Great for spending BTC I've used it several times already and everything worked smooth, congrats and keep on.
Glad you found our service easy to use and hope you keep saving money on Amazon products with us! Regards, Gary
Excellent
What I needed
Hey Jerry - glad you found our service helpful! Regards, Gary
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About purse.io
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Technology Stack
purse.io uses 18 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare, Netlify
Advertising
Google Ads
Traffic & Audience
purse.io receives approximately 4.1K monthly visitors and ranks #4,402,088 globally. The website has a bounce rate of 46% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:09 on the site.
The majority of purse.io's traffic comes from undefined, undefined, .
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This page provides publicly available information about purse.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit purse.io directly at https://purse.io.